---
title: "Dermatitis Cream — $257K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/dermatitis-cream"
last_updated: "2026-08-11T09:04:07.480Z"
locale: en
meta:
description: "Niche score 51/100 · $257K/yr market · 209K searches/yr. A deep review moat (7,715 avg reviews) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $257K/yr market · 209K searches/yr. A deep review moat (7,715 avg reviews) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Dermatitis Cream — $257K/yr Amazon US Niche (2026) - Flapen"
---
# **dermatitis cream**
**Worth a look**
Shows low returns (0.3%), but a deep review moat (7,715 avg reviews) keeps it on the watch list.
Market size 47Growth 26Conversion 70Competition 29Returns 99Price range 74Avg price 85Brand share 59Review moat 23Quality gap 37
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$19.19**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$6.62–$39.05**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****6.4%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****70%**
top-5 brand share — brands hold most of the demand
**Market size**
**Okay****$257K**
$257K/yr · 209K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****68%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+0.8%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****7,715.22**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, dermatitis cream is a $257K/yr Amazon United States market (209K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Sep. Verdict: Worth a look — 51/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dermatitis cream market data**
- **Units sold / yr**
- **13K–15K**
- avg 500–750/product
- **Revenue / yr**
- **$240K–$288K**
- units × avg price
- **Conversion rate**
- **6.4%**
- **Avg BSR**
- **#120**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **83 months**
- **Avg seller age**
- **138 days**
## **Competition & brand share**
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▼falling
**Sellers**
**73**
**Top-5 brand share**
**70%**
Top 20: 100%
**Top-5 click share**
**68%**
Top 20: 100%
**Open market**
**24%**
- Exederm25% - Cortizone 1013% - Eau Thermale Avène12% - Dermoscribe10% - A+D9% - Amélie Monnier6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +0.8% search growth over the last 90 days.
10K6KHoliday '24Spike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
Peak months: Sep · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/health-household/dermatitis-cream/trend)
## **Top dermatitis cream search terms**
- **dermatitis cream**65K/yr+3.3%6.5% conv. - **contact dermatitis treatment**42K/yr+10.5%7.4% conv. - **dermatitis**27K/yr-6.8%2.3% conv. - **dermatitis treatment**14K/yr+54.9%5.1% conv. - **atopic dermatitis cream**16K/yr-6.5%4.8% conv. - **contact dermatitis cream**7K/yr+29.5%8.2% conv. - **dermatitis cream for face**10K/yr-46.5%5.5% conv. - **crema para dermatitis**4K/yr+14.0%3.2% conv. - **cream for contact dermatitis**4K/yr+21.6%6.1% conv. - **contact dermatitis**6K/yr-30.7%4.5% conv. [**All search terms **](https://flapen.com/research/us/health-household/dermatitis-cream/search-terms)
## **Top dermatitis cream products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$26K20%$51K30%$77K40%$103K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Exederm Flare Control Cream for Eczema & Dermatitis 2oz**Exederm**$12.37**4.5★2,073 rev](https://www.amazon.com/dp/B0046W0QB6) [2**Cortizone-10 Maximum Strength Intensive Healing Itch Relief Lotion for Eczema 1% Hydrocortisone Fast-Acting Anti-Itch Cream for Minor Skin Irritations Rashes and Inflammation Due to Eczema 3.5 oz**Cortizone 10**$8.84**4.7★30,994 rev](https://www.amazon.com/dp/B00314GCJU) [3**Dermoscribe - Seborrheic Dermatitis Cream Eczema Cream Specifically formulated for application to Itchy Skin Redness & Scaling For Face Chest & Scalp 2 oz**Dermoscribe**$14.26**4.3★6,568 rev](https://www.amazon.com/dp/B01FO1IT02) [4**brand AV XeraCalm A.D Balm 200ml (OLD)**Eau Thermale Avène**$34.12**4.8★2,920 rev](https://www.amazon.com/dp/B00EYOHIO4) [5**A+D Advanced Dermatitis Hypochlorous Acid Spray Eczema & Psoriasis - 4 oz**A+D**$6.62**4.4★179 rev](https://www.amazon.com/dp/B0GRCJWF66)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**A+D Advanced Dermatitis Hypochlorous Acid Spray Eczema & Psoriasis - 4 