---
title: "dixie cups — $3.5M/yr Amazon United States Niche, Score 67/100 - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/dixie-cups"
last_updated: "2026-07-20T19:46:28.010Z"
locale: en
meta:
description: "dixie cups shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "dixie cups shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "dixie cups — $3.5M/yr Amazon United States Niche, Score 67/100 - Flapen"
---
# **dixie cups**
**Worth a look**
Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 96Growth 23Conversion 95Competition 62Returns 98Price range 83Avg price 65Brand share 85Review moat 41Quality gap 28
**Returns**
**Incredible****0.5%**
return rate — above 6% kills the launch gate
**Market size**
**Incredible****$3.5M**
$3.5M/yr · 2.0M searches
**Conversion**
**Incredible****12.7%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Great****50%**
top-5 brand share — no brand owns this niche
**Price range**
**Great****$5.36–$68.32**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****$13.78**
avg listing price — sweet spot $15–$100
**Competition**
**Good****48%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****2,436.03**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-4.7%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, dixie cups is a $3.5M/yr Amazon United States market (2.0M searches/yr). The top 5 brands hold 50% of demand. Verdict: Worth a look — 67/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **250K–300K**
- avg 8,000–10,000/product
- **Revenue / yr**
- **$3.4M–$4.1M**
- units × avg price
- **Launch success**
- **—**
- 4 of 4 new (360d)
- **Conversion rate**
- **12.7%**
- **Avg BSR**
- **#123**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **94%**
- **Out of stock**
- **2.2%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **150 days**
## **Competition**
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**23 **▲rising
**Sellers**
**81**
**Top-5 brand share**
**50%**
Top 20: 96%
**Top-5 click share**
**48%**
Top 20: 86%
**Open market**
**45%**
- RACETOP21% - Amazon Basics11% - ECOEXTRA7% - Glad6% - JollyPack6% - METAPRINT5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -4.7% search growth over the last 90 days.
40K30KPrime Day '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.2×
[**Open Trend **](https://flapen.com/research/us/health-household/dixie-cups/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$348K20%$696K30%$1.0M40%$1.4M1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 31 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1![RACETOP [100 Pack] 3 oz Bathroom Paper Cups Disposable Paper Cups Mouthwash Cups Paper Coffee Cups Ideal for Bathroom](https://m.media-amazon.com/images/I/21csAp-1QwL.jpg)**RACETOP \[100 Pack\] 3 oz Bathroom Paper Cups Disposable Paper Cups Mouthwash Cups Paper Coffee Cups Ideal for Bathroom**RACETOP**$6.51**4.2★5,598 rev](https://www.amazon.com/dp/B0C7G99J9P) [2**Amazon Basics Mini Disposable Clear Plastic Cups 3oz 100 Count**Amazon Basics**$5.36**4.6★816 rev](https://www.amazon.com/dp/B0FD1153NS) [3**ECOEXTRA 300 Pack 3 oz Bathroom Paper Cups Small Coffee Cups Disposable Mini Mouthwash Cups Suitable for Bathroom Market Shops Party Picnic Travel and Events**ECOEXTRA**$9.36**4.3★1,221 rev](https://www.amazon.com/dp/B0DB7WXG25) [4**Glad for Kids Disney Princess Disposable Mini Paper Cups for Bathroom Rinsing and Parties Heavy Duty Soak Proof Paper Cups for Kids Colorful Princess Designs 3 Ounce 100 Count Kids Drinkware**Glad**$5.56**4.8★473 rev](https://www.amazon.com/dp/B0FTJT1WFD) [5**MOUMOULIFE Disposable Paper Coffee Cups 3 oz 100 Count Bathroom Mouthwash Cups Leak-Proof Small Paper Cups for Bathroom & Espresso**MOUMOULIFE**$5.81**4.6★1,764 rev](https://www.amazon.com/dp/B0DDTNXQHR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amazon Basics Mini Disposable Clear Plastic Cups 3oz 100 Count**Amazon Basics**$5.36**816 rev8mo ago](https://www.amazon.com/dp/B0FD1153NS) [**Glad for Kids Disney Princess Disposable Mini Paper Cups for Bathroom Rinsing and Parties