---
title: "Cordyceps — $666K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/cordyceps"
last_updated: "2026-08-06T15:30:54.399Z"
locale: en
meta:
description: "Niche score 57/100 · $666K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · $666K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Cordyceps — $666K/yr Amazon US Niche (2026) - Flapen"
---
# **cordyceps**
**Worth a look**
Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 67Growth 24Conversion 78Competition 39Returns 100Price range 82Avg price 95Brand share 48Review moat 47Quality gap 33
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$23.66**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.83–$47.00**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****7.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****$666K**
$666K/yr · 364K searches
**Brand share**
**Okay****76%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****1,820.05**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****62%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-1.9%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, cordyceps is a $666K/yr Amazon United States market (364K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Sep. Verdict: Worth a look — 57/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cordyceps market data**
- **Units sold / yr**
- **25K–30K**
- avg 1,250–1,500/product
- **Revenue / yr**
- **$592K–$710K**
- units × avg price
- **Conversion rate**
- **7.7%**
- **Avg BSR**
- **#304**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **79%**
- **Out of stock**
- **0.4%**
- **Avg brand age**
- **60 months**
- **Avg seller age**
- **153 days**
## **Competition & brand share**
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▼falling
**Sellers**
**560**
**Top-5 brand share**
**76%**
Top 20: 100%
**Top-5 click share**
**62%**
Top 20: 100%
**Open market**
**19%**
- Real Mushrooms29% - Host Defense16% - Horbäach14% - Double Wood Supplements11% - NOW Foods6% - OM MUSHROOM SUPERFOOD5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -1.9% search growth over the last 90 days.
18K13KSpike '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/health-household/cordyceps/trend)
## **Top cordyceps search terms**
- **cordyceps**198K/yr-8.8%6.8% conv. - **cordyceps mushroom capsules**58K/yr-15.2%8.9% conv. - **cordycepin**8K/yr+829.3%1.8% conv. - **cordyceps mushroom**28K/yr-19.2%3.6% conv. - **cordyceps militaris**16K/yr+19.1%2.9% conv. - **cordyceps sinensis**16K/yr-10.7%2.8% conv. - **cordycepin supplement**3K/yr>1,000%2.2% conv. - **cordyceps supplement**5K/yr+56.8%4.8% conv. - **cordyceps extract**9K/yr-44.8%3.6% conv. - **cordyceps mushrooms**4K/yr-17.8%4.1% conv. [**All search terms **](https://flapen.com/research/us/health-household/cordyceps/search-terms)
## **Top cordyceps products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$67K20%$133K30%$200K40%$266K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Real Mushrooms Supplement Capsules - Cordyceps Mushroom Powder Rich in Beta Glucans - Mushroom Pills Cordyceps for Energy and Performance - Vegan Non-GMO No Grain Fillers 120 ct**Real Mushrooms**$34.16**4.5★4,647 rev](https://www.amazon.com/dp/B0793FB3LQ) [2**Horbach Cordyceps Mushroom Capsules | 200 Count | CS-4 Strain**Horbäach**$10.10**4.5★1,899 rev](https://www.amazon.com/dp/B0852MVZQB) [3**Cordyceps Capsules (Cordyceps Sinensis Mushroom Extract) 210 Count 3.5 Month Supply 1 000MG (7% Polysaccharides with Alpha and Beta Glucans) Overall and Aging Support by Double Wood**Double Wood Supplements**$19.62**4.5★2,141 rev](https://www.amazon.com/dp/B0889ZS9ST) [4**Host Defense Cordyceps Capsules - Immune & Energy Support Supplement - Kidney Health Supplement with Cordyceps - Fitness Support Supplement to Aid Oxygen Uptake - 30 Capsules (15 Servings)***Host Defense**$15.70**4.6★1,599 rev](https://www.amazon.com/dp/B00DGBU71M) [5**Host Defense Cordyceps Capsules - Immune & Energy Support Supplement - Kidney Health Supplement with Cordyceps - Fitness Support Supplement to Aid Oxygen Uptake - 60 Capsules (30 Servings)***Host Defense**$25.38**4.6★1,599 rev](https://www.amazon.com/dp/B003FIGZV2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Carlyle Cordyceps Mushroom Capsules | 150 Count**Carlyle**$8.83**164 rev3y ago](https://www.amazon.com/dp/B0C91H3RQW) [**Clean Nutraceuticals Lions Mane 20in1 Mushroom Supplement with Turkey Tail Reishi Cordyceps Chaga Maitake Meshima Poria Cocos Shiitake