---
title: "Reviews — disinfecting wipes travel size - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/disinfecting-wipes-travel-size/reviews"
last_updated: "2026-08-11T14:31:24.838Z"
locale: en
meta:
  description: "Niche score 55/100 · $1.2M/yr market · 1.1M searches/yr · $9.86 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $1.2M/yr market · 1.1M searches/yr · $9.86 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — disinfecting wipes travel size - Flapen"
---

# **disinfecting wipes travel size**

**Worth a look**

Shows low returns (0.4%), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market size 81Growth 43Conversion 91Competition 48Returns 98Price range 40Avg price 32Brand share 32Review moat 20Quality gap 19

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****10.9%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Great****$1.2M**

$1.2M/yr · 1.1M searches

**Competition**

**Okay****56%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+14.8%**

90-day search growth — must beat 0% to launch

**Price range**

**Okay****$1.02–$24.19**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****86%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****$9.86**

avg listing price — sweet spot $15–$100

**Review moat**

**Bad****13,091**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

## Reviews