Heavy Duty Soak Proof Paper Cups for Kids Colorful Princess Designs 3 Ounce 100 Count Kids Drinkware**Glad**$5.56**473 rev9mo ago](https://www.amazon.com/dp/B0FTJT1WFD) [**Glad for Kids Disney Mickey and Friends Disposable Mini Paper Cups Mickey Mouse - Colorful Soak-Proof Bathroom Rinse Cups Small Size Ideal for Little Hands 3 oz 100 Count**Glad**$9.97**330 rev9mo ago](https://www.amazon.com/dp/B0FTJZ7S7R) [**PACKINNO 3 oz Disposable Paper Cups Mouthwash Cups Small Coffee Cups for Bathroom Rinsing Mini Water Drinking Cups for Espresso Samples 200 Pack**PACKINNO**$6.47**630 rev12mo ago](https://www.amazon.com/dp/B0FHKSD85P) [**METAPRINT 100 Pack 3 oz Bathroom Cups Disposable Paper Cups with Rolled Rim Small Paper Mouthwash Cup for Guest Bathrooms Vanity & Office Use Mist blue**METAPRINT**$6.68**817 rev1y ago](https://www.amazon.com/dp/B0FCLFJXR1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Glad for Kids Disney Princess Disposable Mini Paper Cups for Bathroom Rinsing and Parties Heavy Duty Soak Proof Paper Cups for Kids Colorful Princess Designs 3 Ounce 100 Count Kids Drinkware**Glad**$5.56**4.8★**▲ 241%**](https://www.amazon.com/dp/B0FTJT1WFD) [**METAPRINT 300 Pack 3 oz Bathroom Cups Disposable Paper Cups with Rolled Rim Small Paper Mouthwash Cup for Guest Bathrooms Vanity & Office Use Mist blue**METAPRINT**$10.73**4.3★**▲ 181%**](https://www.amazon.com/dp/B0FCKGV5KY) [**Glad for Kids Disney Mickey and Friends Disposable Mini Paper Cups Mickey Mouse - Colorful Soak-Proof Bathroom Rinse Cups Small Size Ideal for Little Hands 3 oz 100 Count**Glad**$9.97**4.9★**▲ 86%**](https://www.amazon.com/dp/B0FTJZ7S7R) [**METAPRINT 100 Pack 3 oz Bathroom Cups Disposable Paper Cups with Rolled Rim Small Paper Mouthwash Cup for Guest Bathrooms Vanity & Office Use Mist blue**METAPRINT**$6.68**4.3★**▲ 83%**](https://www.amazon.com/dp/B0FCLFJXR1) [**Amazon Basics Mini Disposable Clear Plastic Cups 3oz 100 Count**Amazon Basics**$5.36**4.6★**▲ 49%**](https://www.amazon.com/dp/B0FD1153NS)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**16%
*“Decent quality”*
**Value For Money**15%
*“Great Deal”*
**Size-Overall**13%
*“Good fit”*
**Advertised Vs Actual Product**12%
*“Accurate description”*
**Strength**11%
*“Simple and sturdy”*
**Ease Of Use**5%
*“They are really easy to hold”*
**Durability**4%
*“They were durable for using in the bathroom”*
**Color**3%
*“The colors are pretty”*
**Leak-Proof**2%
*“They dont leak”*
**Design-Overall**2%
*“the design is cute”*
### **What buyers complain about **
**Size-Overall**17%
*“Don't fit”*
**Quality-Overall**11%
*“Not well made”*
**Leak-Proof**10%
*“THEY LEAK”*
**Strength**8%
*“extremely flimsy”*
**Ease Of Use**8%
*“are difficult to remove”*
**Adhesion/Stickiness**6%
*“Dont stick together”*
**Value For Money**5%
*“Not worth $9”*
**Dispensing Mechanism**4%
*“Do not fit in standard dispense”*
**Durability**4%
*“Fall apart”*
**Thickness**2%
*“the lip is too thick”*
### **Top return reasons **
**Size-Overall**75%
**Value For Money**5%
**Advertised Vs Actual Product**5%
**Leak-Proof**3%
**Quality-Overall**2%
**Color**2%
**Material Quality**2%
**Dispensing Mechanism**1%
**Strength**1%
**Thin**1%
## **Common questions**
- **Is dixie cups profitable to sell on Amazon United States?**
- The niche generates $3.5M/yr across 31 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -4.7%. Flapen's verdict: Worth a look (67/100).
- **How competitive is the dixie cups niche?**
- 23 brands and 81 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 50% of demand.
- **What do buyers complain about in dixie cups?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Leak-Proof. The return rate is 0.5%.
- **When does demand for dixie cups peak?**
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- **What does it cost to enter the dixie cups niche?**
- Listings span $5.36–$68.32; the average listing price is $13.78 (sweet spot $15–$100). The average incumbent carries 2,436 reviews — the moat a new listing must climb.
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