---
title: "Convatec — $174K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/convatec"
last_updated: "2026-08-06T15:04:35.340Z"
locale: en
meta:
description: "Niche score 54/100 · $174K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · $174K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Convatec — $174K/yr Amazon US Niche (2026) - Flapen"
---
# **convatec**
**Worth a look**
Shows low returns (0.6%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size 36Growth 24Conversion 67Competition 68Returns 97Price range 89Avg price 95Brand share 0Review moat 78Quality gap 55
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$32.24**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$10.86–$63.26**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****430.6**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****44%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****6.0%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$174K**
$174K/yr · 90K searches
**Growth**
**Bad****-1.4%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, convatec is a $174K/yr Amazon United States market (90K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **convatec market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **$193K–$258K**
- units × avg price
- **Conversion rate**
- **6.0%**
- **Avg BSR**
- **#124**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **37%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **131 days**
## **Competition & brand share**
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**5 **▼falling
**Sellers**
**89**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**44%**
Top 20: 91%
**Open market**
**0%**
- ConvaTec85% - Stomahesive9% - OUCHAN2% - Rainlotus2% - Heagimed1%
## **Demand & seasonality**
Weekly Amazon search volume, last 87 weeks — -1.4% search growth over the last 90 days.
2K1KSpike '25Prime Day '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
No pronounced peak months · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/health-household/convatec/trend)
## **Top convatec search terms**
- **convatec colostomy bags**26K/yr-0.7%3.6% conv. - **convatec**20K/yr+5.6%2.4% conv. - **convatec ostomy supplies**23K/yr-22.1%3.1% conv. - **convatec ostomy bags**9K/yr-2.6%2.2% conv. - **convatec stomahesive paste**8K/yr+16.9%19.0% conv. - **stomahesive**4K/yr+24.4%11.8% conv. [**All search terms **](https://flapen.com/research/us/health-household/convatec/search-terms)
## **Top convatec products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$7K8%$14K12%$21K16%$28K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**CONVATEC 22771 ActiveLife Cut-to-Fit Drainable Pouch (Pack of 10)**ConvaTec**$41.55**4.5★1,452 rev](https://www.amazon.com/dp/B01L92U1AQ) [2**Convatec SurFit Natura Drainable Pouch 12 Inch Opaque Model No 401502 10 per Box**ConvaTec**$31.44**4.6★155 rev](https://www.amazon.com/dp/B000GGMSXU) [3**Stomahesive Convatec Protective Skin Barrier Paste 2 Ounce Tube # 183910**Stomahesive**$12.99**4.7★1,619 rev](https://www.amazon.com/dp/B00HQ9EZOK) [4**ConvaTec Sur-Fit Natura Stomahesive Wafer 125264 1-3/4 Flange 10/Box**ConvaTec**$32.70**4.5★330 rev](https://www.amazon.com/dp/B003JNT26S) [5**Convatec 183910 Stomahesive Paste: 2 Ounce (Pack of 3)**ConvaTec**$29.11**4.6★891 rev](https://www.amazon.com/dp/B008LHOPX2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**20 Pack Colostomy Bags One Piece Ostomy Bag Ostomy Supplies 15mm-60mm Cut-to-Fit Drainable Pouches with Clamp Closure for Ileostomy Stoma Care (Include 8 x Clamps)**Heagimed**$26.84**728 rev3y ago](https://www.amazon.com/dp/B0BFGJCCM4) [**20 PCS Colostomy Bags Rainlotus One Piece Ostomy Bag Ostomy Drainable Pouch for Ileostomy Stoma Care Cut to Fit.