---
title: "Products — dha - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/dha/products"
last_updated: "2026-08-11T09:56:39.964Z"
locale: en
meta:
  description: "Niche score 60/100 · $954K/yr market · 533K searches/yr · $29.42 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · $954K/yr market · 533K searches/yr · $29.42 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Products — dha - Flapen"
---

# **dha**

**Launch it**

A $954K/yr market growing +0.6% this quarter with returns at 0.0% — clears our launch bar.

Market size 77Growth 26Conversion 67Competition 75Returns 100Price range 82Avg price 95Brand share 42Review moat 24Quality gap 23

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$29.42**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$7.57–$54.84**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Great****$954K**

$954K/yr · 533K searches

**Competition**

**Great****40%**

top-5 click share — an open shelf

**Conversion**

**Good****6.1%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+0.6%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****6,272.97**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

## Products