---
title: "Search terms — crystals - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/crystals/search-terms"
last_updated: "2026-08-11T09:19:50.460Z"
locale: en
meta:
  description: "Niche score 60/100 · $1.1M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · $1.1M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — crystals - Flapen"
---

# **crystals**

**Worth a look**

Shows no brand lock-in (top 5 brands take 44% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 79Growth 20Conversion 16Competition 81Returns 90Price range 52Avg price 88Brand share 91Review moat 43Quality gap 38

**Brand share**

**Great****44%**

top-5 brand share — no brand owns this niche

**Returns**

**Great****1.2%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$20.05**

avg listing price — sweet spot $15–$100

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Market size**

**Great****$1.1M**

$1.1M/yr · 4.3M searches

**Price range**

**Good****$5.70–$168.31**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****2,199.25**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-10.5%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.2%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms