---
title: "Disposable — $8.2M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/disposable"
last_updated: "2026-08-11T09:59:38.050Z"
locale: en
meta:
description: "Niche score 56/100 · $8.2M/yr market · 4.0M searches/yr · $13.62 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 56/100 · $8.2M/yr market · 4.0M searches/yr · $13.62 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Disposable — $8.2M/yr Amazon US Niche (2026) - Flapen"
---
# **disposable**
**Launch it**
A $8.2M/yr market growing +22.6% this quarter with returns at 0.3% — clears our launch bar.
Market size 100Growth 52Conversion 97Competition 13Returns 98Price range 47Avg price 63Brand share 26Review moat 25Quality gap 21
**Market size**
**Incredible****$8.2M**
$8.2M/yr · 4.0M searches
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****15.3%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****$13.62**
avg listing price — sweet spot $15–$100
**Growth**
**Good****+22.6%**
90-day search growth — must beat 0% to launch
**Price range**
**Okay****$2.78–$25.65**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****4,466.78**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****84%**
top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, disposable is a $8.2M/yr Amazon United States market (4.0M searches/yr). The top 5 brands hold 89% of demand. Verdict: Launch it — 56/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **disposable market data**
- **Units sold / yr**
- **600K–800K**
- avg 60,000–80,000/product
- **Revenue / yr**
- **$8.2M–$10.9M**
- units × avg price
- **Conversion rate**
- **15.3%**
- **Avg BSR**
- **#8**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **89%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **153 days**
## **Competition & brand share**
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▼falling
**Sellers**
**19**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**84%**
Top 20: 100%
**Open market**
**7%**
- Amazon Basics63% - Glad8% - Dealusy7% - MOACOCK6% - AOZITA5% - Party Dimensions4% - Open — no brand owns it (2 brands, 7%)
## **Demand**
Weekly Amazon search volume, last 24 weeks — +22.6% search growth over the last 90 days.
100K60KSpike '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/health-household/disposable/trend)
## **Top disposable search terms**
- **plastic silverware**1.5M/yr+29.8%12.4% conv. - **plastic utensils**628K/yr+11.7%13.8% conv. - **plastic cutlery**279K/yr+28.0%13.3% conv. - **disposable silverware**297K/yr+9.5%7.1% conv. - **disposable utensils**130K/yr+30.8%7.6% conv. - **plastic silverware heavy duty**126K/yr+22.7%8.2% conv. - **disposable cutlery**125K/yr+28.6%5.2% conv. - **utensils plastic disposable**111K/yr+14.1%8.7% conv. - **heavy duty plastic silverware**125K/yr+6.8%5.4% conv. - **cutlery set disposable**85K/yr+33.5%5.9% conv. [**All search terms **](https://flapen.com/research/us/health-household/disposable/search-terms)
## **Top disposable products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$1.2M30%$2.5M45%$3.7M60%$4.9M1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amazon Basics Disposable Clear Plastic Cutlery Set Premium Quality Strong 192 Count Large Combo Pack Forks Spoons and Knives**Amazon Basics**$8.84**4.8★5,715 rev](https://www.amazon.com/dp/B0CLH1VCLC) [2**Glad Clear Disposable Cutlery Set with Heavy Duty Plastic Forks Knives and Spoons Reusable Dishwasher Safe Plastic Utensils for Parties and Everyday Use 240 Count**Glad**$13.30**4.7★7,904 rev](https://www.amazon.com/dp/B07KMND3JC) [3**Amazon Basics Disposable Clear Plastic Forks Premium Quality 100 Count Large Pack Packaging May Vary**Amazon Basics**$5.97**4.8★6,244 rev](https://www.amazon.com/dp/B0CLH1445W) [4**Dealusy 360 Count Extra Heavy Duty Clear Plastic Silverware 150 Forks 150 Spoons 60 Knives BPA-Free Heat Resistant Disposable Plastic Utensils Set Plastic Cutlery Set Plasticware Bulk**Dealusy**$25.65**4.8★2,971 rev](https://www.amazon.com/dp/B0CBQK46NM) [5**MOACOCK 100 Count Plastic Silverware Heavy Weight Plastic Forks Spoons Disposable Utensils Cutlery Set for Wedding Party Supplies Everyday Use**MOACOCK**$8.32**4.8★2,821 rev](https://www.amazon.com/dp/B0CHVTCL2H)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BYSNOW 360 Count Extra Heavy Duty Plastic Silverware BPA-Free Heat Resistant Disposable Clear Plastic Utensils