---
title: "Clorox Wipes Lemon — $45K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/clorox-wipes-lemon"
last_updated: "2026-08-11T04:24:37.773Z"
locale: en
meta:
description: "Niche score 39/100 · $45K/yr market · 12K searches/yr · $12.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $45K/yr market · 12K searches/yr · $12.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Clorox Wipes Lemon — $45K/yr Amazon US Niche (2026) - Flapen"
---
# **clorox wipes lemon**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 11Growth 48Conversion 100Competition 19Returns 99Price range 65Avg price 54Brand share 0Review moat 1Quality gap 13
**Conversion**
**Incredible****29.8%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Price range**
**Good****$4.86–$33.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****$12.45**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+18.8%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****77%**
top-5 click share — a locked-up shelf
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$45K**
$45K/yr · 12K searches
**Review moat**
**Bad****47,681.08**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, clorox wipes lemon is a $45K/yr Amazon United States market (12K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 39/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **clorox wipes lemon market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$37K–$50K**
- units × avg price
- **Conversion rate**
- **29.8%**
- **Avg BSR**
- **#34**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **92%**
- **Out of stock**
- **5.4%**
- **Avg brand age**
- **123 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **—flat
**Sellers**
**137**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**77%**
Top 20: 100%
**Open market**
**0%**
- Clorox64% - Lysol21% - Amazon Basics8% - CloroxPro8% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 45 weeks — +18.8% search growth over the last 90 days.
400300Spike '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/us/health-household/clorox-wipes-lemon/trend)
## **Top clorox wipes lemon search terms**
- **clorox wipes lemon**6K/yr+38.3%14.7% conv. - **clorox lemon wipes**2K/yr-3.1%13.3% conv. - **clorox wipes lemon scent**3K/yr+4.8%12.7% conv. - **clorox disinfecting wipes lemon scent**604/yr-32.6%7.8% conv. [**All search terms **](https://flapen.com/research/us/health-household/clorox-wipes-lemon/search-terms)
## **Top clorox wipes lemon products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$5K20%$9K30%$14K40%$18K1K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Clorox Disinfecting Wipes Back to School Bleach Free Crisp Lemon 75 Count (Package May Vary)**Clorox**$5.01**4.8★14,188 rev](https://www.amazon.com/dp/B000V5NVXW) [2**Clorox Disinfecting Wipes Back to School Variety Pack 75 Count Each Pack of 3 (Package May Vary)**Clorox**$12.29**4.8★119,808 rev](https://www.amazon.com/dp/B00HSC9F2C) [3**LYSOL Disinfecting Wipes All Purpose Cleaner Multi-Surface Antibacterial Cleaning Wipes Household Cleaning Supplies Dorm Essentials Lemon & Lime Blossom Scent 80 ct. (3 Pack)**Lysol**$12.54**4.8★30,424 rev](https://www.amazon.com/dp/B00MTSIBMU) [4**Clorox Disinfecting Cleaning Wipes Flex Pack Bleach Free Crisp Lemon 75 Count (Pack May vary)**Clorox**$5.12**4.8★79,657 rev](https://www.amazon.com/dp/B078HRLXYG) [5**Amazon Basics Disinfecting Wipes Lemon Scent for Sanitizing Cleaning & Deodorizing 255 Count (3 Packs of 85) Packaging May Vary**Amazon Basics**$10.35**4.7★93,089 rev](https://www.amazon.com/dp/B07F24HVRR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Clorox Disinfecting Wipes Back to School Variety Pack 75 Count Each Pack of 4 (Package May Vary)**Clorox**$16.34**5,815 rev2y ago](https://www.amazon.com/dp/B0CYDBCSR7) [**Clorox Free & Clear Cleaning Wipes Light Lemon Scent 75 Count Pack of 3 (Pack May Vary)**Clorox**$17.57**5,802 rev5y ago](https://www.amazon.com/dp/B09158614F) [**Amazon Basics Disinfecting Wipes Lemon Scent for Sanitizing Cleaning & Deodorizing 255 Count (3 Packs of 85) Packaging May Vary**Amazon Basics**$10.35**93,089 rev7y ago](https://www.amazon.com/dp/B07F24HVRR) [**Amazon Basics Disinfecting Wipes Lemon & Fresh Scent Sanitizes Cleans Disinfects & Deodorizes 255 Count (3 Packs of 85) Packaging May Vary**Amazon Basics**$10.59**93,089 rev7y ago](https://www.amazon.com/dp/B07F246YG1) [**Clorox Disinfecting Cleaning Wipes Flex Pack Bleach Free Crisp Lemon 75 Count (Pack May vary)**Clorox**$5.12**79,657 rev8y ago](https://www.amazon.com/dp/B078HRLXYG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**CloroxPro Clorox Disinfecting Wipes Lemon Fresh 75 Count (Package May Vary)**CloroxPro**$33.43**4.8★**▲ 64%**](https://www.amazon.com/dp/B004ISLK2C) [**LYSOL Disinfecting Wipes All Purpose Cleaner Multi-Surface Antibacterial Cleaning Wipes Household Cleaning Supplies Dorm Essentials Lemon & Lime Blossom Scent 80 ct. (4 Pack)**Lysol**$15.25**4.8★**▲ 45%**](https://www.amazon.com/dp/B00Q70RCW6) [**Amazon Basics Disinfecting Wipes Lemon Scent for Sanitizing Cleaning & Deodorizing 255 Count (3 Packs of 85) Packaging May Vary**Amazon Basics**$10.35**4.7★**▲ 42%**](https://www.amazon.com/dp/B07F24HVRR) [**Clorox Disinfecting Wipes Back to School Variety Pack 75 Count Each Pack of 4 (Package May Vary)**Clorox**$16.34**4.9★**▲ 38%**](https://www.amazon.com/dp/B0CYDBCSR7) [**Clorox Disinfecting Wipes Back to School Bleach Free Crisp Lemon 75 Count (Package May Vary)**Clorox**$5.01**4.8★**▲ 38%**](https://www.amazon.com/dp/B000V5NVXW)
**~~View all trending →~~**
## **What buyers say about clorox wipes lemon**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Cleaning**23%
*“Cleans great”*
**Value For Money**15%
*“GREAT VALUE”*
**Smell**13%
*“Smell fresh”*
**Quality-Overall**11%
*“Excellent Product”*
**Disinfection**6%
*“Kills bacteria”*
**Ease Of Use**6%
*“Very handy”*
**Cleansing**5%
*“Cleans very well”*
**Advertised Vs Actual Product**4%
*“Exactly as advertised”*
**Efficiency**3%
*“Does the job”*
**Moist/Dry**2%
*“Nice and moist”*
### **What buyers complain about **
**Leak-Proof**23%
*“Containers leaked”*
**Moist/Dry**15%
*“NOT ENOUGH MOISTURE”*
**Smell**9%
*“Annoying smell,”*
**Ease Of Cleaning**5%
*“Takes more to clean”*
**Size-Overall**4%
*“Smaller than expected”*
**Ease Of Use**3%
*“Hard to get out”*
**Quality-Overall**2%
*“What kind of garbage is this”*
**Residue**2%
*“Inconsistent Performance and Overpowering Residue”*
**Value For Money**2%
*“It's a bit pricey”*
**Contamination**2%
*“could be contaminated”*
### **Top return reasons **
**Leak-Proof**44%
**Moist/Dry**12%
**Value For Money**10%
**Size-Overall**8%
**Smell**8%
**Advertised Vs Actual Product**4%
**Ease Of Cleaning**3%
**Product Condition**2%
**Contamination**1%
**Functionality-Overall**1%
## **Common questions**
- **Is clorox wipes lemon profitable to sell on Amazon United States?**
- The niche generates $45K/yr across 12 tracked products. 90-day search growth is +18.8%. Flapen's verdict: Skip it (39/100).
- **How competitive is the clorox wipes lemon niche?**
- 4 brands and 137 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in clorox wipes lemon?**
- Top complaints mined from reviews: Leak-Proof, Moist/Dry, Smell. The return rate is 0.1%.
- **What does it cost to enter the clorox wipes lemon niche?**
- Listings span $4.86–$33.43; the average listing price is $12.45 (sweet spot $15–$100). The average incumbent carries 47,681 reviews — the moat a new listing must climb.
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