---
title: "Divertigo — $200K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/divertigo"
last_updated: "2026-08-11T09:59:56.000Z"
locale: en
meta:
description: "Niche score 48/100 · $200K/yr market · 42K searches/yr · $26.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $200K/yr market · 42K searches/yr · $26.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Divertigo — $200K/yr Amazon US Niche (2026) - Flapen"
---
# **divertigo**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 39Growth 24Conversion 99Competition 0Returns 100Price range 91Avg price 95Brand share 0Review moat 45Quality gap 72
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****17.9%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Incredible****$26.65**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$13.12–$51.15**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****1,994.4**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$200K**
$200K/yr · 42K searches
**Growth**
**Bad****-1.8%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, divertigo is a $200K/yr Amazon United States market (42K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 48/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **divertigo market data**
- **Units sold / yr**
- **6K–8K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **$160K–$213K**
- units × avg price
- **Conversion rate**
- **17.9%**
- **Avg BSR**
- **#361**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **2.6%**
- **Avg brand age**
- **68 months**
- **Avg seller age**
- **160 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**31**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- DiVertigo83% - Basic Vigor11% - Nature's Fusions6%
## **Demand & seasonality**
Weekly Amazon search volume, last 66 weeks — -1.8% search growth over the last 90 days.
1K600Spike '26 seasonAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
No pronounced peak months · busiest ÷ quietest = 1.2×
[**Open Trend **](https://flapen.com/research/us/health-household/divertigo/trend)
## **Top divertigo search terms**
- **divertigo**21K/yr+13.1%16.2% conv. - **divertigo topical oil**13K/yr-14.4%17.5% conv. - **vertigo oil**5K/yr-13.2%9.7% conv. - **divertigo oil to rub behind the ears**3K/yr-24.3%23.2% conv. [**All search terms **](https://flapen.com/research/us/health-household/divertigo/search-terms)
## **Top divertigo products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%$40K40%$80K60%$120K80%$160K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**DiVertigo: Natural Vertigo Relief Liquid Drops 5ml**DiVertigo**$18.57**4.2★1,682 rev](https://www.amazon.com/dp/B0052JV6NE) [2**Divertigo Liquid Drops 0.17 Fl Oz (Pack of 2)**DiVertigo**$34.87**4.4★1,668 rev](https://www.amazon.com/dp/B00J4DAH48) [3**Basic Vigor Vertigo Ease Roll-On (10ml) - Natural & Fast-Acting Vertigo and Dizziness Support with Lavender Ginger Frankincense & Essential Oils - Combat Travel Sickness**Basic Vigor**$13.12**4.2★4,265 rev](https://www.amazon.com/dp/B07738W8PX) [4**Natures Fusions Vertigo Relief Ginger Oil Nausea Relief Essential Oil Blends (15ml) - Fast-Acting Motion Sickness Relief Morning Sickness Relief Dizziness Relief & Vertigo Medicine w/ Peppermint**Nature's Fusions**$15.54**4.3★2,155 rev](https://www.amazon.com/dp/B00IN5JQ7W) [5**Divertigo Liquid Drops 5 ml (Pack of 3)**DiVertigo**$51.15**4.5★202 rev](https://www.amazon.com/dp/B01IAIF88W)
### **Newest**
by launch date
