---
title: "Cockroach Repellent — $90K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/cockroach-repellent"
last_updated: "2026-08-11T06:00:28.624Z"
locale: en
meta:
description: "Niche score 71/100 · $90K/yr market · 57K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 71/100 · $90K/yr market · 57K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Cockroach Repellent — $90K/yr Amazon US Niche (2026) - Flapen"
---
# **cockroach repellent**
**Worth a look**
Shows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 23Growth 95Conversion 78Competition 69Returns 96Price range 77Avg price 88Brand share 83Review moat 18Quality gap 78
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Growth**
**Incredible****+114.0%**
90-day search growth — must beat 0% to launch
**Avg price**
**Great****$20.18**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****52%**
top-5 brand share — no brand owns this niche
**Conversion**
**Great****7.8%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Price range**
**Great****$5.33–$47.16**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Bad****$90K**
$90K/yr · 57K searches
**Review moat**
**Bad****16,847.94**
avg incumbent reviews — the moat a new listing must climb
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, cockroach repellent is a $90K/yr Amazon United States market (57K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Jun–Jul–Aug–Sep. Verdict: Worth a look — 71/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cockroach repellent market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **$81K–$101K**
- units × avg price
- **Conversion rate**
- **7.8%**
- **Avg BSR**
- **#168**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **12.4%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **150 days**
## **Competition & brand share**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**27 **▲rising
**Sellers**
**151**
**Top-5 brand share**
**52%**
Top 20: 96%
**Top-5 click share**
**43%**
Top 20: 88%
**Open market**
**39%**
- Mighty Mint12% - CKCOEO10% - Combat10% - Ortho10% - Syngenta9% - Cvtayn9%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +114.0% search growth over the last 90 days.
2K1KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 3.7×
[**Open Trend **](https://flapen.com/research/us/health-household/cockroach-repellent/trend)
## **Top cockroach repellent products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$3K6%$5K9%$8K12%$11K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**2026 Upgraded Ultrasonic Pest Control Repeller Mouse Repellent Indoor for Spider Bug Roach Ant Mosquito Rat Mice Insect Deterrent Mouse Rodent Repellent Ultrasonic Plug in 3 Mode Switching 6 Pack**CKCOEO**$32.21**4.0★1,276 rev](https://www.amazon.com/dp/B0FRMPWFVG) [2**Mighty Mint Peppermint Oil Insect Repellent Spray Indoor & Outdoor Bug Control for Spiders Ants Roaches and More Plant-Based Extra-Strong Formula - 16 oz**Mighty Mint**$19.53**4.2★63,479 rev](https://www.amazon.com/dp/B07JBRJH79) [3**2026 Cvtayn Upgraded Ultrasonic Pest Repellent Indoor Repeller Mouse Traps Repellent Roach Mouse Bugs Mosquito Mice Spider Ant Rodent Repellent Ultrasonic Plug in 3 Mode Switching 6 Packs**Cvtayn**$31.60**4.1★605 rev](https://www.amazon.com/dp/B0GHMWXFYJ) [4**Ortho Home Defense Insect Killer for Indoor and Perimeter2 with Comfort Wand - Ready-To-Use Bug Spray Kills Ants Cockroaches & Spiders 1.33 gal.**Ortho**$22.26**4.5★18,503 rev](https://www.amazon.com/dp/B01N0TGJHB) [5**Combat Max 12 Month Roach Killing Bait Small Roach Bait Station 18 Count Child-Resistant Fast-Acting Fipronil Cockroach Killer & Nest Destroyer No Vapor Fumes or Odor Mess-Free**Combat**$11.22**4.3★44,131 rev](https://www.amazon.com/dp/B000KL1LDE)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Pest Rodent Repellent 24 Pack Peppermint Oil Repellent for Mouse Rats Spider Roach Ant Squirrel Pest Control Indoor & Outdoor Natural Mice Deterrent Replace Trap Poisoning Family & Pet Safe Green**ROTIAH**$24.11**1,339 rev3mo ago](https://www.amazon.com/dp/B0FVLPXRNY) [**Ultrasonic Pest Repellent Plug-in for Warehouse**BORHOOD**$47.16**144 rev3mo ago](https://www.amazon.com/dp/B0GSDBQPZD) [**Neatmaster 