Set Plastic Cutlery Set Plasticware Bulk for Parties Events and Everyday Use**BYSNOW**$20.15**307 rev6mo ago](https://www.amazon.com/dp/B0GCC67ZQ2) [**Hefty ECOSAVE Compostable Assorted Cutlery Set Utensils for BBQs Tailgates Camping Parties and More Includes 8 Forks 8 Spoons and 8 Knives Compostable Sustainable Design 24 Count**Hefty**$2.78**252 rev8mo ago](https://www.amazon.com/dp/B0G23CRDDJ) [**400 Count Heavy Duty Plastic Silverware BPA-Free Clear Plastic Cutlery Set Premium Disposable Utensils for Party Everyday Use 150 Forks 150 Spoons and 100 Knives**AOZITA**$20.88**864 rev1y ago](https://www.amazon.com/dp/B0F1MVJLB5) [**Amazon Basics Disposable Clear Plastic Forks Premium Quality 100 Count Large Pack Packaging May Vary**Amazon Basics**$5.97**6,244 rev1y ago](https://www.amazon.com/dp/B0CLH1445W) [**Amazon Basics Disposable Clear Plastic Cutlery Set Premium Quality Strong 192 Count Large Combo Pack Forks Spoons and Knives**Amazon Basics**$8.84**5,715 rev1y ago](https://www.amazon.com/dp/B0CLH1VCLC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BYSNOW 360 Count Extra Heavy Duty Plastic Silverware BPA-Free Heat Resistant Disposable Clear Plastic Utensils Set Plastic Cutlery Set Plasticware Bulk for Parties Events and Everyday Use**BYSNOW**$20.15**4.7★**▲ 185%**](https://www.amazon.com/dp/B0GCC67ZQ2) [**Hefty ECOSAVE Compostable Assorted Cutlery Set Utensils for BBQs Tailgates Camping Parties and More Includes 8 Forks 8 Spoons and 8 Knives Compostable Sustainable Design 24 Count**Hefty**$2.78**4.6★**▲ 99%**](https://www.amazon.com/dp/B0G23CRDDJ) [**Amazon Basics Disposable Clear Plastic Forks Premium Quality 100 Count Large Pack Packaging May Vary**Amazon Basics**$5.97**4.8★**▲ 45%**](https://www.amazon.com/dp/B0CLH1445W) [**MOACOCK 100 Count Plastic Silverware Heavy Weight Plastic Forks Spoons Disposable Utensils Cutlery Set for Wedding Party Supplies Everyday Use**MOACOCK**$8.32**4.8★**▲ 36%**](https://www.amazon.com/dp/B0CHVTCL2H) [**Party Dimensions 300 Count Plastic Cutlery Combo Box Disposable Clear Plastic Silverware Utensils Set 100 Forks 100 Spoons 100 Knives**Party Dimensions**$16.68**4.0★**▲ 20%**](https://www.amazon.com/dp/B0053KMAMI)
**~~View all trending →~~**
## **What buyers say about disposable**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**23%
*“Excellent product”*
**Value For Money**20%
*“Great value”*
**Strength**18%
*“Strong bag”*
**Durability**12%
*“Durable product”*
**Advertised Vs Actual Product**4%
*“AS ADVERTISED”*
**Ease Of Use**3%
*“Ease of use is great—slides on quick”*
**Size-Overall**2%
*“Love the size”*
**Thickness**2%
*“The silverware is the right amount of thickness”*
**Weight Heavy**2%
*“Nice and heavy”*
**Color**1%
*“Good quality with a classic clear color”*
### **What buyers complain about **
**Strength**19%
*“Not strong”*
**Durability**17%
*“Not durable”*
**Weight Heavy**9%
*“heavier then the white ones you get”*
**Quality-Overall**7%
*“Poor quality”*
**Thickness**5%
*“do not buy there a thicker stronger when Im going to purchase”*
**Material Quality**5%
*“Plastic wear”*
**Size-Overall**4%
*“All three utensil types have shorter than typical disposable cutlery”*
**Value For Money**3%
*“Waste of money”*
**Sharpness**3%
*“Sharp edges”*
**Advertised Vs Actual Product**1%
*“This product did not have the items as advertised”*
### **Top return reasons **
**Value For Money**24%
**Size-Overall**17%
**Material Quality**11%
**Strength**11%
**Quality-Overall**8%
**Advertised Vs Actual Product**6%
**Product Condition**3%
**Weight Heavy**2%
**Durability**2%
**Leak-Proof**2%
## **Common questions**
- **Is disposable profitable to sell on Amazon United States?**
- The niche generates $8.2M/yr across 9 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +22.6%. Flapen's verdict: Launch it (56/100).
- **How competitive is the disposable niche?**
- 8 brands and 19 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 89% of demand.
- **What do buyers complain about in disposable?**
- Top complaints mined from reviews: Strength, Durability, Weight Heavy. The return rate is 0.3%.
- **What does it cost to enter the disposable niche?**
- Listings span $2.78–$25.65; the average listing price is $13.62 (sweet spot $15–$100). The average incumbent carries 4,467 reviews — the moat a new listing must climb.
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