---
title: "Dermacalm — $113K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/dermacalm"
last_updated: "2026-08-07T12:25:57.187Z"
locale: en
meta:
description: "Niche score 45/100 · $113K/yr market · 125K searches/yr · $20.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $113K/yr market · 125K searches/yr · $20.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Dermacalm — $113K/yr Amazon US Niche (2026) - Flapen"
---
# **dermacalm**
**Skip it**
Soft demand (-21.1% this quarter) — this niche doesn't clear our bar today.
Market size 27Growth 14Conversion 54Competition 28Returns 98Price range 76Avg price 88Brand share 56Review moat 24Quality gap 42
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$20.38**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$6.62–$42.57**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****71%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Good****4.4%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****68%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$113K**
$113K/yr · 125K searches
**Review moat**
**Bad****5,964.7**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-21.1%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, dermacalm is a $113K/yr Amazon United States market (125K searches/yr). The top 5 brands hold 71% of demand. Verdict: Skip it — 45/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dermacalm market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **$122K–$163K**
- units × avg price
- **Conversion rate**
- **4.4%**
- **Avg BSR**
- **#119**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **95%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **79 months**
- **Avg seller age**
- **145 days**
## **Competition & brand share**
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▼falling
**Sellers**
**49**
**Top-5 brand share**
**71%**
Top 20: 100%
**Top-5 click share**
**68%**
Top 20: 100%
**Open market**
**24%**
- La Roche-Posay20% - Eau Thermale Avène19% - Exederm16% - Amélie Monnier10% - A+D6% - De La Cruz5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -21.1% search growth over the last 90 days.
3K2KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/health-household/dermacalm/trend)
## **Top dermacalm search terms**
- **perioral dermatitis treatment**73K/yr-2.9%5.1% conv. - **perioral dermatitis**36K/yr-48.4%2.8% conv. - **skincare for perioral dermatitis**9K/yr-39.2%3.2% conv. - **perioral dermatitis cream**3K/yr-11.3%3.5% conv. - **perioral dermatitis treatment face**4K/yr-45.5%2.2% conv. [**All search terms **](https://flapen.com/research/us/health-household/dermacalm/search-terms)
## **Top dermacalm products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$6K10%$11K15%$17K20%$23K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**La Roche-Posay Cicaplast Balm B5 Healing Ointment and Soothing Therapeutic Multi Purpose Cream for Dry & Irritated Skin Body and Hand Balm Baby Safe Fragrance Free**La Roche-Posay**$18.18**4.7★20,968 rev](https://www.amazon.com/dp/B0060OUV5Y) [2**brand AV XeraCalm A.D Balm 200ml (OLD)**Eau Thermale Avène**$34.12**4.8★2,920 rev](https://www.amazon.com/dp/B00EYOHIO4) [3**Exederm Flare Control Cream for Eczema & Dermatitis 2oz**Exederm**$12.37**4.5★2,073 rev](https://www.amazon.com/dp/B0046W0QB6) [4**Clinically Tested DermaCalm SOS Therapy - Eczema Psoriasis Dermatitis Prone Dry Skin - Urea 8% Probiotics w/Best Natural Ingredients - Itchy Severely Dry Scaly Skin. Adults & Kids Eczema Cream**Amélie Monnier**$25.12**4.3★6,223 rev](https://www.amazon.com/dp/B078XHH67R) [5**A+D Advanced Dermatitis Hypochlorous Acid Spray Eczema & Psoriasis - 4 oz**A+D**$6.62**4.4★179 rev](https://www.amazon.com/dp/B0GRCJWF66)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**A+D Advanced Dermatitis Hypochlorous Acid Spray Eczema & Psoriasis - 4 oz**A+D**$6.62**179 rev4mo ago](https://www.amazon.com/dp/B0GRCJWF66) [**Seborrheic Dermatitis Face Cream: Psoriasis & Fungal-Prone Skin Care Suitable for the Face Scalp & Chest Natural Moisturizer with Ceramides Shea Butter & 12 Plant-Based Ingredients Steroid-Free**KOPA HAIKU**$22.20**82 rev5mo