2026 Upgraded Ultrasonic Repeller Pest & Insect Indoor Repeller Pest Control for Roach Rodent Bugs Mosquito Mice Spider Ant Electronic Plug in Mouse Repellent 4 Packs**Neatmaster**$22.22**856 rev4mo ago](https://www.amazon.com/dp/B0GSPSTT1F) [**MKVBIF Keep Cockroach Away Repellent Covers Up to 125 Sq Ft Easy to Use Indoor & Outdoor Use 8P**MKVBIF**$20.97**15 rev4mo ago](https://www.amazon.com/dp/B0GQBG1WNR) [**UDyoude Roach Repellent for Indoor Use Cockroach for Kitchen Keep Cockroaches Away from Cabinets/Storage Areas/Basement-8P**UDyoude**$24.61**102 rev5mo ago](https://www.amazon.com/dp/B0GLYKT3G7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Pest Rodent Repellent 24 Pack Peppermint Oil Repellent for Mouse Rats Spider Roach Ant Squirrel Pest Control Indoor & Outdoor Natural Mice Deterrent Replace Trap Poisoning Family & Pet Safe Green**ROTIAH**$24.11**4.2★**▲ 167%**](https://www.amazon.com/dp/B0FVLPXRNY) [**MKVBIF Keep Cockroach Away Repellent Covers Up to 125 Sq Ft Easy to Use Indoor & Outdoor Use 8P**MKVBIF**$20.97**4.7★**▲ 167%**](https://www.amazon.com/dp/B0GQBG1WNR) [**SCFKAOF Cockroaches Repellent Roaches Repellent Indoor Keep Roach Away Roach Repellent for Home & Vehicle Lasts up to 2 Months Safe for Humans & Pets - 16P**SCFKAOF**$28.25**4.8★**▲ 166%**](https://www.amazon.com/dp/B0GD78CNL4) [**Neatmaster 2026 Upgraded Ultrasonic Repeller Pest & Insect Indoor Repeller Pest Control for Roach Rodent Bugs Mosquito Mice Spider Ant Electronic Plug in Mouse Repellent 4 Packs**Neatmaster**$22.22**4.1★**▲ 166%**](https://www.amazon.com/dp/B0GSPSTT1F) [**2026 Cvtayn Upgraded Ultrasonic Pest Repellent Indoor Repeller Mouse Traps Repellent Roach Mouse Bugs Mosquito Mice Spider Ant Rodent Repellent Ultrasonic Plug in 3 Mode Switching 6 Packs**Cvtayn**$31.60**4.1★**▲ 166%**](https://www.amazon.com/dp/B0GHMWXFYJ)
**~~View all trending →~~**
## **What buyers say about cockroach repellent**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Pest/Insect Control**30%
*“Effective pest control”*
**Ease Of Use**13%
*“Ease of use”*
**Quality-Overall**11%
*“The build quality seems good”*
**Smell**11%
*“no strong chemical smell”*
**Value For Money**6%
*“Excellent Value”*
**Advertised Vs Actual Product**4%
*“Works as promised”*
**Strength**2%
*“It is strong”*
**Assembly/Installation**2%
*“Easy to install”*
**Ease Of Cleaning**2%
*“Wonderful for a cleaner home”*
**Efficiency**2%
*“Works Well”*
### **What buyers complain about **
**Pest/Insect Control**33%
*“I still see bugs”*
**Functionality-Overall**24%
*“Did Not Work”*
**Value For Money**6%
*“Slightly Expensive”*
**Smell**6%
*“Awful smell”*
**Durability**3%
*“falling down immediately”*
**Quality-Overall**2%
*“Cheap quality and totally useless”*
**Spray/Flow**2%
*“Stopped spraying”*
**Advertised Vs Actual Product**2%
*“False advertising”*
**Ease Of Use**1%
*“It was very difficult to squeeze”*
**Size-Overall**1%
*“TOO SMALL”*
### **Top return reasons **
**Functionality-Overall**27%
**Pest/Insect Control**17%
**Value For Money**12%
**Advertised Vs Actual Product**9%
**Size-Overall**8%
**Spray/Flow**5%
**Leak-Proof**5%
**Defective Material/Parts**4%
**Smell**3%
**Moist/Dry**1%
## **Common questions**
- **Is cockroach repellent profitable to sell on Amazon United States?**
- The niche generates $90K/yr across 36 tracked products. 11 of 13 products launched in the last 360 days are still selling. 90-day search growth is +114.0%. Flapen's verdict: Worth a look (71/100).
- **How competitive is the cockroach repellent niche?**
- 27 brands and 151 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 52% of demand.
- **What do buyers complain about in cockroach repellent?**
- Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Value For Money. The return rate is 0.8%.
- **When does demand for cockroach repellent peak?**
- Demand peaks in Jun–Jul–Aug–Sep; the busiest month runs 3.7× the quietest.
- **What does it cost to enter the cockroach repellent niche?**
- Listings span $5.33–$47.16; the average listing price is $20.18 (sweet spot $15–$100). The average incumbent carries 16,848 reviews — the moat a new listing must climb.
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