---
title: "Cutlery Packets — $28K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/cutlery-packets"
last_updated: "2026-08-11T12:13:29.476Z"
locale: en
meta:
description: "Niche score 57/100 · $28K/yr market · 19K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · $28K/yr market · 19K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Cutlery Packets — $28K/yr Amazon US Niche (2026) - Flapen"
---
# **cutlery packets**
**Worth a look**
Shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 7Growth 47Conversion 65Competition 70Returns 97Price range 81Avg price 95Brand share 70Review moat 72Quality gap 24
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$24.54**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.83–$43.46**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****609.06**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****63%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Good****5.9%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+17.7%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$28K**
$28K/yr · 19K searches
According to Flapen's Amazon United States niche tracking, cutlery packets is a $28K/yr Amazon United States market (19K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Aug–Sep–Oct–Nov. Verdict: Worth a look — 57/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cutlery packets market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$37K–$49K**
- units × avg price
- **Conversion rate**
- **5.9%**
- **Avg BSR**
- **#236**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **56%**
- **Out of stock**
- **5.5%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**18 **▲rising
**Sellers**
**65**
**Top-5 brand share**
**63%**
Top 20: 100%
**Top-5 click share**
**43%**
Top 20: 88%
**Open market**
**31%**
- HOUZZKINGZ USA22% - Party Essentials14% - KitchenDine10% - Without A P9% - CXPSINC7% - Hefty6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +17.7% search growth over the last 90 days.
1K800Black Friday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/us/health-household/cutlery-packets/trend)
## **Top cutlery packets search terms**
- **cutlery packets**8K/yr+16.0%5.3% conv. - **plastic cutlery packets**6K/yr+11.1%5.0% conv. - **silverware packets**3K/yr+30.0%6.3% conv. - **plastic silverware sets individually wrapped**2K/yr+29.0%4.8% conv. [**All search terms **](https://flapen.com/research/us/health-household/cutlery-packets/search-terms)
## **Top cutlery packets products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$1K8%$2K12%$3K16%$4K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**250 Plastic Cutlery Packets - Knife Fork Spoon Napkin Salt Pepper Sets | Black Plastic Silverware Sets Individually Wrapped Cutlery Kits Bulk Utensil Cutlery Set Disposable To Go Silverware**HOUZZKINGZ USA**$34.40**4.6★1,767 rev](https://www.amazon.com/dp/B0BMJ8M17B) [2**Bulk Heavy Weight Cutlery Individually Wrapped White Plastic Cutlery Knife Spoon Fork Pack with Napkin and Salt and Pepper Packets - Extra Strong & Resistant**Without A P**$19.49**4.7★426 rev](https://www.amazon.com/dp/B0B3F8RM1G) [3**100 Plastic Cutlery Packets - Knife Fork Spoon Napkin Salt Pepper Sets | Black Silverware Sets Individually Wrapped Cutlery Kits Bulk Plastic Utensil Cutlery Set Disposable To Go Silverware**HOUZZKINGZ USA**$19.92**4.6★1,086 rev](https://www.amazon.com/dp/B0B47V6T6D) [4**Party Essentials Individually Wrapped Plastic Cutlery Packets/Silverware Kits Black Fork/Spoon/Knife/Napkin/Salt/Pepper 50 Sets**Party Essentials**$12.66**4.7★245 rev](https://www.amazon.com/dp/B0985CTWRD) [5**Hefty Wrapped Disposable Plastic Utensils Set 150 Count White Disposable Utensils for Picnics BBQs Camping Parties and More Includes Forks Spoons and Knives**Hefty**$27.65**4.7★390 rev](https://www.amazon.com/dp/B08ZDZ6RVT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Individually Wrapped Plastic Cutlery Set with Napkin - 100 Pack Heavy Duty Disposable Forks Spoons Knives - Sanitary Wrapped Utensils Packets for Restaurants Catering Takeout Parties (Clear)**Jantle**$20.20**99 rev8mo ago](https://www.amazon.com/dp/B0FXY511WK) [**Individually Wrapped Plastic Cutlery Set with Napkin - 100 Pack Heavy Duty Disposable Forks Spoons Knives - Sanitary Wrapped Utensils Packets for Restaurants Catering Takeout Parties (Black)**Jantle**$20.47**99 rev8mo ago](https://www.amazon.com/dp/B0FXY47TWL) [**KitchenDine 100 pack | Clear Heavy Duty Plastic Disposable Cutlery Set | 6 in 1 Utensil Set with Fork Spoon Knife Napkin Straw Salt/Pepper Packets**KitchenDine**$38.22**121 rev1y ago](https://www.amazon.com/dp/B0DLX46TCL) [**Amazon Basics Disposable Clear Plastic Cutlery Set Premium Quality Strong 192 Count Large Combo Pack Forks Spoons and Knives**Amazon Basics**$8.83**5,813 rev1y ago](https://www.amazon.com/dp/B0CLH1VCLC) [**Boardwalk Disposable Plastic Cutlery Set Six Piece Silverware Kit Case of 250 Fork Knife Spoon Napkin Salt & Pepper Polystyrene Black Individually Wrapped**Boardwalk**$23.38**19 rev1y ago](https://www.amazon.com/dp/B0DDV8R2D6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Party Essentials Individually Wrapped Plastic Cutlery Packets/Silverware Kits Black Fork/Spoon/Knife/Napkin/Salt/Pepper 50 Sets**Party Essentials**$12.66**4.7★**▲ 157%**](https://www.amazon.com/dp/B0985CTWRD) [**Boardwalk Disposable Plastic Cutlery Set Six Piece Silverware Kit Case of 250 Fork Knife Spoon Napkin Salt & Pepper Polystyrene Black Individually Wrapped**Boardwalk**$23.38**4.5★**▲ 154%**](https://www.amazon.com/dp/B0DDV8R2D6) [**Pack Individually Wrapped Plastic Cutlery Set with Napkin Salt and Pepper Packets Medium Weight Disposable Silverware Kits for To Go Meals Parties and Catering White Plastic Silverware Wrapped (100)**Pogala**$23.01**4.2★**▲ 124%**](https://www.amazon.com/dp/B0FWBP5NYQ) [**Amazon Basics Disposable Clear Plastic Cutlery Set Premium Quality Strong 192 Count Large Combo Pack Forks Spoons and Knives**Amazon Basics**$8.83**4.8★**▲ 119%**](https://www.amazon.com/dp/B0CLH1VCLC) [**Individually Wrapped Plastic Cutlery Set with Napkin - 100 Pack Heavy Duty Disposable Forks Spoons Knives - Sanitary Wrapped Utensils Packets for Restaurants Catering Takeout Parties (Clear)**Jantle**$20.20**4.6★**▲ 58%**](https://www.amazon.com/dp/B0FXY511WK)
**~~View all trending →~~**
## **What buyers say about cutlery packets**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**23%
*“Best product for any occation”*
**Value For Money**20%
*“Great value”*
**Strength**16%
*“They are well built”*
**Durability**9%
*“good and do not break”*
**Ease Of Use**6%
*“Easy to use”*
**Advertised Vs Actual Product**5%
*“Item as described”*
**Thickness**3%
*“Nice thick napkin”*
**Size-Overall**2%
*“Perfect size”*
**Ease Of Cleaning**2%
*“Perfect for parties, lunches, or quick cleanup”*
**Weight Heavy**1%
*“These ones are so heavy duty”*
### **What buyers complain about **
**Strength**15%
*“Flimsy”*
**Size-Overall**12%
*“The items are large”*
**Durability**11%
*“Not durable”*
**Quality-Overall**10%
*“Cheap”*
**Sharpness**6%
*“Sharp edges”*
**Thickness**6%
*“Cheap too thin”*
**Material Quality**5%
*“siver ware set plastic”*
**Weight Heavy**4%
*“Definitely not a heavy duty”*
**Advertised Vs Actual Product**2%
*“This product did not have the items as advertised”*
**Value For Money**2%
*“The items arent worth the money”*
### **Top return reasons **
**Size-Overall**21%
**Value For Money**19%
**Strength**11%
**Material Quality**10%
**Quality-Overall**10%
**Advertised Vs Actual Product**7%
**Product Condition**3%
**Weight Heavy**2%
**Durability**2%
**Thin**2%
## **Common questions**
- **Is cutlery packets profitable to sell on Amazon United States?**
- The niche generates $28K/yr across 32 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +17.7%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the cutlery packets niche?**
- 18 brands and 65 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 63% of demand.
- **What do buyers complain about in cutlery packets?**
- Top complaints mined from reviews: Strength, Size-Overall, Durability. The return rate is 0.7%.
- **When does demand for cutlery packets peak?**
- Demand peaks in Aug–Sep–Oct–Nov; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the cutlery packets niche?**
- Listings span $8.83–$43.46; the average listing price is $24.54 (sweet spot $15–$100). The average incumbent carries 609 reviews — the moat a new listing must climb.
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