---
title: "Dm — $83K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/dm"
last_updated: "2026-08-11T09:59:36.642Z"
locale: en
meta:
description: "Niche score 25/100 · $83K/yr market · 362K searches/yr · $10.60 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 25/100 · $83K/yr market · 362K searches/yr · $10.60 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Dm — $83K/yr Amazon US Niche (2026) - Flapen"
---
# **dm**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 21Growth 9Conversion 27Competition 11Returns 100Price range 23Avg price 38Brand share 0Review moat 25Quality gap 16
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Okay****$10.60**
avg listing price — sweet spot $15–$100
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****3,998.5**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Bad****$6.78–$17.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$83K**
$83K/yr · 362K searches
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****86%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-32.2%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, dm is a $83K/yr Amazon United States market (362K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 25/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dm market data**
- **Units sold / yr**
- **6K–8K**
- avg 500–750/product
- **Revenue / yr**
- **$64K–$85K**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#98**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **90%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **93 months**
- **Avg seller age**
- **160 days**
## **Competition & brand share**
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**56**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**86%**
Top 20: 100%
**Open market**
**0%**
- ALKA-SELTZER PLUS95% - Delsym3% - Robitussin2%
## **Demand & seasonality**
Weekly Amazon search volume, last 66 weeks — -32.2% search growth over the last 90 days.
30K20KSpike '25Spike '26 seasonAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 10.1×
[**Open Trend **](https://flapen.com/research/us/health-household/dm/trend)
## **Top dm search terms**
- **alka seltzer sinus**12K/yr-13.7%8.3% conv. - **alka seltzer sinus congestion and pain**10K/yr-40.4%10.4% conv. - **alka seltzer allergy**4K/yr+106.6%8.8% conv. - **allergy cough medicine**4K/yr+48.0%2.8% conv. - **alka seltzer allergy and sinus**4K/yr+33.7%9.9% conv. - **alka seltzer sinus allergy and cough**2K/yr+29.8%12.1% conv. - **cough remedy**5K/yr-44.7%0.8% conv. - **alka seltzer plus sinus congestion and pain**3K/yr-26.3%11.7% conv. - **chronic dry cough relief**12K/yr-78.0%0.3% conv. - **stop coughing**1K/yr-23.2%1.7% conv. [**All search terms **](https://flapen.com/research/us/health-household/dm/search-terms)
## **Top dm products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$12K30%$25K45%$37K60%$50K1K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Alka-Seltzer Cold Cold & Allergy Max Strength Fast Gels Allergy Medicine Multi-Symptom Relief Body Aches and Pains Congestion Relief 24 Count (Packing May Vary)**ALKA-SELTZER PLUS**$9.16**4.7★5,815 rev](https://www.amazon.com/dp/B07VTJDPJQ) [2**Alka-Seltzer Cold Cold & Sinus Max Strength Fast Gels Medicine Multi-Symptom Relief Body Aches and Pains Sinus Pressure Congestion Relief 24 Count (Packaging May Vary)**ALKA-SELTZER PLUS**$9.34**4.7★1,706 rev](https://www.amazon.com/dp/B07VP7VQH8) [3**Alka-Seltzer Cold Cold & Sinus Max Strength Day/Night Fast Gels Medicine Multi-Symptom Relief Body Aches and Pains Sinus Pressure Congestion Relief 24 Count (Packaging May Vary)**ALKA-SELTZER PLUS**$9.22**4.8★2,308 rev](https://www.amazon.com/dp/B07VQB9WVF) [4**Alka-Seltzer Plus Severe Cold - Sparkling Original Powerfast Fizz Effervescent Common Cold Tablets Sinus Congestion Runny Nose and Dry Cough 36CT Packaging May Vary**ALKA-SELTZER PLUS**$11.94**4.8★3,740 rev](https://www.amazon.com/dp/B09L8J3H2M) [5**Alka-Seltzer Cold Cold & Cough Max Strength Fast Dissolve Tablets Cough Medicine Multi-Symptom Relief Body Aches and Pains Congestion Relief Citrus Flavor 24 Count (Packaging May Vary)**ALKA-SELTZER PLUS**$9.13**4.8★2,396 rev](https://www.amazon.com/dp/B0C79W6T48)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Alka-Seltzer Cold Cold & Cough Max Strength Fast Dissolve Tablets Cough Medicine Multi-Symptom Relief Body Aches and Pains Congestion Relief Citrus Flavor 24 Count (Packaging May Vary)**ALKA-SELTZER PLUS**$9.13**2,396 rev2y ago](https://www.amazon.com/dp/B0C79W6T48) [**Alka-Seltzer Plus Severe Cold & Flu Medicine Citrus Effervescent Tablets Nasal & Sinus Congestion Sneezing Runny Nose Cough Sore Throat 24 Count Packaging May Vary**ALKA-SELTZER PLUS**$9.18**5,190 rev2y ago](https://www.amazon.com/dp/B0C79Y6S4P) [**Alka-Seltzer Plus Severe Cold & Cough Medicine For Adults PowerFast Fizz Citrus Effervescent Tablets Fast Relief of Headache Sore Throat Nasal & Sinus Congestion Runny Nose & Fever 48ct**ALKA-SELTZER PLUS**$17.43**2,396 rev3y ago](https://www.amazon.com/dp/B0B9HXT2PC) [**Alka-Seltzer Plus Severe Cold - Sparkling Original Powerfast Fizz Effervescent Common Cold Tablets Sinus Congestion Runny Nose and Dry Cough 36CT Packaging May Vary**ALKA-SELTZER PLUS**$11.94**3,740 rev4y ago](https://www.amazon.com/dp/B09L8J3H2M) [**Alka-Seltzer Plus Maximum Strength Cough Mucus & Congestion Powermax Liquid Gels Fast and Effective Chest Congestion Relief Cough Suppressant For Adults and Children 12 Years and Older 24 Count**ALKA-SELTZER PLUS**$9.17**3,572 rev6y ago](https://www.amazon.com/dp/B087QS6M76)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Alka-Seltzer Plus Severe Cold - Sparkling Original Powerfast Fizz Effervescent Common Cold Tablets Sinus Congestion Runny Nose and Dry Cough 36CT Packaging May Vary**ALKA-SELTZER PLUS**$11.94**4.8★**▲ 56%**](https://www.amazon.com/dp/B09L8J3H2M) [**Alka-Seltzer Plus Severe Cold & Cough Medicine For Adults PowerFast Fizz Citrus Effervescent Tablets Fast Relief of Headache Sore Throat Nasal & Sinus Congestion Runny Nose & Fever 48ct**ALKA-SELTZER PLUS**$17.43**4.8★**▲ 32%**](https://www.amazon.com/dp/B0B9HXT2PC) [**Delsym 12 Hour Cough Medicine for Adults Powerful Relief for 12 Hours Cough Suppressant Liquid with Extended-Release Dextromethorphan Orange Flavor Liquid Cough Syrup 5 Fl Oz (Pack of 1)**Delsym**$14.69**4.7★**▲ 20%**](https://www.amazon.com/dp/B00007KUX4) [**Alka-Seltzer Plus Maximum Strength Cough Mucus & Congestion Powermax Liquid Gels Fast and Effective Chest Congestion Relief Cough Suppressant For Adults and Children 12 Years and Older 24 Count**ALKA-SELTZER PLUS**$9.17**4.7★**▲ 17%**](https://www.amazon.com/dp/B087QS6M76) [**Alka-Seltzer Cold Cold & Allergy Max Strength Fast Gels Allergy Medicine Multi-Symptom Relief Body Aches and Pains Congestion Relief 24 Count (Packing May Vary)**ALKA-SELTZER PLUS**$9.16**4.7★**— 7%**](https://www.amazon.com/dp/B07VTJDPJQ)
**~~View all trending →~~**
## **What buyers say about dm**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Cough Relief**20%
*“Good cough medicine”*
**Cold Relief**18%
*“Best cold and flu medicine on the market”*
**Efficiency**12%
*“Very effective”*
**Quality-Overall**9%
*“Excellent product”*
**Taste-Overall**6%
*“Good taste”*
**Value For Money**5%
*“Great price”*
**Advertised Vs Actual Product**3%
*“As advertised”*
**Sinus Relief**3%
*“They really helped with sinus congestion”*
**Dosage**2%
*“Best OTC medicine out there”*
**Sleep Quality**2%
*“Excellent day-time med when you need to stay awake”*
### **What buyers complain about **
**Cough Relief**18%
*“Did not stop cough or any provide any relief”*
**Functionality-Overall**16%
*“barely worked”*
**Allergies**8%
*“I have a corn allergy”*
**Value For Money**7%
*“Not really worth it”*
**Size-Overall**7%
*“HUGE capsules”*
**Taste-Overall**4%
*“tastes awful”*
**Ease Of Chewing/Swallowing**4%
*“But hard to swallow”*
**Dosage**3%
*“this medicine made me feel 30% day 1 just start taking it”*
**Cold Relief**3%
*“did nothing for a bad cold”*
**Strength**2%
*“Ineffective”*
## **Common questions**
- **Is dm profitable to sell on Amazon United States?**
- The niche generates $83K/yr across 10 tracked products. 90-day search growth is -32.2%. Flapen's verdict: Skip it (25/100).
- **How competitive is the dm niche?**
- 3 brands and 56 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in dm?**
- Top complaints mined from reviews: Cough Relief, Functionality-Overall, Allergies. The return rate is 0.0%.
- **When does demand for dm peak?**
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 10.1× the quietest.
- **What does it cost to enter the dm niche?**
- Listings span $6.78–$17.43; the average listing price is $10.60 (sweet spot $15–$100). The average incumbent carries 3,999 reviews — the moat a new listing must climb.
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