[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-health-household-charcoal-toothpaste":3,"research-sidebar-rollups":883},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":50,"baselines":88,"demand":93,"seasonality":401,"brandShare":414,"products":436,"feedback":640,"searchTerms":799,"related":849,"lastUpdated":36},"4f21bc9daf30630eefcec12b75df86bf","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":31,"amazonNicheId":4,"title":32,"slug":33,"href":34,"leafCategoryName":35,"scrapedAt":36,"brandCount":37,"brandCountYearAgo":38,"sellerCount":39,"signals":40,"avgBsr":41,"pageQuality":42,"unitsSoldMin":43,"unitsSoldAvgMin":44,"unitsSoldAvgMax":45,"revenueMin":46,"revenueMax":47,"avgBrandAgeMonths":48,"avgSellerAgeDays":49,"top20ClickShare":31,"top20BrandShare":31,"primePct":31,"oosRate":42},1727286,775241,0.8862,-0.0927,0.1753,0.6462,0.9092,4.59,8152,12.71,5.34,24.95,20,125000,0.65,0.003,1,"charcoal toothpaste","charcoal-toothpaste","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fcharcoal-toothpaste","Toothpaste","2026-07-14T23:28:35.377424+00:00",11,10,155,[],329,0,100000,5000,6000,1271000,1588750,55,129,{"score":51,"verdict":52,"components":53},53,"watch",[54,59,61,65,68,71,74,78,81,84],{"key":55,"score":56,"weight":57,"raw":58},"marketSize",90,0.15,1727285.79,{"key":60,"score":27,"weight":57,"raw":18},"growth",{"key":62,"score":63,"weight":64,"raw":19},"conversion",98,0.1,{"key":66,"score":67,"weight":57,"raw":20},"competition",34,{"key":69,"score":70,"weight":64,"raw":21},"brandShare",23,{"key":72,"score":73,"weight":64,"raw":22},"qualityGap",27,{"key":75,"score":70,"weight":76,"raw":77},"reviewMoat",0.05,8152.4,{"key":79,"score":80,"weight":64,"raw":30},"returns",99,{"key":82,"score":83,"weight":76,"raw":24},"avgPrice",56,{"key":85,"score":86,"weight":76,"raw":87},"priceRange",51,0.5073941866394697,{"avgRating":89,"medianPrice":90,"medianReturnRate":91,"nichesTracked":92},4.42,24.38,0.0215,115062,{"points":94,"droppedPartialWeek":400},[95,98,101,104,107,110,113,116,119,122,125,128,131,134,137,140,143,146,149,152,155,157,160,163,166,169,172,175,178,181,184,187,190,193,196,199,202,205,208,211,214,217,220,223,226,229,232,235,238,241,244,247,250,253,256,259,262,265,268,271,274,277,280,283,286,289,292,295,298,301,304,307,310,313,316,319,322,325,328,331,334,337,340,343,346,349,352,355,358,361,364,367,370,373,376,379,382,385,388,391,394,397],{"week":96,"volume":97},"2024-07-21",20798,{"week":99,"volume":100},"2024-07-28",15050,{"week":102,"volume":103},"2024-08-04",15905,{"week":105,"volume":106},"2024-08-11",16151,{"week":108,"volume":109},"2024-08-18",15857,{"week":111,"volume":112},"2024-08-25",15709,{"week":114,"volume":115},"2024-09-15",13480,{"week":117,"volume":118},"2024-09-22",13449,{"week":120,"volume":121},"2024-09-29",12797,{"week":123,"volume":124},"2024-10-06",15560,{"week":126,"volume":127},"2024-10-13",19508,{"week":129,"volume":130},"2024-10-20",14619,{"week":132,"volume":133},"2024-10-27",14140,{"week":135,"volume":136},"2024-11-03",13799,{"week":138,"volume":139},"2024-11-10",14691,{"week":141,"volume":142},"2024-11-17",14725,{"week":144,"volume":145},"2024-11-24",14796,{"week":147,"volume":148},"2024-12-01",15829,{"week":150,"volume":151},"2024-12-08",15337,{"week":153,"volume":154},"2024-12-15",13754,{"week":156,"volume":118},"2024-12-22",{"week":158,"volume":159},"2024-12-29",12373,{"week":161,"volume":162},"2025-01-05",15158,{"week":164,"volume":165},"2025-01-12",15681,{"week":167,"volume":168},"2025-01-19",15121,{"week":170,"volume":171},"2025-01-26",14264,{"week":173,"volume":174},"2025-02-02",14985,{"week":176,"volume":177},"2025-02-09",15467,{"week":179,"volume":180},"2025-02-16",14646,{"week":182,"volume":183},"2025-02-23",16647,{"week":185,"volume":186},"2025-03-02",15447,{"week