---
title: "Comfrey Oil — $102K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/comfrey-oil"
last_updated: "2026-08-11T05:32:53.648Z"
locale: en
meta:
description: "Niche score 49/100 · $102K/yr market · 70K searches/yr · $22.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $102K/yr market · 70K searches/yr · $22.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Comfrey Oil — $102K/yr Amazon US Niche (2026) - Flapen"
---
# **comfrey oil**
**Skip it**
Soft demand (-17.6% this quarter) — this niche doesn't clear our bar today.
Market size 25Growth 16Conversion 71Competition 25Returns 99Price range 85Avg price 93Brand share 52Review moat 66Quality gap 47
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$22.17**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$10.02–$49.78**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****6.6%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****857.21**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****74%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$102K**
$102K/yr · 70K searches
**Competition**
**Bad****71%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-17.6%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, comfrey oil is a $102K/yr Amazon United States market (70K searches/yr). The top 5 brands hold 74% of demand. Verdict: Skip it — 49/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **comfrey oil market data**
- **Units sold / yr**
- **5K–6K**
- avg 250–500/product
- **Revenue / yr**
- **$111K–$133K**
- units × avg price
- **Conversion rate**
- **6.6%**
- **Avg BSR**
- **#3,987**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **79%**
- **Out of stock**
- **14.9%**
- **Avg brand age**
- **84 months**
- **Avg seller age**
- **160 days**
## **Competition & brand share**
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**11 **▼falling
**Sellers**
**42**
**Top-5 brand share**
**74%**
Top 20: 100%
**Top-5 click share**
**71%**
Top 20: 100%
**Open market**
**18%**
- Earth Elements Organics37% - Wise Ways Herbals10% - Herb Pharm9% - Natures Aid9% - Organic Botanicals8% - Christopher's Original Formulas8%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -17.6% search growth over the last 90 days.
3K2KSpike '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/health-household/comfrey-oil/trend)
## **Top comfrey oil search terms**
- **comfrey oil**57K/yr-19.3%6.4% conv. - **comfrey oil pure organic**7K/yr-9.4%6.9% conv. - **organic comfrey oil**3K/yr-23.0%6.3% conv. - **comfrey tincture**2K/yr+12.3%9.8% conv. [**All search terms **](https://flapen.com/research/us/health-household/comfrey-oil/search-terms)
## **Top comfrey oil products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$10K20%$20K30%$31K40%$41K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Earth Elements Organics Comfrey Body Oil Raw Infused Organic Unscented**Earth Elements Organics**$15.48**4.6★1,814 rev](https://www.amazon.com/dp/B079STF381) [2**WiseWays Herbals Comfrey Oil 6 Ounces Natural Skin Care Oil**Wise Ways Herbals**$14.64**4.5★337 rev](https://www.amazon.com/dp/B0011NM8UU) [3**Herb Pharm Certified Organic Comfrey Liquid Extract Drops 1 Oz**Herb Pharm**$16.71**4.6★495 rev](https://www.amazon.com/dp/B000BP0UE0) [4**Natures Aid Comfrey Oil - 150ml**Natures Aid**$16.66**4.4★2,322 rev](https://www.amazon.com/dp/B009M3VL36) [5**Organic Botanicals Pure Organic Comfrey Leaf Infused Oil - Skin Care for Joints Back Muscles Fractures Bruises and Minor Wounds Natural Herbal Body Massage Oil Certified Organic (2 oz)**Organic Botanicals**$28.18**3.7★34 rev](https://www.amazon.com/dp/B0CHK51LPV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Wholesale Botanics Comfrey Infused Oil | Herbal Oil For DIY Skincare Soaps & Massage | Cosmetic Carrier Oil | Vegan & Cruelty Free (0.5 fl oz)**Wholesale Botanics**$14.97**1 rev11mo ago](https://www.amazon.com/dp/B0FLJ9YFHM) [**DNA Organics Comfrey Salve Ointment 2oz Organic Herbal Salve for Bones Muscles Joints Knees Skin & Tattoo Care. Herbal Balm for Soothing