---
title: "Search terms — eczema supplements - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/eczema-supplements/search-terms"
last_updated: "2026-08-11T21:42:53.670Z"
locale: en
meta:
  description: "Niche score 53/100 · $41K/yr market · 43K searches/yr · $23.48 avg price. A small market ($41K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $41K/yr market · 43K searches/yr · $23.48 avg price. A small market ($41K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — eczema supplements - Flapen"
---

# **eczema supplements**

**Worth a look**

Shows low returns (0.3%), but a small market ($41K/yr) keeps it on the watch list.

Market size 10Growth 23Conversion 51Competition 50Returns 98Price range 77Avg price 95Brand share 76Review moat 25Quality gap 78

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$23.48**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****$7.27–$42.47**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Great****59%**

top-5 brand share — no brand owns this niche

**Conversion**

**Good****4.1%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****55%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****4,378.4**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-3.0%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$41K**

$41K/yr · 43K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms