---
title: "Clorox Wipes Bulk — $37K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/clorox-wipes-bulk"
last_updated: "2026-08-11T05:29:29.457Z"
locale: en
meta:
description: "Niche score 28/100 · $37K/yr market · 42K searches/yr · $9.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 28/100 · $37K/yr market · 42K searches/yr · $9.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Clorox Wipes Bulk — $37K/yr Amazon US Niche (2026) - Flapen"
---
# **clorox wipes bulk**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 9Growth 15Conversion 85Competition 17Returns 99Price range 12Avg price 28Brand share 0Review moat 1Quality gap 13
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****9.5%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Okay****$9.33**
avg listing price — sweet spot $15–$100
**Competition**
**Bad****80%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-21.0%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Price range**
**Bad****$4.80–$16.34**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$37K**
$37K/yr · 42K searches
**Review moat**
**Bad****47,387.83**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, clorox wipes bulk is a $37K/yr Amazon United States market (42K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul–Aug–Sep. Verdict: Skip it — 28/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **clorox wipes bulk market data**
- **Units sold / yr**
- **8K–10K**
- avg 250–500/product
- **Revenue / yr**
- **$75K–$93K**
- units × avg price
- **Conversion rate**
- **9.5%**
- **Avg BSR**
- **#41**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **92%**
- **Out of stock**
- **10.5%**
- **Avg brand age**
- **119 months**
- **Avg seller age**
- **161 days**
## **Competition & brand share**
The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▼falling
**Sellers**
**117**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**80%**
Top 20: 100%
**Open market**
**0%**
- Clorox82% - Lysol10% - Amazon Basics5% - CloroxPro3% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -21.0% search growth over the last 90 days.
90K70KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul, Aug, Sep · busiest ÷ quietest = 82.9×
[**Open Trend **](https://flapen.com/research/us/health-household/clorox-wipes-bulk/trend)
## **Top clorox wipes bulk search terms**
- **clorox wipes 75**11K/yr-42.3%18.4% conv. - **clorox wipes fresh scent**16K/yr-23.7%6.0% conv. - **arm and hammer disinfecting wipes**9K/yr+29.3%0.4% conv. - **clorox fresh scent wipes**3K/yr-15.6%10.2% conv. - **lysol wipes fresh scent**3K/yr-4.6%12.6% conv. [**All search terms **](https://flapen.com/research/us/health-household/clorox-wipes-bulk/search-terms)
## **Top clorox wipes bulk products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$4K20%$7K30%$11K40%$15K1K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Clorox Disinfecting Wipes Back to School Bleach Free Fresh Scent 75 Count (Pack May Vary)**Clorox**$4.92**4.8★11,415 rev](https://www.amazon.com/dp/B01AIPVDI4) [2**Clorox Disinfecting Wipes Back to School Variety Pack 75 Count Each Pack of 3 (Package May Vary)**Clorox**$12.29**4.8★119,808 rev](https://www.amazon.com/dp/B00HSC9F2C) [3**Clorox Disinfecting Wipes Back to School Variety Pack 75 Count Each Pack of 4 (Package May Vary)**Clorox**$16.34**4.9★5,815 rev](https://www.amazon.com/dp/B0CYDBCSR7) [4**Clorox Disinfecting Wipes Flex Pack Bleach Free Fresh Scent 75 Count Pack of 3 (Pack May Vary)**Clorox**$11.61**4.8★79,657 rev](https://www.amazon.com/dp/B08BKR9YT6) [5**LYSOL Disinfecting Wipes All Purpose Cleaner Multi-Surface Antibacterial Cleaning Wipes Household Cleaning Supplies Dorm Essentials Crisp Linen Scent 80 ct.**Lysol**$4.80**4.8★36,555 rev](https://www.amazon.com/dp/B00FLFIGF0)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Clorox Disinfecting Wipes Back to School Variety Pack 75 Count Each Pack of 4 (Package May Vary)**Clorox**$16.34**5,815 rev2y ago](https://www.amazon.com/dp/B0CYDBCSR7) [**Clorox Disinfecting Wipes Back to School Variety Pack 75 Count Each Pack of 2 (Package May Vary)**Clorox**$9.63**6,999 rev2y ago](https://www.amazon.com/dp/B0CKGBWW8D) [**LYSOL Disinfecting Wipes All Purpose Cleaner Multi-Surface Antibacterial Cleaning Wipes Household Cleaning Supplies Dorm Essentials Lemon + Mango & Hibiscus + Crisp Linen Scent 80 ct. (4 Pack)**Lysol**$12.96**23,089 rev3y ago](https://www.amazon.com/dp/B0BNNVT2VH) [**Amazon Basics Disinfecting Wipes Lemon & Fresh Scent Sanitizes Cleans Disinfects Deodorizes 340 Count (4 Packs of 85) Packaging May Vary**Amazon Basics**$12.42**93,089 rev5y ago](https://www.amazon.com/dp/B08R17N9VV) [**Clorox Disinfecting Wipes Flex Pack Bleach Free Fresh Scent 75 Count Pack of 3 (Pack May Vary)**Clorox**$11.61**79,657 rev6y ago](https://www.amazon.com/dp/B08BKR9YT6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Clorox Disinfecting Wipes Back to School Bleach Free Fresh Scent 75 Count (Pack May Vary)**Clorox**$4.92**4.8★**▲ 89%**](https://www.amazon.com/dp/B01AIPVDI4) [**Amazon Basics Disinfecting Wipes Lemon & Fresh Scent Sanitizes Cleans Disinfects Deodorizes 340 Count (4 Packs of 85) Packaging May Vary**Amazon Basics**$12.42**4.7★**▲ 67%**](https://www.amazon.com/dp/B08R17N9VV) [**Clorox Disinfecting Wipes Back to School Variety Pack 75 Count Each Pack of 4 (Package May Vary)**Clorox**$16.34**4.9★**▲ 18%**](https://www.amazon.com/dp/B0CYDBCSR7) [**Amazon Basics Disinfecting Wipes Lemon & Fresh Scent Sanitizes Cleans Disinfects & Deodorizes 255 Count (3 Packs of 85) Packaging May Vary**Amazon Basics**$10.59**4.7★**▲ 14%**](https://www.amazon.com/dp/B07F246YG1) [**Clorox Disinfecting Wipes Flex Pack Bleach Free Fresh Scent 75 Count (Pack May Vary)**Clorox**$5.26**4.8★**— 7%**](https://www.amazon.com/dp/B078HP5Q7T)
**~~View all trending →~~**
## **What buyers say about clorox wipes bulk**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Cleaning**21%
*“Cleans great”*
**Value For Money**17%
*“Great Value”*
**Smell**12%
*“Smells fresh”*
**Quality-Overall**12%
*“quality cleaner”*
**Ease Of Use**5%
*“Very handy”*
**Disinfection**5%
*“Disinfects very well”*
**Cleansing**5%
*“CLEAN”*
**Advertised Vs Actual Product**5%
*“As described”*
**Efficiency**2%
*“Work ok”*
**Durability**1%
*“They are durable”*
### **What buyers complain about **
**Leak-Proof**33%
*“LEAKS”*
**Moist/Dry**14%
*“Dried out”*
**Ease Of Cleaning**5%
*“not efficient in cleaning”*
**Smell**5%
*“Scents are too strong”*
**Size-Overall**3%
*“They are larger”*
**Quality-Overall**3%
*“Poor quality control”*
**Value For Money**3%
*“expensive”*
**Ease Of Use**2%
*“Hard to get out”*
**Thickness**2%
*“The wipes are thick”*
**Contamination**2%
*“exposed the wipes”*
### **Top return reasons **
**Leak-Proof**48%
**Size-Overall**11%
**Moist/Dry**11%
**Value For Money**8%
**Smell**5%
**Advertised Vs Actual Product**3%
**Ease Of Cleaning**2%
**Contamination**1%
**Functionality-Overall**1%
**Product Condition**1%
## **Common questions**
- **Is clorox wipes bulk profitable to sell on Amazon United States?**
- The niche generates $37K/yr across 12 tracked products. 90-day search growth is -21.0%. Flapen's verdict: Skip it (28/100).
- **How competitive is the clorox wipes bulk niche?**
- 4 brands and 117 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in clorox wipes bulk?**
- Top complaints mined from reviews: Leak-Proof, Moist/Dry, Ease Of Cleaning. The return rate is 0.2%.
- **When does demand for clorox wipes bulk peak?**
- Demand peaks in May–Jun–Jul–Aug–Sep; the busiest month runs 82.9× the quietest.
- **What does it cost to enter the clorox wipes bulk niche?**
- Listings span $4.80–$16.34; the average listing price is $9.33 (sweet spot $15–$100). The average incumbent carries 47,388 reviews — the moat a new listing must climb.
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