":188,"volume":189},"2025-03-09",14768,{"week":191,"volume":192},"2025-03-16",14028,{"week":194,"volume":195},"2025-03-23",13981,{"week":197,"volume":198},"2025-03-30",9963,{"week":200,"volume":201},"2025-04-06",14436,{"week":203,"volume":204},"2025-04-13",13231,{"week":206,"volume":207},"2025-04-20",12908,{"week":209,"volume":210},"2025-04-27",12746,{"week":212,"volume":213},"2025-05-04",13501,{"week":215,"volume":216},"2025-05-11",12617,{"week":218,"volume":219},"2025-05-18",12661,{"week":221,"volume":222},"2025-05-25",13226,{"week":224,"volume":225},"2025-06-01",13397,{"week":227,"volume":228},"2025-06-08",13796,{"week":230,"volume":231},"2025-06-15",13541,{"week":233,"volume":234},"2025-06-22",13759,{"week":236,"volume":237},"2025-06-29",13208,{"week":239,"volume":240},"2025-07-06",12761,{"week":242,"volume":243},"2025-07-13",19884,{"week":245,"volume":246},"2025-07-20",13425,{"week":248,"volume":249},"2025-07-27",14255,{"week":251,"volume":252},"2025-08-03",13878,{"week":254,"volume":255},"2025-08-10",14179,{"week":257,"volume":258},"2025-08-17",14110,{"week":260,"volume":261},"2025-08-24",15161,{"week":263,"volume":264},"2025-08-31",14816,{"week":266,"volume":267},"2025-09-07",15046,{"week":269,"volume":270},"2025-09-14",15063,{"week":272,"volume":273},"2025-09-21",15900,{"week":275,"volume":276},"2025-09-28",14976,{"week":278,"volume":279},"2025-10-05",16948,{"week":281,"volume":282},"2025-10-12",16796,{"week":284,"volume":285},"2025-10-19",13605,{"week":287,"volume":288},"2025-10-26",12921,{"week":290,"volume":291},"2025-11-02",13072,{"week":293,"volume":294},"2025-11-09",13454,{"week":296,"volume":297},"2025-11-16",13087,{"week":299,"volume":300},"2025-11-23",14236,{"week":302,"volume":303},"2025-11-30",14867,{"week":305,"volume":306},"2025-12-07",14642,{"week":308,"volume":309},"2025-12-14",13384,{"week":311,"volume":312},"2025-12-21",12799,{"week":314,"volume":315},"2025-12-28",11355,{"week":317,"volume":318},"2026-01-04",13827,{"week":320,"volume":321},"2026-01-11",13512,{"week":323,"volume":324},"2026-01-18",15098,{"week":326,"volume":327},"2026-01-25",15128,{"week":329,"volume":330},"2026-02-01",14571,{"week":332,"volume":333},"2026-02-08",15613,{"week":335,"volume":336},"2026-02-15",18031,{"week":338,"volume":339},"2026-02-22",16563,{"week":341,"volume":342},"2026-03-01",16942,{"week":344,"volume":345},"2026-03-08",18009,{"week":347,"volume":348},"2026-03-15",17766,{"week":350,"volume":351},"2026-03-22",17463,{"week":353,"volume":354},"2026-03-29",16238,{"week":356,"volume":357},"2026-04-05",16141,{"week":359,"volume":360},"2026-04-12",16372,{"week":362,"volume":363},"2026-04-19",15356,{"week":365,"volume":366},"2026-04-26",15579,{"week":368,"volume":369},"2026-05-03",15926,{"week":371,"volume":372},"2026-05-10",15763,{"week":374,"volume":375},"2026-05-17",15604,{"week":377,"volume":378},"2026-05-24",14234,{"week":380,"volume":381},"2026-05-31",14048,{"week":383,"volume":384},"2026-06-07",14158,{"week":386,"volume":387},"2026-06-14",13656,{"week":389,"volume":390},"2026-06-21",13492,{"week":392,"volume":393},"2026-06-28",17970,{"week":395,"volume":396},"2026-07-05",12452,{"week":398,"volume":399},"2026-07-12",13095,false,[402,403,404,405,406,407,408,409,410,411,412,413],0.9997495316824947,1.0738804981540235,1.0497841146169649,0.9910921483757671,0.9625350433745665,0.9579856733231881,1.0331144079361678,1.0242948165761985,0.9769117425253216,1.0532895060931202,0.9560995331692169,0.9273924800257758,{"top":415,"otherBrandCount":434,"otherClickShare":435},[416,419,422,425,428,431],{"brand":417,"clickShare":418},"Crest",0.30510000000000004,{"brand":420,"clickShare":421},"hello",0.3023,{"brand":423,"clickShare":424},"Colgate",0.1549,{"brand":426,"clickShare":427},"Burt's