---
title: "Trend — ebt eligible vitamins - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/ebt-eligible-vitamins/trend"
last_updated: "2026-08-11T20:50:17.547Z"
locale: en
meta:
  description: "Niche score 52/100 · $139K/yr market · 172K searches/yr · $22.18 avg price. Soft demand (-4.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $139K/yr market · 172K searches/yr · $22.18 avg price. Soft demand (-4.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — ebt eligible vitamins - Flapen"
---

# **ebt eligible vitamins**

**Worth a look**

Shows low returns (0.0%), but soft demand (-4.9% this quarter) keeps it on the watch list.

Market size 31Growth 23Conversion 46Competition 65Returns 100Price range 79Avg price 93Brand share 40Review moat 25Quality gap 53

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$22.18**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$6.54–$49.26**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****3.7%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****81%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****$139K**

$139K/yr · 172K searches

**Review moat**

**Bad****4,170.71**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-4.9%**

90-day search growth — must beat 0% to launch

## Trend