---
title: "Search terms — colored contacts - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/colored-contacts/search-terms"
last_updated: "2026-08-06T21:21:04.695Z"
locale: en
meta:
  description: "Niche score 41/100 · $396K/yr market · 4.7M searches/yr · $32.36 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · $396K/yr market · 4.7M searches/yr · $32.36 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — colored contacts - Flapen"
---

# **colored contacts**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 55Growth 21Conversion 3Competition 20Returns 93Price range 80Avg price 95Brand share 0Review moat 49Quality gap 58

**Avg price**

**Incredible****$32.36**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Price range**

**Great****$5.16–$58.82**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****$396K**

$396K/yr · 4.7M searches

**Review moat**

**Okay****1,644.92**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-7.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****76%**

top-5 click share — a locked-up shelf

**Conversion**

**Bad****0.3%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Search terms