---
title: "Charlie Horse Cramp Relief — $3.2M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/charlie-horse-cramp-relief"
last_updated: "2026-08-10T21:38:30.185Z"
locale: en
meta:
description: "Niche score 56/100 · $3.2M/yr market · 821K searches/yr · $20.19 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 56/100 · $3.2M/yr market · 821K searches/yr · $20.19 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Charlie Horse Cramp Relief — $3.2M/yr Amazon US Niche (2026) - Flapen"
---
# **charlie horse cramp relief**
**Launch it**
A $3.2M/yr market growing +20.7% this quarter with returns at 0.0% — clears our launch bar.
Market size 96Growth 50Conversion 99Competition 12Returns 100Price range 79Avg price 88Brand share 0Review moat 21Quality gap 28
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****19.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Incredible****$3.2M**
$3.2M/yr · 821K searches
**Avg price**
**Great****$20.19**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.93–$39.00**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+20.7%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****10,467.2**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****86%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, charlie horse cramp relief is a $3.2M/yr Amazon United States market (821K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug. Verdict: Launch it — 56/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **charlie horse cramp relief market data**
- **Units sold / yr**
- **150K–200K**
- avg 15,000–20,000/product
- **Revenue / yr**
- **$3.0M–$4.0M**
- units × avg price
- **Conversion rate**
- **19.1%**
- **Avg BSR**
- **#88**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **60%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **66 months**
- **Avg seller age**
- **154 days**
## **Competition & brand share**
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**67**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**86%**
Top 20: 100%
**Open market**
**0%**
- Hyland's88% - SaltWrap9% - Boiron2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +20.7% search growth over the last 90 days.
20K15KPrime Day '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Aug · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/health-household/charlie-horse-cramp-relief/trend)
## **Top charlie horse cramp relief search terms**
- **hylands leg cramps**154K/yr+26.2%22.7% conv. - **leg cramps**116K/yr+33.7%13.7% conv. - **leg cramps instant relief**103K/yr-0.4%11.7% conv. - **leg cramp pills**105K/yr+6.9%15.0% conv. - **hylands leg cramps pm**54K/yr+8.2%28.8% conv. - **leg cramps pm nighttime cramp relief**50K/yr+18.6%14.6% conv. - **mag r&r - nighttime muscle cramps & relaxation support**33K/yr+59.5%17.3% conv. - **mag r&r**29K/yr+58.4%16.0% conv. - **severe leg cramps instant relief**20K/yr+48.3%2.1% conv. - **leg cramp relief**28K/yr+2.9%4.0% conv. [**All search terms **](https://flapen.com/research/us/health-household/charlie-horse-cramp-relief/search-terms)
## **Top charlie horse cramp relief products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$475K30%$950K45%$1.4M60%$1.9M1K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Hylands Leg Cramps Relief of Leg Calf Charley Horses and Foot Cramps 100 Quick-Dissolving Tablets**Hyland's**$12.00**4.6★24,130 rev](https://www.amazon.com/dp/B08Y6T514L) [2**Hylands Leg Cramps PM Relief of Nighttime Leg Calf and Foot Cramps 50 Quick-Dissolving Tablets**Hyland's**$9.83**4.6★24,130 rev](https://www.amazon.com/dp/B002YXUPGK) [3**SaltWrap Mag R&R - Nighttime Muscle Cramps Support Natural Sleep Support for Adults with Magnesium Glycinate for Muscle Spasm and Leg Cramps Relief 90 Capsules**SaltWrap**$39.00**4.2★7,061 rev](https://www.amazon.com/dp/B01BRKA2YU) [4**Hylands Leg Cramps Relief of Leg Calf Charley Horses and Foot Cramps 100 Quick-Dissolving Tablets 3-Pack (300 Total)**Hyland's**$32.88**4.8★5,505 rev](https://www.amazon.com/dp/B018EO6200) [5**Hylands Leg Cramps 100 Tablets (2 Pack)**Hyland's**$22.98**4.8★4,504 rev](https://www.amazon.com/dp/B00RDL4QKO)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Hylands