Relief. Handcrafted Slow-Infused No Chemical Fillers**Wild Castle**$19.16**553 rev1y ago](https://www.amazon.com/dp/B0DPNM7W7S) [**Comfrey Oil by Essential Delights (1oz)- Premium Grade Oil | for Aromatherapy Soaps & Candles | Vegan & Cruelty Free**Essential Delights**$10.02**38 rev2y ago](https://www.amazon.com/dp/B0CZ7MQYX4) [**Organic Botanicals Pure Organic Comfrey Leaf Infused Oil - Skin Care for Joints Back Muscles Fractures Bruises and Minor Wounds Natural Herbal Body Massage Oil Certified Organic (2 oz)**Organic Botanicals**$28.18**34 rev2y ago](https://www.amazon.com/dp/B0CHK51LPV) [**Liquid Gold Inc - 8 oz - Comfrey Herbal Infused Oil - Natural Organic**Liquid Gold Inc**$19.06**16 rev2y ago](https://www.amazon.com/dp/B0CH41XR8X)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Liquid Gold Inc - 8 oz - Comfrey Herbal Infused Oil - Natural Organic**Liquid Gold Inc**$19.06**4.6★**▲ 37%**](https://www.amazon.com/dp/B0CH41XR8X) [**WiseWays Herbals Comfrey Oil 6 Ounces Natural Skin Care Oil**Wise Ways Herbals**$14.64**4.5★**▲ 33%**](https://www.amazon.com/dp/B0011NM8UU) [**Wholesale Botanics Comfrey Infused Oil | Herbal Oil For DIY Skincare Soaps & Massage | Cosmetic Carrier Oil | Vegan & Cruelty Free (0.5 fl oz)**Wholesale Botanics**$14.97**5.0★**▲ 31%**](https://www.amazon.com/dp/B0FLJ9YFHM) [**Dr Adorable - 32 oz - Comfrey Herbal Oil - Infused Natural Organic**Dr Adorable**$49.78**4.3★**▲ 28%**](https://www.amazon.com/dp/B0C1HR7PZQ) [**Organic Botanicals Pure Organic Comfrey Leaf Infused Oil - Skin Care for Joints Back Muscles Fractures Bruises and Minor Wounds Natural Herbal Body Massage Oil Certified Organic (2 oz)**Organic Botanicals**$28.18**3.7★**▲ 17%**](https://www.amazon.com/dp/B0CHK51LPV)
**~~View all trending →~~**
## **What buyers say about comfrey oil**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**32%
*“Good quality salve”*
**Joint Pain**10%
*“Helps my knee with discomfort”*
**Absorbency**8%
*“absorbs well”*
**Smell**8%
*“leaves no lingering smell”*
**Advertised Vs Actual Product**5%
*“Works as described”*
**Efficiency**4%
*“Positively works for me”*
**Moist/Dry**3%
*“Its also moisturizing”*
**Value For Money**3%
*“Great value for the money I would definitely purchase again”*
**Comfort-Overall**3%
*“Comfrey is a comfort to me”*
**Texture/Consistency-Overall**2%
*“We like the consistency”*
### **What buyers complain about **
**Functionality-Overall**14%
*“Didn't work for me”*
**Smell**14%
*“the he salve had a cat urine odor to it”*
**Dilute/Watery**5%
*“Diluted comfrey”*
**Strength**4%
*“Not as strong”*
**Ingredients-Overall**4%
*“limited ingredients so I tried it this one”*
**Pain Relief-Overall**4%
*“it has no effect on pain”*
**Hard Feel**4%
*“grity”*
**Ease Of Use**4%
*“Container will not open”*
**Oily/Greasy**4%
*“feels like just plain olive oil”*
**Compatibility-Overall**4%
*“Didn't work for my husband”*
### **Top return reasons **
**Leak-Proof**36%
**Advertised Vs Actual Product**12%
**Smell**11%
**Product Condition**10%
**Oily/Greasy**6%
**Functionality-Overall**5%
**Value For Money**2%
**Stain Resistance**2%
**Defective Material/Parts**2%
**Quality-Overall**2%
## **Common questions**
- **Is comfrey oil profitable to sell on Amazon United States?**
- The niche generates $102K/yr across 14 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -17.6%. Flapen's verdict: Skip it (49/100).
- **How competitive is the comfrey oil niche?**
- 11 brands and 42 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 74% of demand.
- **What do buyers complain about in comfrey oil?**
- Top complaints mined from reviews: Functionality-Overall, Smell, Dilute/Watery. The return rate is 0.2%.
- **When does demand for comfrey oil peak?**
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- **What does it cost to enter the comfrey oil niche?**
- Listings span $10.02–$49.78; the average listing price is $22.17 (sweet spot $15–$100). The average incumbent carries 857 reviews — the moat a new listing must climb.
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