Bees",0.0778,{"brand":429,"clickShare":430},"Himalaya",0.0689,{"brand":432,"clickShare":433},"ESSENTIAL TOOTHPASTE",0.0329,5,0.05809999999999993,[437,448,456,467,477,487,498,508,517,527,536,545,555,564,575,584,596,606,617,628],{"asin":438,"title":439,"brand":420,"imageUrl":440,"price":441,"rating":442,"reviews":443,"clickShare90":444,"clickShare360":445,"launchDate":446,"amazonUrl":447},"B09P1V89KL","hello Epic Whitening Charcoal Fluoride Free Toothpaste Activated Charcoal Toothpaste with Coconut Oil Whitens Teeth Naturally SLS Free Fresh Mint 3 Pack 4.0 Oz Tubes","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51QqmoT-DwL.jpg",15.64,4.5,46475,0.1526,0.1463,"2021-12-22","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09P1V89KL",{"asin":449,"title":450,"brand":420,"imageUrl":451,"price":25,"rating":442,"reviews":443,"clickShare90":452,"clickShare360":453,"launchDate":454,"amazonUrl":455},"B076B8PX14","hello Epic Whitening Charcoal Fluoride Free Toothpaste Activated Charcoal Toothpaste with Coconut Oil Whitens Teeth Naturally SLS Free Fresh Mint 4.0 Oz Tube","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41tbdClUeSL.jpg",0.1497,0.1499,"2017-10-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB076B8PX14",{"asin":457,"title":458,"brand":417,"imageUrl":459,"price":460,"rating":461,"reviews":462,"clickShare90":463,"clickShare360":464,"launchDate":465,"amazonUrl":466},"B0CMVTMM5S","Crest 3D White Whitening Therapy Charcoal Deep Clean Invigorating Mint Teeth Whitening Toothpaste 4.6 oz Pack of 3 Anticavity Fluoride Toothpaste Gently Brightens Teeth Strengthens Enamel","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F514XJk2ZZFL.jpg",20.96,4.8,1280,0.1421,0.1275,"2023-11-07","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CMVTMM5S",{"asin":468,"title":469,"brand":417,"imageUrl":470,"price":471,"rating":461,"reviews":472,"clickShare90":473,"clickShare360":474,"launchDate":475,"amazonUrl":476},"B0CGL1QT25","CR 3DW Adv Charcoal 4\u002F3x3.3oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F413UW-YLDHL.jpg",12.42,2841,0.1239,0.1804,"2023-08-24","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CGL1QT25",{"asin":478,"title":479,"brand":426,"imageUrl":480,"price":481,"rating":482,"reviews":483,"clickShare90":427,"clickShare360":484,"launchDate":485,"amazonUrl":486},"B0BP6FY11N","Burts Bees Toothpaste Natural Flavor Charcoal with Fluoride Toothpaste Mountain Mint 3 x 4.7oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51T8AAUHTCL.jpg",15.6,4.6,3753,0.0607,"2022-12-06","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BP6FY11N",{"asin":488,"title":489,"brand":423,"imageUrl":490,"price":491,"rating":492,"reviews":493,"clickShare90":494,"clickShare360":495,"launchDate":496,"amazonUrl":497},"B0G5VM1YYX","Colgate Optic White with Charcoal Teeth Whitening Toothpaste Anticavity Toothpaste with Fluoride Cool Mint Flavor 3 Pack 3.8 OZ","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51eL-43LWqL.jpg",17.07,4.7,6124,0.0553,0.0202,"2025-12-09","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0G5VM1YYX",{"asin":499,"title":500,"brand":429,"imageUrl":501,"price":502,"rating":482,"reviews":503,"clickShare90":504,"clickShare360":505,"launchDate":506,"amazonUrl":507},"B08SQPT4X7","Himalaya Botanique Whitening Antiplaque Toothpaste with Charcoal + Black Seed Oil Fluoride Free for Whiter Teeth 4 oz 2 Pack","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41lNvc1h9HL.jpg",13.36,3110,0.0483,0.0317,"2021-01-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08SQPT4X7",{"asin":509,"title":510,"brand":432,"imageUrl":511,"price":512,"rating":482,"reviews":513,"clickShare90":433,"clickShare360":514,"launchDate":515,"amazonUrl":516},"B07CH3CWB2","Organic Bamboo Charcoal Toothpaste 100% Natural Teeth Whitening 3 Pack Oral Care - 6.5 