---
title: "Cinnamon Protein Powder — $277K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/cinnamon-protein-powder"
last_updated: "2026-08-11T00:19:01.112Z"
locale: en
meta:
description: "Niche score 53/100 · $277K/yr market · 108K searches/yr. A concentrated shelf (top 5 take 69% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · $277K/yr market · 108K searches/yr. A concentrated shelf (top 5 take 69% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Cinnamon Protein Powder — $277K/yr Amazon US Niche (2026) - Flapen"
---
# **cinnamon protein powder**
**Worth a look**
Shows low returns (0.0%), but a concentrated shelf (top 5 take 69% of clicks) keeps it on the watch list.
Market size 50Growth 29Conversion 66Competition 27Returns 100Price range 95Avg price 95Brand share 35Review moat 46Quality gap 48
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$43.27**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$14.53–$90.28**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****5.9%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****$277K**
$277K/yr · 108K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****1,887.87**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+3.0%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****69%**
top-5 click share — leaders hold, buyers still browse
According to Flapen's Amazon United States niche tracking, cinnamon protein powder is a $277K/yr Amazon United States market (108K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jan–Aug–Sep–Dec. Verdict: Worth a look — 53/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cinnamon protein powder market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **$260K–$346K**
- units × avg price
- **Conversion rate**
- **5.9%**
- **Avg BSR**
- **#59**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **80%**
- **Out of stock**
- **1.0%**
- **Avg brand age**
- **72 months**
- **Avg seller age**
- **128 days**
## **Competition & brand share**
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **—flat
**Sellers**
**18**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**69%**
Top 20: 100%
**Open market**
**13%**
- GHOST41% - Optimum Nutrition20% - Dymatize10% - Quest10% - Jacked Factory4% - FlavCity3% - Open — no brand owns it (5 brands, 13%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +3.0% search growth over the last 90 days.
60K40KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Aug, Sep, Dec · busiest ÷ quietest = 15.2×
[**Open Trend **](https://flapen.com/research/us/health-household/cinnamon-protein-powder/trend)
## **Top cinnamon protein powder search terms**
- **cinnamon protein powder**42K/yr+12.4%4.8% conv. - **cinnamon roll protein powder**13K/yr-3.8%5.7% conv. - **ghost cinnabon protein powder**11K/yr+6.5%9.4% conv. - **protein powder cinnamon**10K/yr+4.2%6.4% conv. - **cinnabon protein powder**6K/yr+7.5%7.9% conv. - **churro protein powder**4K/yr+52.5%1.8% conv. - **cinnamon protein**5K/yr-17.0%3.1% conv. - **cinnamon cereal protein powder**5K/yr-39.4%5.5% conv. - **ghost protein powder cinnabon**4K/yr-37.3%14.0% conv. - **maple cinnamon protein powder**3K/yr+56.5%4.6% conv. [**All search terms **](https://flapen.com/research/us/health-household/cinnamon-protein-powder/search-terms)
## **Top cinnamon protein powder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$28K20%$55K30%$83K40%$111K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**GHOST Whey Protein Powder Cinnabon - 2LB 25G of Protein - Cinnamon Roll Flavored Isolate Concentrate & Hydrolyzed Whey Protein Blend - Post Workout Shakes - Soy & Gluten Free**GHOST**$49.25**4.4★5,182 rev](https://www.amazon.com/dp/B0BYBB4HF7) [2**Dymatize ISO100 Whey Protein Powder Isolate Cinnamon Cereal 25g of Protein 5.5g BCAAs Less Than 120 Cal. Gluten Free 1g Fat 1g Sugar 2g Carb (20 Servings)**Dymatize**$35.81**4.5★585 rev](https://www.amazon.com/dp/B0D4VWVJ6C) [3**Optimum Nutrition New Flavor Gold Standard 100% Whey Protein Powder Cinnamon Roll 2 Pound (Pack of 1) (Packaging May Vary)**Optimum Nutrition**$36.95**4.6★996 rev](https://www.amazon.com/dp/B0CTD7ZJBX) [4**Quest Nutrition Cinnamon Crunch Protein Powder 20g Protein 2g Net Carb 1g Sugar Low Carb Gluten Free 1.6 Pound 24 Servings**Quest**$28.43**4.2★8,254 rev](https://www.amazon.com/dp/B07L9246K1) [5**GHOST Whey Protein Powder Cinnabon - 5LB 25G of Protein - Cinnamon Roll Flavored Isolate Concentrate & Hydrolyzed Whey Protein Blend - Post Workout Shakes - Soy & Gluten Free**GHOST**$90.28**4.4★5,182 rev](https://www.amazon.com/dp/B0D3JDN1QF)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**GHOST Vegan Protein Powder