---
title: "Dim Supplement — $6.9M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/dim-supplement"
last_updated: "2026-08-06T18:53:26.832Z"
locale: en
meta:
description: "Niche score 65/100 · $6.9M/yr market · 1.6M searches/yr · $31.19 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 65/100 · $6.9M/yr market · 1.6M searches/yr · $31.19 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Dim Supplement — $6.9M/yr Amazon US Niche (2026) - Flapen"
---
# **dim supplement**
**Launch it**
A $6.9M/yr market growing +2.1% this quarter with returns at 0.0% — clears our launch bar.
Market size 99Growth 28Conversion 96Competition 45Returns 100Price range 88Avg price 95Brand share 60Review moat 25Quality gap 37
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Market size**
**Incredible****$6.9M**
$6.9M/yr · 1.6M searches
**Conversion**
**Incredible****13.7%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Incredible****$31.19**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.97–$67.58**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****69%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****58%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+2.1%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****4,869.86**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, dim supplement is a $6.9M/yr Amazon United States market (1.6M searches/yr). The top 5 brands hold 69% of demand. Verdict: Launch it — 65/100.
Data updated Jul 26, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dim supplement market data**
- **Units sold / yr**
- **200K–250K**
- avg 10,000–12,500/product
- **Revenue / yr**
- **$6.2M–$7.8M**
- units × avg price
- **Conversion rate**
- **13.7%**
- **Avg BSR**
- **#81**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **90%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **70 months**
- **Avg seller age**
- **153 days**
## **Competition & brand share**
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **—flat
**Sellers**
**47**
**Top-5 brand share**
**69%**
Top 20: 100%
**Top-5 click share**
**58%**
Top 20: 99%
**Open market**
**26%**
- SMNutrition32% - Nutricost20% - Pure Encapsulations6% - Effective Nutra6% - Bronson5% - THORNE5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +2.1% search growth over the last 90 days.
40K30KSpike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/health-household/dim-supplement/trend)
## **Top dim supplement search terms**
- **dim supplement**770K/yr+8.8%12.2% conv. - **dim**562K/yr-1.4%10.4% conv. - **dim for men**39K/yr+43.3%9.5% conv. - **dim supplement women**87K/yr-33.9%6.4% conv. - **dim supplement for men**50K/yr-20.7%8.5% conv. - **diindolylmethane**31K/yr-21.3%8.0% conv. - **dim complex**9K/yr+48.4%2.5% conv. - **dim for women**9K/yr+12.6%4.1% conv. - **nutricost dim**8K/yr+10.2%16.6% conv. - **dim supplement for women**9K/yr+32.7%5.6% conv. [**All search terms **](https://flapen.com/research/us/health-household/dim-supplement/search-terms)
## **Top dim supplement products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$692K20%$1.4M30%$2.1M40%$2.8M1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**DIM Supplement 200 mg | Estrogen Balance for Women & Men | Hormonal Acne Hormone Balance Menopause & Antioxidant Support | Doctor-Formulated & Clean Label Project Certified Diindolylmethane | 60 Ct**SMNutrition**$24.20**4.4★30,062 rev](https://www.amazon.com/dp/B006KL4TYG) [2**Nutricost DIM Plus BioPerine 300mg 120 Vegetarian Capsules**Nutricost**$17.41**4.5★9,110 rev](https://www.amazon.com/dp/B01HQR0RZW) [3**DIM Supplement for Men 300mg | Estrogen Blocker & Aromatase Inhibitor | Extra Strength Mens Hormone Balance & Fitness Booster with Diindolylmethane Plus CDG & Broccoli Floret | Gluten-Free | 60 Ct**SMNutrition**$28.63**4.4★1,899 rev](https://www.amazon.com/dp/B07WDCW8W7) [4**Effective Nutra DIM Supplement 300mg + BioPerine Extra Strength Estrogen Blocker for Men & Hormone Balance for Women - Diindolylmethane Hormonal Acne Menopause Support - 60 Veggie Capsules**Effective Nutra**$18.68**4.4★5,972 rev](https://www.amazon.com/dp/B07NCJH91H) [5**Pure Encapsulations DIM Detox | Supplement Support for Detoxification and Cellular Health* | 60 Capsules**Pure Encapsulations**$55.99**4.7★759 rev](https://www.amazon.com/dp/B0063X0J0O)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Micro Ingredients DIM+ Supplement 400mg for Men & Women | 240 Softgels with Pumpkin Seed Oil | Highly Bioavailable 7-in-1 Complex with Vitamin E CDG Broccoli & Black Pepper Extract**Micro Ingredients**$19.79**197 