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51k9NpuCYyL.jpg",13.66,1964,0.0378,"2018-04-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07CH3CWB2",{"asin":518,"title":519,"brand":423,"imageUrl":520,"price":521,"rating":492,"reviews":522,"clickShare90":523,"clickShare360":524,"launchDate":525,"amazonUrl":526},"B09FXXFDLK","Colgate Max Fresh Toothpaste + Charcoal Charcoal Mint (6 Ounce Pack of 2)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41vXYyR5oML.jpg",14.69,353,0.0302,0.0264,"2022-01-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09FXXFDLK",{"asin":528,"title":529,"brand":417,"imageUrl":530,"price":26,"rating":482,"reviews":531,"clickShare90":532,"clickShare360":533,"launchDate":534,"amazonUrl":535},"B0BLJ5TNWZ","Crest 3D White Whitening Therapy Charcoal Deep Clean Fluoride Toothpaste Invigorating Mint 3.5 Ounce Pack of 3","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51-3v3PMQfL.jpg",2876,0.0282,0.0192,"2022-11-04","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BLJ5TNWZ",{"asin":537,"title":538,"brand":423,"imageUrl":539,"price":540,"rating":492,"reviews":493,"clickShare90":541,"clickShare360":542,"launchDate":543,"amazonUrl":544},"B086LKDB31","Colgate Optic White Whitening Toothpaste with Charcoal Whitening with Charcoal Toothpaste Pack Removes Daily Surface Stains Enamel-Safe for Daily Use Vegan Cool Mint Paste 2 Pack 4.2 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51nItLkGsNL.jpg",9.88,0.0276,0.0494,"2020-03-26","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB086LKDB31",{"asin":546,"title":547,"brand":423,"imageUrl":548,"price":549,"rating":442,"reviews":550,"clickShare90":551,"clickShare360":552,"launchDate":553,"amazonUrl":554},"B07XC1SJD3","Colgate Charcoal Clean Black Gel Toothpaste Deep Clean Tooth Paste with Bamboo Charcoal & Wintergreen Mint for Plaque Removal 120 g (Pack of 1) Multicolour","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41nXJuAezrL.jpg",7.57,3447,0.0269,0.0286,"2020-03-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07XC1SJD3",{"asin":556,"title":557,"brand":429,"imageUrl":558,"price":559,"rating":482,"reviews":503,"clickShare90":560,"clickShare360":561,"launchDate":562,"amazonUrl":563},"B08BX577LW","Himalaya Botanique Whitening Antiplaque Toothpaste with Charcoal and Black Seed Oil for Whiter Teeth 4 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41nhw1p-5iL.jpg",7.23,0.0206,0.029,"2020-06-26","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08BX577LW",{"asin":565,"title":566,"brand":567,"imageUrl":568,"price":569,"rating":492,"reviews":570,"clickShare90":571,"clickShare360":572,"launchDate":573,"amazonUrl":574},"B07HBT4DSB","Desert Essence Activated Charcoal Toothpaste - Fluoride and Carrageenan Free - Brighter Teeth and Fresher Breath with Activated Coconut Shell Charcoal Baking Soda and Fresh Mint - 6.25 oz","Desert Essence","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41RAk47f94L.jpg",8.58,418,0.0191,0.0136,"2018-09-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07HBT4DSB",{"asin":576,"title":577,"brand":423,"imageUrl":578,"price":579,"rating":492,"reviews":580,"clickShare90":581,"clickShare360":582,"launchDate":506,"amazonUrl":583},"B08L8R52HZ","Colgate Total Whitening + Charcoal Toothpaste 10 Benefits Including Sensitivity Relief and Teeth Whitening Toothpaste 4.8 oz Tube 2 Pack","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F517t3vdB7GL.jpg",10.48,2309,0.0149,0.0227,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08L8R52HZ",{"asin":585,"title":586,"brand":587,"imageUrl":588,"price":589,"rating":590,"reviews":591,"clickShare90":592,"clickShare360":593,"launchDate":594,"amazonUrl":595},"B0C9L92PMM","Boka Fluoride Free Toothpaste Nano Hydroxyapatite Toothpaste Appropriate for