[**Basic Vigor Vertigo Ease Roll-On (10ml) - Natural & Fast-Acting Vertigo and Dizziness Support with Lavender Ginger Frankincense & Essential Oils - Combat Travel Sickness**Basic Vigor**$13.12**4,265 rev8y ago](https://www.amazon.com/dp/B07738W8PX) [**Divertigo Liquid Drops 5 ml (Pack of 3)**DiVertigo**$51.15**202 rev10y ago](https://www.amazon.com/dp/B01IAIF88W) [**Divertigo Liquid Drops 0.17 Fl Oz (Pack of 2)**DiVertigo**$34.87**1,668 rev12y ago](https://www.amazon.com/dp/B00J4DAH48) [**Natures Fusions Vertigo Relief Ginger Oil Nausea Relief Essential Oil Blends (15ml) - Fast-Acting Motion Sickness Relief Morning Sickness Relief Dizziness Relief & Vertigo Medicine w/ Peppermint**Nature's Fusions**$15.54**2,155 rev12y ago](https://www.amazon.com/dp/B00IN5JQ7W) [**DiVertigo: Natural Vertigo Relief Liquid Drops 5ml**DiVertigo**$18.57**1,682 rev15y ago](https://www.amazon.com/dp/B0052JV6NE)
### **Trending**
90-day click momentum
[**DiVertigo: Natural Vertigo Relief Liquid Drops 5ml**DiVertigo**$18.57**4.2★**▲ 53%**](https://www.amazon.com/dp/B0052JV6NE) [**Divertigo Liquid Drops 5 ml (Pack of 3)**DiVertigo**$51.15**4.5★**▼ 15%**](https://www.amazon.com/dp/B01IAIF88W) [**Basic Vigor Vertigo Ease Roll-On (10ml) - Natural & Fast-Acting Vertigo and Dizziness Support with Lavender Ginger Frankincense & Essential Oils - Combat Travel Sickness**Basic Vigor**$13.12**4.2★**▼ 17%**](https://www.amazon.com/dp/B07738W8PX) [**Natures Fusions Vertigo Relief Ginger Oil Nausea Relief Essential Oil Blends (15ml) - Fast-Acting Motion Sickness Relief Morning Sickness Relief Dizziness Relief & Vertigo Medicine w/ Peppermint**Nature's Fusions**$15.54**4.3★**▼ 44%**](https://www.amazon.com/dp/B00IN5JQ7W) [**Divertigo Liquid Drops 0.17 Fl Oz (Pack of 2)**DiVertigo**$34.87**4.4★**▼ 55%**](https://www.amazon.com/dp/B00J4DAH48)
## **What buyers say about divertigo**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**25%
*“However, I love the natural herbs in it and I'm putting it behind my ear lobes just because it smells so nice”*
**Efficiency**15%
*“Very effective”*
**Quality-Overall**10%
*“The product itself is top notch”*
**Advertised Vs Actual Product**7%
*“this product does exactly what it says It will do”*
**Ease Of Use**6%
*“it was so easy”*
**Fever Relief**3%
*“Helped my mom with her vertigo”*
**Ease Of Application**3%
*“easy application”*
**Value For Money**2%
*“Great price”*
**Accuracy-Overall**2%
*“Must be consistent”*
**Eye-Hygiene**2%
*“DiVertigo really works”*
### **What buyers complain about **
**Functionality-Overall**43%
*“Didnt do a thing”*
**Value For Money**7%
*“It's definitely a tad expensive”*
**Joint Pain**5%
*“Did not help my vertigo”*
**Sleep Quality**5%
*“I was at my worst in the morning if I slept flat”*
**Side Effects**4%
*“I have not used this for a full fledged episode of vertigo so I dont know if it helps”*
**Smell**3%
*“It has a strong terrible odor”*
**Leak-Proof**2%
*“Bottle leaks after opening”*
**Quality-Overall**2%
*“Not the best”*
**Durability**2%
*“It does not last a long time”*
**Skin Health**2%
*“This stuff broke my skin out”*
### **Top return reasons **
**Functionality-Overall**38%
**Smell**33%
**Leak-Proof**10%
**Instructions/User Manual/Troubleshooting**5%
**Advertised Vs Actual Product**5%
**Oily/Greasy**5%
**Defective Material/Parts**5%
## **Common questions**
- **Is divertigo profitable to sell on Amazon United States?**
- The niche generates $200K/yr across 5 tracked products. 90-day search growth is -1.8%. Flapen's verdict: Skip it (48/100).
- **How competitive is the divertigo niche?**
- 3 brands and 31 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in divertigo?**
- Top complaints mined from reviews: Functionality-Overall, Value For Money, Joint Pain. The return rate is 0.1%.
- **When does demand for divertigo peak?**
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- **What does it cost to enter the divertigo niche?**
- Listings span $13.12–$51.15; the average listing price is $26.65 (sweet spot $15–$100). The average incumbent carries 1,994 reviews — the moat a new listing must climb.
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