---
title: "Disinfecting Wipes Travel Size — $1.2M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/disinfecting-wipes-travel-size"
last_updated: "2026-08-11T12:41:05.267Z"
locale: en
meta:
description: "Niche score 55/100 · $1.2M/yr market · 1.1M searches/yr · $9.86 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · $1.2M/yr market · 1.1M searches/yr · $9.86 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Disinfecting Wipes Travel Size — $1.2M/yr Amazon US Niche (2026) - Flapen"
---
# **disinfecting wipes travel size**
**Worth a look**
Shows low returns (0.4%), but strong incumbent ratings (4.7★) keeps it on the watch list.
Market size 81Growth 43Conversion 91Competition 48Returns 98Price range 40Avg price 32Brand share 32Review moat 20Quality gap 19
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****10.9%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Great****$1.2M**
$1.2M/yr · 1.1M searches
**Competition**
**Okay****56%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+14.8%**
90-day search growth — must beat 0% to launch
**Price range**
**Okay****$1.02–$24.19**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****86%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Okay****$9.86**
avg listing price — sweet spot $15–$100
**Review moat**
**Bad****13,091**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, disinfecting wipes travel size is a $1.2M/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 86% of demand. Demand peaks in May. Verdict: Worth a look — 55/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **disinfecting wipes travel size market data**
- **Units sold / yr**
- **125K–150K**
- avg 5,000–6,000/product
- **Revenue / yr**
- **$1.2M–$1.5M**
- units × avg price
- **Conversion rate**
- **10.9%**
- **Avg BSR**
- **#72**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **68%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **59 months**
- **Avg seller age**
- **147 days**
## **Competition & brand share**
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**119**
**Top-5 brand share**
**86%**
Top 20: 100%
**Top-5 click share**
**56%**
Top 20: 98%
**Open market**
**11%**
- Clorox45% - Lysol18% - Diamond Wipes14% - MOONIES5% - The Honest Company4% - Amazon Basics3% - Open — no brand owns it (6 brands, 11%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +14.8% search growth over the last 90 days.
30K20KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/health-household/disinfecting-wipes-travel-size/trend)
## **Top disinfecting wipes travel size search terms**
- **disinfecting wipes travel**120K/yr+16.0%8.1% conv. - **clorox wipes travel**97K/yr+19.1%12.3% conv. - **travel disinfecting wipes**100K/yr+18.7%7.7% conv. - **clorox wipes travel packs**98K/yr+3.5%12.4% conv. - **sanitizing wipes travel**79K/yr+14.8%8.4% conv. - **lysol wipes travel**80K/yr+1.8%13.3% conv. - **travel clorox wipes**71K/yr+11.5%12.3% conv. - **antibacterial wipes travel**51K/yr+19.7%8.3% conv. - **travel sanitizing wipes**46K/yr+20.5%7.4% conv. - **lysol wipes travel packs**50K/yr+7.1%12.1% conv. [**All search terms **](https://flapen.com/research/us/health-household/disinfecting-wipes-travel-size/search-terms)