Sensitive Teeth - for Adult Oral Care - Charcoal Yuzu Mint Flavor 4 Fl Oz 1Pk","Boka","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31ZMMR92FtL.jpg",12.33,4.4,9629,0.0111,0.0189,"2023-06-27","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C9L92PMM",{"asin":597,"title":598,"brand":417,"imageUrl":599,"price":600,"rating":492,"reviews":601,"clickShare90":602,"clickShare360":603,"launchDate":604,"amazonUrl":605},"B0C1HLK3SY","Crest 3D White Charcoal Teeth Whitening Toothpaste Enamel Safe - 2.7 oz (76g) - Pack of 2","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51FD88G6orL.jpg",17.75,195,0.0109,0.012,"2023-04-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C1HLK3SY",{"asin":607,"title":608,"brand":609,"imageUrl":610,"price":611,"rating":590,"reviews":612,"clickShare90":613,"clickShare360":614,"launchDate":615,"amazonUrl":616},"B0C29Z73MZ","BURST Charcoal Whitening Toothpaste for Adults (4.7oz) | for Sensitive Teeth with Cavity Fighting Fluoride & Xylitol |Vegan | Gluten & SLS Free | Coconut Salt","Burst","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31ApswLevOL.jpg",10.75,66,0.0103,0.0075,"2023-04-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C29Z73MZ",{"asin":618,"title":619,"brand":620,"imageUrl":621,"price":622,"rating":442,"reviews":623,"clickShare90":624,"clickShare360":625,"launchDate":626,"amazonUrl":627},"B0CZZXLZ4N","Brush Buddies Herbal Charcoal Toothpaste (2 Pack) 3.5 oz Each Activated Charcoal Whitening Toothpaste Fluoride Free Cool Mint Helps Remove Stains Freshens Breath Gentle Oral Care","Brush Buddies","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F411bsmePI1L.jpg",6.39,112,0.0089,0.0115,"2020-04-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CZZXLZ4N",{"asin":629,"title":630,"brand":631,"imageUrl":632,"price":633,"rating":634,"reviews":635,"clickShare90":636,"clickShare360":637,"launchDate":638,"amazonUrl":639},"B07WRB6ZRK","Lagunamoon Activated Charcoal Teeth Whitening Powder - 50g Natural Coconut Charcoal Effective Teeth Stain Remover and Toothpaste Alternative - Safe for Gums Or Enamel","Lagunamoon","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F513pwv2ndEL.jpg",9.54,4.2,22387,0.0085,0.0067,"2017-05-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07WRB6ZRK",{"love":641,"hate":712,"returnReasons":776},[642,649,656,663,670,677,684,691,698,705],{"topic":643,"percentOfMentions":644,"verbatims":645},"Tooth Brightening",0.301,[646,647,648],"keeps my teeth white","Whitening toothpaste","Gentle whitening",{"topic":650,"percentOfMentions":651,"verbatims":652},"Quality-Overall",0.1407,[653,654,655],"No complaints here","Excellent product","Its a reliable",{"topic":657,"percentOfMentions":658,"verbatims":659},"Cleansing",0.1057,[660,661,662],"Cleans Well","Clean teeth","Cleans well",{"topic":664,"percentOfMentions":665,"verbatims":666},"Value For Money",0.0718,[667,668,669],"Great value for the money","Good Deal","Great deal",{"topic":671,"percentOfMentions":672,"verbatims":673},"Advertised Vs Actual Product",0.0646,[674,675,676],"Works as advertised","Does exactly what it says it does","Product as described",{"topic":678,"percentOfMentions":679,"verbatims":680},"Efficiency",0.0447,[681,682,683],"works well","It seems to work better","Seems to be working",{"topic":685,"percentOfMentions":686,"verbatims":687},"Ease Of Cleaning",0.0383,[688,689,690],"This toothpaste does a fine job of cleaning","Effective cleaning","Great clean",{"topic":692,"percentOfMentions":693,"verbatims":694},"Ease Of Use",0.0255,[695,696,697],"easy to work into a routine","Easy to use","easy to brush with",{"topic":699,"percentOfMentions":700,"verbatims":701},"Texture\u002FConsistency-Overall",0.0219,[702,703,704],"The texture is nice","it is a good texture","a smooth