oz**A+D**$6.62**179 rev4mo ago](https://www.amazon.com/dp/B0GRCJWF66) [**Seborrheic Dermatitis Face Cream: Psoriasis & Fungal-Prone Skin Care Suitable for the Face Scalp & Chest Natural Moisturizer with Ceramides Shea Butter & 12 Plant-Based Ingredients Steroid-Free**KOPA HAIKU**$22.20**82 rev5mo ago](https://www.amazon.com/dp/B0GGZZVHY1) [**Seborrheic Dermatitis Face Cream for Sensitive Skin - Hydrates & Supports the Skin Barrier with MCT Oil Squalane - Moisturizing Face Scalp and Body Cream - No Steroids Gentle Ingredients**Dermgentle**$39.05**538 rev2y ago](https://www.amazon.com/dp/B0D8RNX734) [**Dermeleve Dermatologist Recommended Steroid Free Anti-Itch Cream - Extra Strength Safe Full Body Itch Relief | 2 oz (1 Pack)**Dermeleve**$26.54**1,137 rev2y ago](https://www.amazon.com/dp/B0D5ZBQSMJ) [**Roycederm Seborrheic Dermatitis Cream Scalp Treatment for Psoriasis Dry Scalp Dandruff Anti-Itch Cream for Soothing Relief**Roycederm**$27.08**1,591 rev4y ago](https://www.amazon.com/dp/B09Y279LYK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Seborrheic Dermatitis Face Cream: Psoriasis & Fungal-Prone Skin Care Suitable for the Face Scalp & Chest Natural Moisturizer with Ceramides Shea Butter & 12 Plant-Based Ingredients Steroid-Free**KOPA HAIKU**$22.20**4.8★**▲ 265%**](https://www.amazon.com/dp/B0GGZZVHY1) [**A+D Advanced Dermatitis Hypochlorous Acid Spray Eczema & Psoriasis - 4 oz**A+D**$6.62**4.4★**▲ 263%**](https://www.amazon.com/dp/B0GRCJWF66) [**brand AV XeraCalm A.D Balm 200ml (OLD)**Eau Thermale Avène**$34.12**4.8★**▲ 146%**](https://www.amazon.com/dp/B00EYOHIO4) [**Seborrheic Dermatitis Face Cream for Sensitive Skin - Hydrates & Supports the Skin Barrier with MCT Oil Squalane - Moisturizing Face Scalp and Body Cream - No Steroids Gentle Ingredients**Dermgentle**$39.05**4.4★**▲ 18%**](https://www.amazon.com/dp/B0D8RNX734) [**La Roche-Posay Lipikar Soothing Relief Eczema Cream Face and Body Lotion For Eczema and Sensitive Dry Skin Moisturizer with Colloidal Oatmeal to Relieve Irritation**La Roche-Posay**$16.11**4.7★**▲ 14%**](https://www.amazon.com/dp/B076WJXJBG)
**~~View all trending →~~**
## **What buyers say about dermatitis cream**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Allergies**14%
*“No irritation”*
**Quality-Overall**10%
*“My makeup is all quality”*
**Efficiency**10%
*“Works well”*
**Itch Relief**7%
*“Good for an itch”*
**Moist/Dry**6%
*“Super hydrating”*
**Value For Money**5%
*“Very affordable”*
**Advertised Vs Actual Product**4%
*“Worked for me so works as advertised”*
**Smell**3%
*“It is scent free”*
**Soft Feel**3%
*“my skin is soft”*
**Skin Health**3%
*“smoothes your skin”*
### **What buyers complain about **
**Allergies**28%
*“Irritated skin”*
**Functionality-Overall**7%
*“Not as effective”*
**Smell**7%
*“Very unpleasant smell”*
**Skin Health**4%
*“Burns skin”*
**Value For Money**4%
*“It's expensive”*
**Thickness**2%
*“I would say the cream starts a bit thick”*
**Moist/Dry**2%
*“they are very dry uncomfortable”*
**Itch Relief**2%
*“the itching was driving me crazy”*
**Suitability Dry Skin**2%
*“Did nothing for my dry skin”*
**Product Condition**1%
*“appeared to have been used”*
### **Top return reasons **
**Functionality-Overall**24%
**Advertised Vs Actual Product**13%
**Product Condition**10%
**Smell**10%
**Size-Overall**6%
**Skin Health**5%
**Value For Money**4%
**Moist/Dry**3%
**Texture/Consistency-Overall**3%
**Oily/Greasy**3%
## **Common questions**
- **Is dermatitis cream profitable to sell on Amazon United States?**
- The niche generates $257K/yr across 18 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +0.8%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the dermatitis cream niche?**
- 17 brands and 73 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 70% of demand.
- **What do buyers complain about in dermatitis cream?**
- Top complaints mined from reviews: Allergies, Functionality-Overall, Smell. The return rate is 0.3%.
- **When does demand for dermatitis cream peak?**
- Demand peaks in Sep; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the dermatitis cream niche?**
- Listings span $6.62–$39.05; the average listing price is $19.19 (sweet spot $15–$100). The average incumbent carries 7,715 reviews — the moat a new listing must climb.
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