ago](https://www.amazon.com/dp/B0GGZZVHY1) [**Magic Molecule Hypochlorous Acid Spray for Breakout-Prone Skin Eczema & Itchy Rashes | Helps 50+ Dermal Issues | Safe for Multiple Daily Uses | For All Skin Types | 8 oz Spray**Magic Molecule**$18.80**1,494 rev1y ago](https://www.amazon.com/dp/B0DNG4SHZQ) [**MyMagicHealer Universal Flare Care | Essential Oil Free | Baby Dermatitis Diaper Rash Eczema Psoriasis Impetigo | Wound Care | Multi-purpose Solution for Sensitive Skin w/ Propolis & Egg Yolk 1 oz**MyMagicHealer**$27.83**389 rev2y ago](https://www.amazon.com/dp/B0DZP4FVPX) [**Skinfix Dermatitis Relief Balm with 5% Colloidal Oatmeal & Vitamin E - 1.7 fl oz - Proven Effective as 1% Hydrocortisone - Relieves Eczema & Itch - Accepted by the National Eczema Association**Skinfix**$42.57**62 rev2y ago](https://www.amazon.com/dp/B0CWS9BXVX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Seborrheic Dermatitis Face Cream: Psoriasis & Fungal-Prone Skin Care Suitable for the Face Scalp & Chest Natural Moisturizer with Ceramides Shea Butter & 12 Plant-Based Ingredients Steroid-Free**KOPA HAIKU**$22.20**4.8★**▲ 318%**](https://www.amazon.com/dp/B0GGZZVHY1) [**A+D Advanced Dermatitis Hypochlorous Acid Spray Eczema & Psoriasis - 4 oz**A+D**$6.62**4.4★**▲ 312%**](https://www.amazon.com/dp/B0GRCJWF66) [**brand AV XeraCalm A.D Balm 200ml (OLD)**Eau Thermale Avène**$34.12**4.8★**▲ 174%**](https://www.amazon.com/dp/B00EYOHIO4) [**Skinfix Dermatitis Relief Balm with 5% Colloidal Oatmeal & Vitamin E - 1.7 fl oz - Proven Effective as 1% Hydrocortisone - Relieves Eczema & Itch - Accepted by the National Eczema Association**Skinfix**$42.57**3.8★**▲ 65%**](https://www.amazon.com/dp/B0CWS9BXVX) [**Avne XeraCalm AD Replenishing Cleansing Oil Body and Facial Oil Cleanser Atopic Dermatitis Restore Skin Barrier for Eczema-Prone Dry Skin Fragrance-Free Pump for Infants Kids & Adults**Eau Thermale Avène**$31.37**4.6★**▲ 43%**](https://www.amazon.com/dp/B00EYOHGPU)
**~~View all trending →~~**
## **What buyers say about dermacalm**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Moist/Dry**17%
*“Lightweight moisturizer”*
**Suitability Combination Skin**10%
*“Works great for all sensitive skin”*
**Quality-Overall**9%
*“EXCELLENT PRODUCT”*
**Allergies**6%
*“No irritation”*
**Value For Money**6%
*“Very affordable”*
**Suitability Dry Skin**5%
*“good moisturizer, help my very dry skin”*
**Efficiency**5%
*“Absolutely effective”*
**Soft Feel**4%
*“Soft Skin”*
**Smell**3%
*“fragrance free”*
**Advertised Vs Actual Product**3%
*“Does what it says”*
### **What buyers complain about **
**Allergies**15%
*“irritates skin”*
**Smell**13%
*“Strong Smell”*
**Moist/Dry**5%
*“being too dry”*
**Skin Health**4%
*“Did not help my skin”*
**Value For Money**4%
*“very expensive”*
**Functionality-Overall**4%
*“Did Not Work”*
**Suitability Dry Skin**3%
*“It doesnt work for my sensitive dry skin”*
**Thickness**2%
*“Very thick”*
**Sensitivity-Overall**2%
*“I have extremely sensitive”*
**Oily/Greasy**2%
*“Too greasy for my skin”*
### **Top return reasons **
**Smell**15%
**Functionality-Overall**12%
**Moist/Dry**10%
**Leak-Proof**9%
**Advertised Vs Actual Product**9%
**Product Condition**5%
**Value For Money**5%
**Skin Health**3%
**Suitability Dry Skin**3%
**Defective Material/Parts**3%
## **Common questions**
- **Is dermacalm profitable to sell on Amazon United States?**
- The niche generates $113K/yr across 20 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -21.1%. Flapen's verdict: Skip it (45/100).
- **How competitive is the dermacalm niche?**
- 17 brands and 49 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 71% of demand.
- **What do buyers complain about in dermacalm?**
- Top complaints mined from reviews: Allergies, Smell, Moist/Dry. The return rate is 0.4%.
- **When does demand for dermacalm peak?**
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- **What does it cost to enter the dermacalm niche?**
- Listings span $6.62–$42.57; the average listing price is $20.38 (sweet spot $15–$100). The average incumbent carries 5,965 reviews — the moat a new listing must climb.
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