texture",{"topic":706,"percentOfMentions":707,"verbatims":708},"Tooth Sensitivity",0.021099999999999997,[709,710,711],"It does its job without that harsh feeling on your gums","my teeth felt really smooth after brushing","This really helped with my sensitive teeth",[713,720,727,733,740,746,752,759,765,770],{"topic":714,"percentOfMentions":715,"verbatims":716},"Functionality-Overall",0.1282,[717,718,719],"Doesnt work","I don't believe this product works very well at all","Havent see anything changes",{"topic":721,"percentOfMentions":722,"verbatims":723},"Color",0.0949,[724,725,726],"it's a bit darker when ya spit it out","Black not good","A bit disconcerting that the color is black",{"topic":685,"percentOfMentions":728,"verbatims":729},0.0731,[730,731,732],"my teeth didnt have that smooth clean feeling at all","Very messy","Very messy product",{"topic":734,"percentOfMentions":735,"verbatims":736},"Sensitivity-Overall",0.0667,[737,738,739],"it burns horribly","IT BURNS","Makes your teeth sensitive",{"topic":671,"percentOfMentions":741,"verbatims":742},0.0538,[743,744,745],"Deceptive advertising","False advertising","Your product ad is misleading",{"topic":664,"percentOfMentions":747,"verbatims":748},0.0462,[749,750,751],"It's a bit pricey at almost $20","My only complaints are the price point","Other places that sell it, overprice it",{"topic":753,"percentOfMentions":754,"verbatims":755},"Stain Resistance",0.0359,[756,757,758],"they are STAINED BLACK","Stains everything","the staining my sink is unbearable",{"topic":760,"percentOfMentions":532,"verbatims":761},"Allergies",[762,763,764],"my sensitivity got worse","they also left my mouth feeling irritated","I had contact dermatitis from it",{"topic":699,"percentOfMentions":551,"verbatims":766},[767,768,769],"Messy just like any other charcoal powder","The texture is very thick","The texture is pretty odd",{"topic":650,"percentOfMentions":771,"verbatims":772},0.0231,[773,774,775],"Trash product","Not the best product","Junk",[777,779,782,784,786,787,790,793,795,797],{"reason":671,"pct":778},0.2667,{"reason":780,"pct":781},"Product Condition",0.0902,{"reason":783,"pct":781},"Ingredients-Overall",{"reason":714,"pct":785},0.08539999999999999,{"reason":664,"pct":785},{"reason":788,"pct":789},"Leak-Proof",0.061,{"reason":791,"pct":792},"Size-Overall",0.04019999999999999,{"reason":794,"pct":514},"Defective Material\u002FParts",{"reason":699,"pct":796},0.024399999999999998,{"reason":753,"pct":798},0.0207,[800,804,809,814,819,824,829,834,839,844],{"term":32,"volume":801,"growthQoq":802,"conversionRate":803},398508,-0.1349,0.136,{"term":805,"volume":806,"growthQoq":807,"conversionRate":808},"crest charcoal toothpaste",55163,0.1142,0.1676,{"term":810,"volume":811,"growthQoq":812,"conversionRate":813},"toothpaste charcoal",53057,-0.0084,0.148,{"term":815,"volume":816,"growthQoq":817,"conversionRate":818},"colgate charcoal toothpaste",49063,-0.0274,0.1002,{"term":820,"volume":821,"growthQoq":822,"conversionRate":823},"hello charcoal toothpaste",29706,-0.0052,0.2517,{"term":825,"volume":826,"growthQoq":827,"conversionRate":828},"charcoal toothpaste whitening",26437,-0.0846,0.1153,{"term":830,"volume":831,"growthQoq":832,"conversionRate":833},"black toothpaste",19984,-0.0877,0.0872,{"term":835,"volume":836,"growthQoq":837,"conversionRate":838},"burts bees charcoal toothpaste",17708,-0.2455,0.1572,{"term":840,"volume":841,"growthQoq":842,"conversionRate":843},"crest charcoal toothpaste whitening",13337,0.1103,0.1655,{"term":845,"volume":846,"growthQoq":847,"conversionRate":848},"toothpaste charcoal whitening",15006,-0.0087,0.1768,[850,857,863,868,873,878],{"title":851,"href":852,"score":853,"verdict":854,"marketSize":855,"growth90":856},"cedar