rev1y ago](https://www.amazon.com/dp/B0FJ4FHNHZ) [**ForestLeaf DIM Supplement - 300mg DIM Estrogen Supplement for Women/Men - Diindolylmethane with BioPerine Black Pepper - Support for Detox Metabolism Hormone Balance & Menopause - 90 Caps**ForestLeaf**$12.51**549 rev1y ago](https://www.amazon.com/dp/B0DQLNLC7L) [**Dr. Berg DIM Supplement Estrogen Balance - Original Estrogen Supplement for Women with Diindolylmethane & Black Pepper for Enhanced Absorption & Menopause Support* - 60 Capsules**Dr. Berg Nutritionals**$20.92**621 rev3y ago](https://www.amazon.com/dp/B0C46WG6MP) [**DIM Supplement for Women and Men (Diindolylmethane Estrogen Blocking Supplement Hormonal Acne Treatment Hormone Balance for Women) 400mg Servings 200mg Per Capsule 60 Capsules by Double Wood**Double Wood Supplements**$11.70**1,131 rev3y ago](https://www.amazon.com/dp/B0BYKSCJNR) [**DIM Supplement 200 mg (120 Ct) | Estrogen Balance for Women & Men | Hormone Balance Hormonal Acne Supplements Menopause Antioxidant & PMS Support | Doctor-Formulated & Non-GMO | 4 Month Supply**SMNutrition**$46.35**30,062 rev3y ago](https://www.amazon.com/dp/B0BSNX1642)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Designs for Health DIM-Evail - 100mg DIM Supplement Enhanced Absorption Diindolylmethane - Supports Healthy Estrogen Metabolism & Womens Health - Non-GMO & Soy-Free (120 Softgels)**Designs for Health**$67.58**4.6★**▲ 65%**](https://www.amazon.com/dp/B0050O8FWQ) [**Micro Ingredients DIM+ Supplement 400mg for Men & Women | 240 Softgels with Pumpkin Seed Oil | Highly Bioavailable 7-in-1 Complex with Vitamin E CDG Broccoli & Black Pepper Extract**Micro Ingredients**$19.79**4.5★**▲ 52%**](https://www.amazon.com/dp/B0FJ4FHNHZ) [**Bronson DIM 200 MG Supplement Diindolymethane with BioPerine for Enhanced Absorption Estrogen Metabolism & Maintains Balanced Hormone Levels 60 Vegetarian Capsules**Bronson**$9.97**4.5★**▲ 45%**](https://www.amazon.com/dp/B082BF13C2) [**Pure Encapsulations DIMPRO 100 - Diindolylmethane Supplement - for Breast Cervical & Prostate Health* - Gluten Free & Vegan - 60 Capsules**Pure Encapsulations**$62.63**4.6★**▲ 28%**](https://www.amazon.com/dp/B0015XD8X2) [**Biote Nutraceuticals - DIM SGS + - Hormone + Detox (60 Capsules)**Biote**$57.71**4.7★**▲ 16%**](https://www.amazon.com/dp/B087YXPP96)
**~~View all trending →~~**
## **What buyers say about dim supplement**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Hormonal Balance**17%
*“This works so good for hormonal acne”*
**Quality-Overall**13%
*“always a quality supplement”*
**Vitamin**8%
*“Excellent supplement”*
**Value For Money**6%
*“worth it”*
**Menstrual Issues**5%
*“Menopause 🥴 Helps with my menopause symptoms”*
**Efficiency**5%
*“These are definitely effective”*
**Advertised Vs Actual Product**3%
*“As advertised”*
**Skin Health**3%
*“Acne free”*
**Side Effects**2%
*“No side effects”*
**Dosage**2%
*“Accurate medication dosage”*
### **What buyers complain about **
**Side Effects**17%
*“Weird side effects for me”*
**Functionality-Overall**12%
*“Did not work”*
**Allergies**9%
*“Skin irritation”*
**Dosage**5%
*“my free was low”*
**Value For Money**4%
*“Not worth it”*
**Sleep Quality**3%
*“It kept me awake”*
**Quality-Overall**3%
*“Garbage product does not fulfill what they claim”*
**Smell**3%
*“It has an odd smell”*
**Skin Health**3%
*“My skin still breaking out”*
**Regulates Digestion**2%
*“Capsule dissolved in my esophagus”*
### **Top return reasons **
**Dosage**22%
**Side Effects**11%
**Functionality-Overall**11%
**Vitamin**11%
**Acid Regulator/Stomach Ache Relief**11%
**Ingredients-Overall**6%
**Hair Related**6%
**Skin Health**6%
**Ease Of Chewing/Swallowing**6%
**Stress/Anxiety**6%
## **Common questions**
- **Is dim supplement profitable to sell on Amazon United States?**
- The niche generates $6.9M/yr across 21 tracked products. 90-day search growth is +2.1%. Flapen's verdict: Launch it (65/100).
- **How competitive is the dim supplement niche?**
- 15 brands and 47 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 69% of demand.
- **What do buyers complain about in dim supplement?**
- Top complaints mined from reviews: Side Effects, Functionality-Overall, Allergies. The return rate is 0.0%.
- **When does demand for dim supplement peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the dim supplement niche?**
- Listings span $9.97–$67.58; the average listing price is $31.19 (sweet spot $15–$100). The average incumbent carries 4,870 reviews — the moat a new listing must climb.
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