## **Top disinfecting wipes travel size products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$48K8%$97K12%$145K16%$194K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Clorox Disinfecting Wipes To Go Pack Bleach Free Fresh Scent 9 Count Pack of 24 (Pack May Vary)**Clorox**$21.67**4.8★5,348 rev](https://www.amazon.com/dp/B09B8YF9YN) [2**WipeEssentials Hand Sanitizer Wipes for Adults & Kids - 90 Count 3 Packs**Diamond Wipes**$10.30**4.8★3,943 rev](https://www.amazon.com/dp/B0798XNVTS) [3**Clorox Disinfecting Wipes Flex Pack Bleach Free Fresh Scent 75 Count (Pack May Vary)**Clorox**$5.26**4.8★79,657 rev](https://www.amazon.com/dp/B078HP5Q7T) [4**Clorox Disinfecting Wipes Flex Pack Bleach Free Fresh Scent 75 Count Pack of 3 (Pack May Vary)**Clorox**$11.61**4.8★79,657 rev](https://www.amazon.com/dp/B08BKR9YT6) [5**Lysol Disinfecting Wipes To-Go Pack Lemon Scent 15 Count (Pack of 2)**Lysol**$9.17**4.8★1,470 rev](https://www.amazon.com/dp/B00WT6QLI8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Dorahoney Travel Antibacterial Hand Wipes 99% Water Hand Sanitizer Wipes Safe for Sensitive Skin & Hypoallergenic Hand Sanitizing Pocket Wipes 48 Count (8 Packs of 6)**DORAHONEY**$9.09**65 rev3mo ago](https://www.amazon.com/dp/B0GRV95TQR) [**Impossibly Compact Travel Antibacterial Wipes Hand Sanitizer - 99% Water and Aloe - Safe for Sensitive Skin Hand Wipes - Travel Essentials For Adults & Kids 10 Pack Total 60 Wipes**MOONIES**$9.12**371 rev1y ago](https://www.amazon.com/dp/B0FHX1PTYY) [**PURELL Clean & Go Cleaning Wipes Skin and Surface Fresh Scent 20 Count Travel Pack (Pack of 12) 9269-12-CMR**Purell**$24.19**234 rev1y ago](https://www.amazon.com/dp/B0DZ754NR3) [**The Honest Company Lavender Sanitizing Alcohol Wipes Antibacterial with Aloe Kills 99% of Germs 15 Count**The Honest Company**$2.55**8,802 rev2y ago](https://www.amazon.com/dp/B0D3SHJ2K7) [**The Honest Company Fragrance-Free Sanitizing Alcohol Wipes Antibacterial Safe for Hands Kills 99% of Germs Made With Aloe 50 Count (1 Pack)**The Honest Company**$5.74**8,802 rev2y ago](https://www.amazon.com/dp/B0CB93JBGM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Dorahoney Travel Antibacterial Hand Wipes 99% Water Hand Sanitizer Wipes Safe for Sensitive Skin & Hypoallergenic Hand Sanitizing Pocket Wipes 48 Count (8 Packs of 6)**DORAHONEY**$9.09**4.6★**▲ 274%**](https://www.amazon.com/dp/B0GRV95TQR) [**The Honest Company Lavender Sanitizing Alcohol Wipes Antibacterial with Aloe Kills 99% of Germs 15 Count**The Honest Company**$2.55**4.6★**▲ 267%**](https://www.amazon.com/dp/B0D3SHJ2K7) [**Clorox Disinfecting Wipes On The Go Travel Wipes Crisp Lemon 9 Count (Package May Vary)**Clorox**$1.02**4.3★**▲ 215%**](https://www.amazon.com/dp/B00O399LHW) [**Impossibly Compact Travel Antibacterial Wipes Hand Sanitizer - 99% Water and Aloe - Safe for Sensitive Skin Hand Wipes - Travel Essentials For Adults & Kids 10 Pack Total 60 Wipes**MOONIES**$9.12**4.8★**▲ 105%**](https://www.amazon.com/dp/B0FHX1PTYY) [**Lysol Disinfecting Wipes To-Go Pack Lemon Scent 15 Count (Pack of 6)**Lysol**$15.76**4.8★**▲ 47%**](https://www.amazon.com/dp/B014TNQAD4)
**~~View all trending →~~**
## **Common questions**
- **Is disinfecting wipes travel size profitable to sell on Amazon United States?**
- The niche generates $1.2M/yr across 22 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +14.8%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the disinfecting wipes travel size niche?**
- 12 brands and 119 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 86% of demand.
- **When does demand for disinfecting wipes travel size peak?**
- Demand peaks in May; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the disinfecting wipes travel size niche?**
- Listings span $1.02–$24.19; the average listing price is $9.86 (sweet spot $15–$100). The average incumbent carries 13,091 reviews — the moat a new listing must climb.
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