---
title: "Chamomile Extract — $84K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/chamomile-extract"
last_updated: "2026-08-06T19:53:28.347Z"
locale: en
meta:
description: "Niche score 50/100 · $84K/yr market · 45K searches/yr · $19.98 avg price. Soft demand (-15.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $84K/yr market · 45K searches/yr · $19.98 avg price. Soft demand (-15.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Chamomile Extract — $84K/yr Amazon US Niche (2026) - Flapen"
---
# **chamomile extract**
**Worth a look**
Shows low returns (0.0%), but soft demand (-15.3% this quarter) keeps it on the watch list.
Market size 21Growth 17Conversion 85Competition 38Returns 100Price range 82Avg price 87Brand share 50Review moat 49Quality gap 40
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$19.98**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****9.4%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Great****$9.61–$43.45**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****75%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****1,586.39**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****62%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Bad****$84K**
$84K/yr · 45K searches
**Growth**
**Bad****-15.3%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, chamomile extract is a $84K/yr Amazon United States market (45K searches/yr). The top 5 brands hold 75% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **chamomile extract market data**
- **Units sold / yr**
- **4K–5K**
- avg 250–500/product
- **Revenue / yr**
- **$80K–$100K**
- units × avg price
- **Conversion rate**
- **9.4%**
- **Avg BSR**
- **#147**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **0.5%**
- **Avg brand age**
- **71 months**
- **Avg seller age**
- **168 days**
## **Competition & brand share**
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▲rising
**Sellers**
**513**
**Top-5 brand share**
**75%**
Top 20: 100%
**Top-5 click share**
**62%**
Top 20: 100%
**Open market**
**20%**
- Wild & Organic24% - Horbäach23% - Herb Pharm15% - Naturalma7% - Nutricost6% - HERBAMAMA5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -15.3% search growth over the last 90 days.
2K1KSpike '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.2×
[**Open Trend **](https://flapen.com/research/us/health-household/chamomile-extract/trend)
## **Top chamomile extract search terms**
- **chamomile extract**26K/yr-20.0%7.2% conv. - **chamomile tincture**8K/yr-1.4%9.8% conv. - **chamomile drops**5K/yr+13.3%9.0% conv. - **chamomile extract liquid**3K/yr-39.1%10.9% conv. - **chamomile tincture organic**2K/yr-26.3%9.0% conv. [**All search terms **](https://flapen.com/research/us/health-household/chamomile-extract/search-terms)
## **Top chamomile extract products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$4K10%$8K15%$13K20%$17K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Horbach Chamomile Extract Liquid | 2 fl oz Tincture | Alcohol Free**Horbäach**$9.61**4.4★575 rev](https://www.amazon.com/dp/B07NSH6KNR) [2**Wild & Organic Chamomile Flowers Drops - Add to Tea for Relaxation Support - 500 mg Chamomile Extract Liquid Drops - Calming Herbal Supplement - 56-Day Supply - Vegan Sugar & Alcohol-Free - 4 fl oz**Wild & Organic**$23.12**4.5★435 rev](https://www.amazon.com/dp/B0C167LJ92) [3**Herb Pharm Chamomile Liquid Extract: USDA Organic | Calming Nervous System Support Stress Support Chamomile Supplement | Fast-Absorbing & Sugar-Free Made with Organic Chamomile Flowers 1 oz***Herb Pharm**$15.76**4.5★742 rev](https://www.amazon.com/dp/B0006O4LMS) [4**Naturalma German and Roman Chamomile (Matricaria chamomilla and Chamaemelum nobile) Flower Alcohol-Free Tincture - 4 fl oz Liquid Extract in Drops - Herbal Supplement - Vegan**Naturalma**$17.95**4.4★88 rev](https://www.amazon.com/dp/B09GB9829X) [5**Wild & Organic Chamomile Tincture - Add to Tea for Relaxation Support - 500 mg Chamomile Flowers Drops - Mood Support Herbal Supplement - 28-Day Supply - Vegan Sugar & Alcohol-Free - 2 fl oz**Wild & Organic**$18.43**4.5★435 rev](https://www.amazon.com/dp/B0C166V1LH)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**HERBAMAMA Chamomile Tincture - Vegan Relaxation & Calm Support with Chamomile Herb Extract Drops - Non-GMO Alcohol & Sugar-Free Liquid Calming Supplement 56-Day Supply**HERBAMAMA**$28.75**31 rev1y ago](https://www.amazon.com/dp/B0FBLWLT28) [**HERBAMAMA Chamomile Tincture - Vegan