Cinnabon 2.5LB Tub 25G of Protein - Plant-Based Pea & Organic Pumpkin Blend Protein with Fiber & Iron - Flavored Post Workout Shakes - Soy & Gluten Free**GHOST**$48.17**1,700 rev5mo ago](https://www.amazon.com/dp/B0GJ367LJ9) [**Jacked Factory Authentic ISO Grass Fed Whey Protein Isolate Powder - Low Carb Non-GMO Muscle Building Protein w/No Fillers Post Workout Recovery Cinnamon Cereal Splash - 25 Servings**Jacked Factory**$28.15**23 rev5mo ago](https://www.amazon.com/dp/B0FTZT7NBS) [**Ballerina Farm Grass Fed Whey Protein Powder Maple Cinnamon 24g Protein with Collagen Peptides Bovine Colostrum Hemp Hearts & Prebiotic Fiber No Artificial Ingredients 20 Servings**Ballerina Farm**$59.56**95 rev6mo ago](https://www.amazon.com/dp/B0GCQ8XHBM) [**FlavCity All in One Protein Shake Powder Cinnamon Roll - On the Go Meal Alternative + Collagen Peptides Reishi & Cordyceps - Focus Skin Hair & Joint Support - 100% Grass Fed Whey 20 Servings**FlavCity**$59.72**86 rev6mo ago](https://www.amazon.com/dp/B0G8RMPCV5) [**Nutricost Whey Protein Concentrate 2 LB Churro Flavored - GMO-Free Gluten-Free**Nutricost**$33.16**129 rev1y ago](https://www.amazon.com/dp/B0F8LF6M36)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Jacked Factory Authentic ISO Grass Fed Whey Protein Isolate Powder - Low Carb Non-GMO Muscle Building Protein w/No Fillers Post Workout Recovery Cinnamon Cereal Splash - 25 Servings**Jacked Factory**$28.15**4.2★**▲ 173%**](https://www.amazon.com/dp/B0FTZT7NBS) [**Ballerina Farm Grass Fed Whey Protein Powder Maple Cinnamon 24g Protein with Collagen Peptides Bovine Colostrum Hemp Hearts & Prebiotic Fiber No Artificial Ingredients 20 Servings**Ballerina Farm**$59.56**4.8★**▲ 103%**](https://www.amazon.com/dp/B0GCQ8XHBM) [**GHOST Vegan Protein Powder Cinnabon 2.5LB Tub 25G of Protein - Plant-Based Pea & Organic Pumpkin Blend Protein with Fiber & Iron - Flavored Post Workout Shakes - Soy & Gluten Free**GHOST**$48.17**4.1★**▲ 102%**](https://www.amazon.com/dp/B0GJ367LJ9) [**FlavCity All in One Protein Shake Powder Cinnamon Roll - On the Go Meal Alternative + Collagen Peptides Reishi & Cordyceps - Focus Skin Hair & Joint Support - 100% Grass Fed Whey 20 Servings**FlavCity**$59.72**4.5★**▲ 91%**](https://www.amazon.com/dp/B0G8RMPCV5) [**Optimum Nutrition Gold Standard 100% Whey Protein Powder Cinnamon Roll 1 Pound (Pack of 1)**Optimum Nutrition**$20.00**4.6★**▲ 35%**](https://www.amazon.com/dp/B0F5J17DC7)
**~~View all trending →~~**
## **What buyers say about cinnamon protein powder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**32%
*“It's so tasty as is”*
**Nutritional Content**19%
*“Great protein powder”*
**Flavor**15%
*“Awesome Flavor”*
**Quality-Overall**4%
*“Excellent product”*
**Value For Money**4%
*“Good for the price”*
**Solubility**3%
*“mixes easily”*
**Sweetness**3%
*“Not too sweet just right”*
**Blend/Ratio**2%
*“It blends easy too”*
**Ingredients-Overall**2%
*“Clean ingredients”*
**Texture/Consistency-Overall**1%
*“Smooth consistency”*
### **What buyers complain about **
**Taste-Overall**13%
*“Horrible aftertaste”*
**Flavor**10%
*“Tastes Like Banana- not the flavor I bought”*
**Value For Money**8%
*“Overpriced also”*
**Nutritional Content**7%
*“but I've been lacking protein”*
**Sweetness**6%
*“Too sweet”*
**Artificial Sweeteners**3%
*“Cinnamon Cereal Splash is overwhelmingly artificial and excessively sweet”*
**Texture/Consistency-Overall**2%
*“I think the texture will Gag a maggot for some”*
**Solubility**1%
*“This powder does not blend”*
**Acid Regulator/Stomach Ache Relief**1%
*“I have terrible acid reflux”*
**Size-Overall**1%
*“The protein container seems very large for the amount of product it contains”*
### **Top return reasons **
**Charging**100%
## **Common questions**
- **Is cinnamon protein powder profitable to sell on Amazon United States?**
- The niche generates $277K/yr across 15 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is +3.0%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the cinnamon protein powder niche?**
- 11 brands and 18 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in cinnamon protein powder?**
- Top complaints mined from reviews: Taste-Overall, Flavor, Value For Money. The return rate is 0.0%.
- **When does demand for cinnamon protein powder peak?**
- Demand peaks in Jan–Aug–Sep–Dec; the busiest month runs 15.2× the quietest.
- **What does it cost to enter the cinnamon protein powder niche?**
- Listings span $14.53–$90.28; the average listing price is $43.27 (sweet spot $15–$100). The average incumbent carries 1,888 reviews — the moat a new listing must climb.
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