Oyster Porcini Enoki - 1 Pack**Clean Nutraceuticals**$25.78**7,867 rev3y ago](https://www.amazon.com/dp/B0BG6TGKZS) [**Gaia Herbs Cordyceps Mushroom - Traditionally Used to Support Sustaining Energy & Endurance* - One Daily with Organic Cordyceps Mushroom - 40 Vegan Capsules (40 Servings)**Gaia Herbs**$29.19**189 rev5y ago](https://www.amazon.com/dp/B08ZB1L64M) [**Nutricost Cordyceps Mushroom (1100mg) 90 Capsules Gluten-Free 45 Servings**Nutricost**$14.76**216 rev5y ago](https://www.amazon.com/dp/B08JH8MNCH) [**Cordyceps Capsules (Cordyceps Sinensis Mushroom Extract) 210 Count 3.5 Month Supply 1 000MG (7% Polysaccharides with Alpha and Beta Glucans) Overall and Aging Support by Double Wood**Double Wood Supplements**$19.62**2,141 rev6y ago](https://www.amazon.com/dp/B0889ZS9ST)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Host Defense Cordyceps Capsules - Immune & Energy Support Supplement - Kidney Health Supplement with Cordyceps - Fitness Support Supplement to Aid Oxygen Uptake - 30 Capsules (15 Servings)***Host Defense**$15.70**4.6★**▲ 91%**](https://www.amazon.com/dp/B00DGBU71M) [**NOW Foods Cordyceps 750mg 200 Veg Caps - Organic Cordycep Sinensis Mycelium Mushroom in Non-Organic Capsules - Vegan Non-GMO**NOW Foods**$33.40**4.6★**▲ 74%**](https://www.amazon.com/dp/B07KGMDN75) [**Host Defense Cordyceps Extract - Immune & Energy Support Supplement - Kidney Health Supplement with Cordyceps - Fitness Support to Aid Oxygen Uptake - 1 fl oz (30 Servings)***Host Defense**$15.68**4.6★**▲ 71%**](https://www.amazon.com/dp/B00H4I5ZH4) [**OM MUSHROOM SUPERFOOD Cordyceps Organic Mushroom Powder 3.5 Ounce 50 Servings Energy Power Stamina and Endurance Support Superfood Supplement for Sports Performance**OM MUSHROOM SUPERFOOD**$17.38**4.6★**▲ 60%**](https://www.amazon.com/dp/B00MY4OSGC) [**OM MUSHROOM SUPERFOOD Cordyceps Mushroom Capsules Superfood Supplement 90 Count 30 Days Organic Energy Supplement for Stamina and Endurance**OM MUSHROOM SUPERFOOD**$22.64**4.6★**▲ 24%**](https://www.amazon.com/dp/B07MCJP77T)
**~~View all trending →~~**
## **What buyers say about cordyceps**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**25%
*“Excellent product”*
**Vitamin**7%
*“Good supplement”*
**Focus Enhancement**7%
*“mood improvement is my favorite benefit”*
**Efficiency**6%
*“this brand has been very reliable as I have ordered multiple products from them automatic five stars for its effectiveness”*
**Energy Level**6%
*“Great brain and energy boost”*
**Advertised Vs Actual Product**4%
*“As advertised”*
**Value For Money**4%
*“fair price”*
**Dosage**4%
*“good dosage”*
**Strength**3%
*“Highly Effective”*
**Hormonal Balance**3%
*“Great product it's for weight loss balances your sugar your hormones I don't have hot flashes anymore this stuff is great I'm going to be skinny mini like I used to be”*
### **What buyers complain about **
**Side Effects**12%
*“Before starting these he had horrible stomach issues”*
**Functionality-Overall**10%
*“Didn't Work”*
**Dosage**9%
*“But three of us tried these capsules to no avail”*
**Advertised Vs Actual Product**8%
*“Very misleading”*
**Value For Money**6%
*“Same price too”*
**Quality-Overall**6%
*“Garbage”*
**Sleep Quality**6%
*“This made me feel sluggish, brain fog and it gave me insomnia”*
**Acid Regulator/Stomach Ache Relief**5%
*“Before starting these he had horrible stomach issues”*
**Pain Relief-Overall**4%
*“had muscle pain for the last two weeks”*
**Blood Pressure**3%
*“I was unaware that this would interfere with my blood pressure medicine”*
### **Top return reasons **
**Value For Money**100%
## **Common questions**
- **Is cordyceps profitable to sell on Amazon United States?**
- The niche generates $666K/yr across 19 tracked products. 90-day search growth is -1.9%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the cordyceps niche?**
- 13 brands and 560 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 76% of demand.
- **What do buyers complain about in cordyceps?**
- Top complaints mined from reviews: Side Effects, Functionality-Overall, Dosage. The return rate is 0.0%.
- **When does demand for cordyceps peak?**
- Demand peaks in Sep; the busiest month runs 1.5× the quietest.
- **What does it cost to enter the cordyceps niche?**
- Listings span $8.83–$47.00; the average listing price is $23.66 (sweet spot $15–$100). The average incumbent carries 1,820 reviews — the moat a new listing must climb.
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