Leg Cramps Relief of Leg Calf Charley Horses and Foot Cramps 100 Quick-Dissolving Tablets**Hyland's**$12.00**24,130 rev5y ago](https://www.amazon.com/dp/B08Y6T514L) [**Boiron Arnicare Leg Cramps for Day and Night Relief from Cramping and Stiffness in Feet or Calves - 33 Tablets**Boiron**$9.12**2,338 rev7y ago](https://www.amazon.com/dp/B07HRV26YJ) [**Hylands Restful Legs PM Nighttime Formula Calms Agitated Legs so You Can Sleep 50 Quick Dissolving Tablets**Hyland's**$8.93**23,799 rev8y ago](https://www.amazon.com/dp/B07F4CPP7C) [**SaltWrap Mag R&R - Nighttime Muscle Cramps Support Natural Sleep Support for Adults with Magnesium Glycinate for Muscle Spasm and Leg Cramps Relief 90 Capsules**SaltWrap**$39.00**7,061 rev10y ago](https://www.amazon.com/dp/B01BRKA2YU) [**Hylands Leg Cramps Relief of Leg Calf Charley Horses and Foot Cramps 100 Quick-Dissolving Tablets 3-Pack (300 Total)**Hyland's**$32.88**5,505 rev10y ago](https://www.amazon.com/dp/B018EO6200)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SaltWrap Mag R&R - Nighttime Muscle Cramps Support Natural Sleep Support for Adults with Magnesium Glycinate for Muscle Spasm and Leg Cramps Relief 90 Capsules**SaltWrap**$39.00**4.2★**▲ 20%**](https://www.amazon.com/dp/B01BRKA2YU) [**Hylands Leg Cramps PM Relief of Nighttime Leg Calf and Foot Cramps 50 Quick-Dissolving Tablets**Hyland's**$9.83**4.6★**▲ 14%**](https://www.amazon.com/dp/B002YXUPGK) [**Hylands Leg Cramps PM Relief of Nighttime Leg Calf and Foot Cramps 50 Quick-Dissolving Tablets 4-Pack (200 Total)**Hyland's**$36.34**4.8★**— 9%**](https://www.amazon.com/dp/B01ALBZJDA) [**Hylands Leg Cramps Relief of Leg Calf Charley Horses and Foot Cramps 100 Quick-Dissolving Tablets 3-Pack (300 Total)**Hyland's**$32.88**4.8★**— 7%**](https://www.amazon.com/dp/B018EO6200) [**Boiron Arnicare Leg Cramps for Day and Night Relief from Cramping and Stiffness in Feet or Calves - 33 Tablets**Boiron**$9.12**4.5★**— 3%**](https://www.amazon.com/dp/B07HRV26YJ)
**~~View all trending →~~**
## **What buyers say about charlie horse cramp relief**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Muscle Pain Relief**20%
*“Works good for muscle cramps”*
**Efficiency**15%
*“Works Well”*
**Joint Pain**13%
*“Quick relief for leg & foot cramps”*
**Sleep Quality**12%
*“Helps me sleep”*
**Quality-Overall**7%
*“found this product with good reviews”*
**Advertised Vs Actual Product**4%
*“Just as advertised”*
**Value For Money**3%
*“Good value”*
**Ease Of Use**3%
*“Easy to use”*
**Solubility**2%
*“Dissolves easily”*
**Taste-Overall**1%
*“Pleasant taste”*
### **What buyers complain about **
**Functionality-Overall**28%
*“Failed”*
**Pain Relief-Overall**12%
*“its so painful”*
**Muscle Pain Relief**10%
*“Muscle cramps”*
**Value For Money**5%
*“too expensive”*
**Dosage**5%
*“Dosen't work”*
**Sleep Quality**5%
*“They never make me feel sleepy”*
**Joint Pain**3%
*“Ive had very painful leg cramps for years”*
**Taste-Overall**3%
*“They taste like little sugar pills so I don't know how they work”*
**Ingredients-Overall**2%
*“Seems too be the main ingredient”*
**Side Effects**1%
*“its effects seem to be less and less”*
### **Top return reasons **
**Pain Relief-Overall**50%
**Joint Pain**50%
## **Common questions**
- **Is charlie horse cramp relief profitable to sell on Amazon United States?**
- The niche generates $3.2M/yr across 10 tracked products. 90-day search growth is +20.7%. Flapen's verdict: Launch it (56/100).
- **How competitive is the charlie horse cramp relief niche?**
- 3 brands and 67 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in charlie horse cramp relief?**
- Top complaints mined from reviews: Functionality-Overall, Pain Relief-Overall, Muscle Pain Relief. The return rate is 0.0%.
- **When does demand for charlie horse cramp relief peak?**
- Demand peaks in Aug; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the charlie horse cramp relief niche?**
- Listings span $8.93–$39.00; the average listing price is $20.19 (sweet spot $15–$100). The average incumbent carries 10,467 reviews — the moat a new listing must climb.
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