oil","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fcedar-oil",76,"launch",1187404.58,2.1443,{"title":858,"href":859,"score":860,"verdict":52,"marketSize":861,"growth90":862},"nutrapure glp1 cutting mix","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fnutrapure-glp1-cutting-mix",77,149064.66,9.4022,{"title":864,"href":865,"score":860,"verdict":854,"marketSize":866,"growth90":867},"dexcom g7","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fdexcom-g7",2003992.9,0.3992,{"title":869,"href":870,"score":860,"verdict":52,"marketSize":871,"growth90":872},"purelia","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fpurelia",635366.57,3.5967,{"title":874,"href":875,"score":860,"verdict":52,"marketSize":876,"growth90":877},"graduation napkins","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fgraduation-napkins",301763.96,3.8573,{"title":879,"href":880,"score":860,"verdict":52,"marketSize":881,"growth90":882},"credit card wand","\u002Fresearch\u002Fus\u002Fhealth-household\u002Fcredit-card-wand",418049.68,1.0132,[884,887,894,901,908,915,922,929,936,943,950,957,964,971,978,985,992,999,1006,1013],{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":885,"marketSizeTotal":886},15338,15205859393,{"nodeId":888,"label":889,"slug":890,"href":891,"nichesTracked":892,"marketSizeTotal":893},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":895,"label":896,"slug":897,"href":898,"nichesTracked":899,"marketSizeTotal":900},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":902,"label":903,"slug":904,"href":905,"nichesTracked":906,"marketSizeTotal":907},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":909,"label":910,"slug":911,"href":912,"nichesTracked":913,"marketSizeTotal":914},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":916,"label":917,"slug":918,"href":919,"nichesTracked":920,"marketSizeTotal":921},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":923,"label":924,"slug":925,"href":926,"nichesTracked":927,"marketSizeTotal":928},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":930,"label":931,"slug":932,"href":933,"nichesTracked":934,"marketSizeTotal":935},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":937,"label":938,"slug":939,"href":940,"nichesTracked":941,"marketSizeTotal":942},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":944,"label":945,"slug":946,"href":947,"nichesTracked":948,"marketSizeTotal":949},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":951,"label":952,"slug":953,"href":954,"nichesTracked":955,"marketSizeTotal":956},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":958,"label":959,"slug":960,"href":961,"nichesTracked":962,"marketSizeTotal":963},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":965,"label":966,"slug":967,"href":968,"nichesTracked":969,"marketSizeTotal":970},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":972,"label":973,"slug":974,"href":975,"nichesTracked":976,"marketSizeTotal":977},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":979,"label":980,"slug":981,"href":982,"nichesTracked":983,"marketSizeTotal":984},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":986,"label":987,"slug":988,"href":989,"nichesTracked":990,"marketSizeTotal":991},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":993,"label":994,"slug":995,"href":996,"nichesTracked":997,"marketSizeTotal":998},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":1000,"label":1001,"slug":1002,"href":1003,"nichesTracked":1004,"marketSizeTotal":1005},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":1007,"label":1008,"slug":1009,"href":1010,"nichesTracked":1011,"marketSizeTotal":1012},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":1014,"label":1015,"slug":1016,"href":1017,"nichesTracked":1018,"marketSizeTotal":1019},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675]