Relaxation & Calm Support with Chamomile Flower Extract Drops - Non-GMO Alcohol & Sugar-Free Liquid Calming Supplement 28-Day Supply**HERBAMAMA**$24.01**31 rev1y ago](https://www.amazon.com/dp/B0FBLX785N) [**Vitamatic Chamomile 250 mg Capsules Concentrated Herbal Supplement Vegetarian Non-GMO Gluten-Free 240 Count**Vitamatic**$9.89**172 rev1y ago](https://www.amazon.com/dp/B0DW428VK2) [**SOLARAY Chamomile Extract 325 mg - Traditional Herbal Support - Standardized to 2% Apigenin an Antioxidant and Flavonoid - Vegan Gluten Free Made Without Soy 60-Day Guarantee 30 Serv 30 VegCaps**SOLARAY**$15.48**53 rev1y ago](https://www.amazon.com/dp/B0DPLNMB4D) [**BIO KRAUTER Chamomile Extract for Sleep Support - Natural Calm Liquid Drops Used for All Ages - Chamomile Supplement for Relax - 670 mg per Serving 4 Fl.Oz 56-Day Supply Alcohol & Sugar Free**BIO KRAUTER**$21.53**197 rev2y ago](https://www.amazon.com/dp/B0DF1KFG97)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Apigenin Supplement - 50mg per Capsule 120 Count (Powerful Bioflavonoid Found in Chamomile Tea for Relaxation Sleep and Mood) Senolytic Flavonols for Aging (Gluten Free) by Double Wood**Double Wood Supplements**$23.43**4.4★**▲ 147%**](https://www.amazon.com/dp/B09DGTBBSF) [**HERBAMAMA Chamomile Tincture - Vegan Relaxation & Calm Support with Chamomile Herb Extract Drops - Non-GMO Alcohol & Sugar-Free Liquid Calming Supplement 56-Day Supply**HERBAMAMA**$28.75**4.8★**▲ 111%**](https://www.amazon.com/dp/B0FBLWLT28) [**Secrets of the Tribe Chamomile Alcohol-Free Liquid Extract Chamomile (Matricaria Recutita) Dried Flower Tincture Supplement (2 FL OZ)**Secrets of the Tribe**$23.56**4.5★**▲ 89%**](https://www.amazon.com/dp/B06Y2JHZZG) [**Wild & Organic Chamomile Tincture - Add to Tea for Relaxation Support - 500 mg Chamomile Flowers Drops - Mood Support Herbal Supplement - 28-Day Supply - Vegan Sugar & Alcohol-Free - 2 fl oz**Wild & Organic**$18.43**4.5★**▲ 85%**](https://www.amazon.com/dp/B0C166V1LH) [**HERBAMAMA Chamomile Tincture - Vegan Relaxation & Calm Support with Chamomile Flower Extract Drops - Non-GMO Alcohol & Sugar-Free Liquid Calming Supplement 28-Day Supply**HERBAMAMA**$24.01**4.8★**▲ 68%**](https://www.amazon.com/dp/B0FBLX785N)
**~~View all trending →~~**
## **What buyers say about chamomile extract**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Sleep Quality**17%
*“Helps me sleep”*
**Efficiency**9%
*“it does work”*
**Quality-Overall**8%
*“High quality Full Spectrum CBD gummies way more effective”*
**Soothing Effect**8%
*“Very calming”*
**Ease Of Use**6%
*“easy to use”*
**Taste-Overall**4%
*“It tastes pretty good actually like a simple tea”*
**Tooth Sensitivity**3%
*“Really helped my baby with the pain of teething”*
**Ease Of Chewing/Swallowing**3%
*“Teething help”*
**Value For Money**3%
*“Great deal”*
**Side Effects**3%
*“No side effects”*
### **What buyers complain about **
**Sleep Quality**21%
*“is having trouble sleeping at night”*
**Functionality-Overall**12%
*“Not very effective”*
**Value For Money**5%
*“Waste of money”*
**Dosage**4%
*“Item says you can give a does every 15min”*
**Side Effects**4%
*“it make my baby sick”*
**Durability**3%
*“It doesnt last the longest”*
**Pain Relief-Overall**3%
*“This didn't really relieve the pain for my granddaughter”*
**Taste-Overall**3%
*“It didnt have a taste so they thought it was like drinking water”*
**Strength**2%
*“I do not feel like its to strong”*
**Recycle/Reuse**2%
*“Have restocked multiple times”*
### **Top return reasons **
**Value For Money**50%
**Functionality-Overall**50%
## **Common questions**
- **Is chamomile extract profitable to sell on Amazon United States?**
- The niche generates $84K/yr across 18 tracked products. 90-day search growth is -15.3%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the chamomile extract niche?**
- 14 brands and 513 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 75% of demand.
- **What do buyers complain about in chamomile extract?**
- Top complaints mined from reviews: Sleep Quality, Functionality-Overall, Value For Money. The return rate is 0.0%.
- **When does demand for chamomile extract peak?**
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- **What does it cost to enter the chamomile extract niche?**
- Listings span $9.61–$43.45; the average listing price is $19.98 (sweet spot $15–$100). The average incumbent carries 1,586 reviews — the moat a new listing must climb.
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