---
title: "Deer Out — $1.3M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/deer-out"
last_updated: "2026-08-11T11:21:41.838Z"
locale: en
meta:
description: "Niche score 63/100 · $1.3M/yr market · 92K searches/yr · $57.03 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 63/100 · $1.3M/yr market · 92K searches/yr · $57.03 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Deer Out — $1.3M/yr Amazon US Niche (2026) - Flapen"
---
# **deer out**
**Launch it**
A $1.3M/yr market growing +367.3% this quarter with returns at 0.4% — clears our launch bar.
Market size 83Growth 100Conversion 100Competition 0Returns 98Price range 80Avg price 91Brand share 0Review moat 39Quality gap 58
**Growth**
**Incredible****+367.3%**
90-day search growth — must beat 0% to launch
**Conversion**
**Incredible****24.4%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$57.03**
avg listing price — sweet spot $15–$100
**Market size**
**Great****$1.3M**
$1.3M/yr · 92K searches
**Price range**
**Great****$17.92–$119.66**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,588.2**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, deer out is a $1.3M/yr Amazon United States market (92K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Launch it — 63/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **deer out market data**
- **Units sold / yr**
- **20K–25K**
- avg 3,000–4,000/product
- **Revenue / yr**
- **$1.1M–$1.4M**
- units × avg price
- **Conversion rate**
- **24.4%**
- **Avg BSR**
- **#109**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **0%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **155 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **—flat
**Sellers**
**3**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- Deer Out100%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +367.3% search growth over the last 90 days.
5K3KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 14.0×
[**Open Trend **](https://flapen.com/research/us/health-household/deer-out/trend)
## **Top deer out search terms**
- **deer out**54K/yr+336.9%23.7% conv. - **deer out deer repellent**32K/yr+414.6%21.1% conv. - **deer out concentrate**6K/yr+452.7%23.8% conv. [**All search terms **](https://flapen.com/research/us/health-household/deer-out/search-terms)
## **Top deer out products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$193K30%$385K45%$578K60%$771K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Deer Out 32oz Concentrate Deer Repellent**Deer Out**$38.87**4.4★5,146 rev](https://www.amazon.com/dp/B002DQMXNQ) [2**Deer Out 40oz Ready-to-Use Deer Repellent**Deer Out**$17.92**4.2★4,826 rev](https://www.amazon.com/dp/B002DQCEIA) [3**DEER OUT 1 Gallon Ready-to-Use Refill - Deer Repellent.**Deer Out**$34.88**4.4★1,871 rev](https://www.amazon.com/dp/B002DQQ11G) [4**Deer Repellent :Deer Out 1 Gallon Concentrate**Deer Out**$119.66**4.5★967 rev](https://www.amazon.com/dp/B002DQQ346) [5**Deer Out Half-Gallon Concentrate Deer Repellent (64oz)**Deer Out**$73.80**4.5★131 rev](https://www.amazon.com/dp/B0BMJNJTMT)
### **Newest**
by launch date
[**Deer Out Half-Gallon Concentrate Deer Repellent (64oz)**Deer Out**$73.80**131 rev3y ago](https://www.amazon.com/dp/B0BMJNJTMT) [**Deer Out 32oz Concentrate Deer Repellent**Deer Out**$38.87**5,146 rev17y ago](https://www.amazon.com/dp/B002DQMXNQ) [**Deer Out 40oz Ready-to-Use Deer Repellent**Deer Out**$17.92**4,826 rev17y ago](https://www.amazon.com/dp/B002DQCEIA) [**DEER OUT 1 Gallon Ready-to-Use Refill - Deer Repellent.**Deer Out**$34.88**1,871 rev17y ago](https://www.amazon.com/dp/B002DQQ11G) [**Deer Repellent :Deer Out 1 Gallon Concentrate**Deer Out**$119.66**967 rev17y ago](https://www.amazon.com/dp/B002DQQ346)
### **Trending**
90-day click momentum
[**Deer Out 40oz Ready-to-Use Deer Repellent**Deer Out**$17.92**4.2★**— 9%**](https://www.amazon.com/dp/B002DQCEIA) [**DEER OUT 1 Gallon Ready-to-Use Refill - Deer Repellent.**Deer Out**$34.88**4.4★**— 0%**](https://www.amazon.com/dp/B002DQQ11G) [**Deer Repellent :Deer Out 1 Gallon Concentrate**Deer Out**$119.66**4.5★**— 2%**](https://www.amazon.com/dp/B002DQQ346) [**Deer Out 32oz Concentrate Deer Repellent**Deer Out**$38.87**4.4★**— 3%**](https://www.amazon.com/dp/B002DQMXNQ) [**Deer Out Half-Gallon Concentrate Deer Repellent (64oz)**Deer Out**$73.80**4.5★**▼ 32%**](https://www.amazon.com/dp/B0BMJNJTMT)
## **What buyers say about deer out**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Pest/Insect Control**41%
*“This works to keep the deer away from my roses”*
**Smell**22%
*“Pleasant smell”*
**Quality-Overall**11%
*“Excellent product”*
**Plant Growth**4%
*“Seems to be keeping those greedy plant chompers away”*
**Ease Of Use**4%
*“So simple to use and so effective”*
**Efficiency**2%
*“It works”*
**Durability**2%
*“bottle lasts me over a year”*
**Advertised Vs Actual Product**2%
*“It works exactly as advertised”*
**Value For Money**1%
*“The concentrate is the most cost-effective as well”*
**Spray/Flow**1%
*“This spray is great”*
### **What buyers complain about **
**Pest/Insect Control**21%
*“All kinds of bees flying around is not for me”*
**Functionality-Overall**14%
*“Does not work”*
**Smell**14%
*“it was a smelly mess”*
**Leak-Proof**12%
*“Bottle leaks”*
**Value For Money**9%
*“Very expensive”*
**Spray/Flow**9%
*“the sprayer is not”*
**Plant Growth**3%
*“We only spray this on our flower beds and shrubs; we do not grow food on our property”*
**Quality-Overall**3%
*“Trigger for the bottles are super cheap”*
**Washability**3%
*“Didn't wash off”*
**Taste-Overall**3%
*“Works great, the deer dont like the taste of it”*
### **Top return reasons **
**Leak-Proof**29%
**Functionality-Overall**21%
**Spray/Flow**9%
**Advertised Vs Actual Product**9%
**Pest/Insect Control**8%
**Value For Money**7%
**Smell**4%
**Size-Overall**3%
**Defective Material/Parts**2%
**Dilute/Watery**1%
## **Common questions**
- **Is deer out profitable to sell on Amazon United States?**
- The niche generates $1.3M/yr across 5 tracked products. 90-day search growth is +367.3%. Flapen's verdict: Launch it (63/100).
- **How competitive is the deer out niche?**
- 1 brands and 3 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in deer out?**
- Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Smell. The return rate is 0.4%.
- **When does demand for deer out peak?**
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 14.0× the quietest.
- **What does it cost to enter the deer out niche?**
- Listings span $17.92–$119.66; the average listing price is $57.03 (sweet spot $15–$100). The average incumbent carries 2,588 reviews — the moat a new listing must climb.
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