**Rainlotus**$29.74**657 rev4y ago](https://www.amazon.com/dp/B09Z777J9D) [**ConvaTec ESENTA Adhesive Remover Spray for Around Stomas and Wounds Sting Free Alcohol Free 50 mL Bottle (Pack of 1)**ConvaTec**$18.71**1,150 rev4y ago](https://www.amazon.com/dp/B09V73H3W9) [**ConvaTec ESENTA Skin Barrier for Protection Around Stomas and Wounds Silicone Based Sting and Alcohol Free 25ct Box (Pack of 1)**ConvaTec**$19.65**169 rev4y ago](https://www.amazon.com/dp/B09V6HX14V) [**Convatec Stomahesive Paste 2 OZ (4/Pack)**Stomahesive**$43.88**67 rev7y ago](https://www.amazon.com/dp/B07HGH936Q)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**CONVATEC 125266 SQU125266 SUR-FIT Natura Stomahesive Skin Barrier (Pack of 10)**ConvaTec**$32.66**4.1★**▲ 148%**](https://www.amazon.com/dp/B00FG89IR2) [**20 Pack Colostomy Bags One Piece Ostomy Bag Ostomy Supplies 15mm-60mm Cut-to-Fit Drainable Pouches with Clamp Closure for Ileostomy Stoma Care (Include 8 x Clamps)**Heagimed**$26.84**4.5★**▲ 109%**](https://www.amazon.com/dp/B0BFGJCCM4) [**ConvaTec 416417 Natura 12 Drainable Pouch 2 Sided Comfort Panel Tail Closure Filter Tan 1-3/4 Flange Pack of 10**ConvaTec**$38.04**4.4★**▲ 88%**](https://www.amazon.com/dp/B00TT642AA) [**ConvaTec 51416420BX - Natura and Drainable Pouch with Visiclose and Filter Opaque Standard 57mm 2 1/4 inch**ConvaTec**$37.61**4.5★**▲ 85%**](https://www.amazon.com/dp/B012DP37HM) [**Convatec Sur-fit Natura Drainable Pouch 57mm (2 1/4) Flange 12 Opaque 1-Sided Comfort Panel - Model 401935 - Box of 10**ConvaTec**$37.50**4.7★**▲ 42%**](https://www.amazon.com/dp/B0015TF1TA)
**~~View all trending →~~**
## **What buyers say about convatec**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**20%
*“These colonoscopy bags are very good quality”*
**Adhesion/Stickiness**13%
*“Excellent adhesive remover for sensitive skin”*
**Value For Money**10%
*“very affordable”*
**Advertised Vs Actual Product**8%
*“Just as advertised”*
**Durability**5%
*“Very durable”*
**Efficiency**5%
*“It does the job well”*
**Ease Of Use**4%
*“Easy to use”*
**Size-Overall**3%
*“Perfect fit”*
**Skin Health**2%
*“Saves damages to skin tears when removing bandages”*
**Protection**2%
*“Works exactly as intended for skin protection”*
### **What buyers complain about **
**Adhesion/Stickiness**16%
*“Adhesive issues”*
**Leak-Proof**15%
*“Leaks easily”*
**Value For Money**8%
*“ridiculous price”*
**Durability**6%
*“They didn't last like it supposed to last”*
**Allergies**5%
*“Between the adhesive rash”*
**Quality-Overall**4%
*“Garbage product”*
**Ease Of Use**4%
*“Not easy to close”*
**Functionality-Overall**3%
*“Didnt work for me”*
**Pain Relief-Overall**3%
*“It hurt”*
**Thickness**3%
*“Too Thick”*
### **Top return reasons **
**Size-Overall**39%
**Adhesion/Stickiness**13%
**Advertised Vs Actual Product**9%
**Leak-Proof**8%
**Functionality-Overall**6%
**Quality-Overall**3%
**Add-Ons/Attachments**2%
**Velcro Quality**2%
**Compatibility-Overall**2%
**Ease Of Use**2%
## **Common questions**
- **Is convatec profitable to sell on Amazon United States?**
- The niche generates $174K/yr across 30 tracked products. 90-day search growth is -1.4%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the convatec niche?**
- 5 brands and 89 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in convatec?**
- Top complaints mined from reviews: Adhesion/Stickiness, Leak-Proof, Value For Money. The return rate is 0.6%.
- **When does demand for convatec peak?**
- Demand is steady year-round — the busiest month runs 1.9× the quietest.
- **What does it cost to enter the convatec niche?**
- Listings span $10.86–$63.26; the average listing price is $32.24 (sweet spot $15–$100). The average incumbent carries 431 reviews — the moat a new listing must climb.
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