---
title: "Ceelike Hydroxyapatite Toothpaste — $114K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/ceelike-hydroxyapatite-toothpaste"
last_updated: "2026-08-10T21:48:20.162Z"
locale: en
meta:
description: "Niche score 38/100 · $114K/yr market · 126K searches/yr · $16.18 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · $114K/yr market · 126K searches/yr · $16.18 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Ceelike Hydroxyapatite Toothpaste — $114K/yr Amazon US Niche (2026) - Flapen"
---
# **ceelike hydroxyapatite toothpaste**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 27Growth 11Conversion 63Competition 6Returns 99Price range 61Avg price 78Brand share 0Review moat 75Quality gap 47
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$16.18**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****510**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****5.6%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$11.37–$20.58**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$114K**
$114K/yr · 126K searches
**Growth**
**Bad****-27.1%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****93%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, ceelike hydroxyapatite toothpaste is a $114K/yr Amazon United States market (126K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Skip it — 38/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **ceelike hydroxyapatite toothpaste market data**
- **Units sold / yr**
- **8K–10K**
- avg 500–750/product
- **Revenue / yr**
- **$129K–$162K**
- units × avg price
- **Conversion rate**
- **5.6%**
- **Avg BSR**
- **#345**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **71%**
- **Out of stock**
- **7.7%**
- **Avg brand age**
- **25 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**4**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**93%**
Top 20: 100%
**Open market**
**0%**
- CEELIKE75% - DUOYINTL22% - Vingtank3% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 57 weeks — -27.1% search growth over the last 90 days.
20K15KSpike '25Holiday '25Spike '26 seasonJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 5.9×
[**Open Trend **](https://flapen.com/research/us/health-household/ceelike-hydroxyapatite-toothpaste/trend)
## **Top ceelike hydroxyapatite toothpaste search terms**
- **ceelike toothpaste**51K/yr-8.1%6.3% conv. - **ceelike nano hydroxyapatite toothpaste**15K/yr-28.0%6.5% conv. - **geelike hydroxyapatite toothpaste**16K/yr-55.7%4.6% conv. - **ceelike hydroxyapatite toothpaste**36K/yr-65.2%3.5% conv. - **geelike toothpaste**3K/yr-40.4%8.9% conv. - **ceerike pasta dental**2K/yr-44.2%3.4% conv. - **geelike nano hydroxyapatite toothpaste**2K/yr+4.4%0.7% conv. [**All search terms **](https://flapen.com/research/us/health-household/ceelike-hydroxyapatite-toothpaste/search-terms)
## **Top ceelike hydroxyapatite toothpaste products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$17K30%$34K45%$51K60%$69K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**CEELIKE 7.5% Hydroxyapatite Toothpaste Strengthens Enamel Protects Gums & Freshens Breath Fluoride-Free Ideal for Sensitive Teeth 120g (2)**CEELIKE**$14.46**4.5★661 rev](https://www.amazon.com/dp/B0FJ83VRT7) [2**7.5% Hydroxyapatite Toothpaste 7.5% Hydroxyapatite Toothpaste for Advanced Enamel Protection Appropriate for Sensitive Teeth Gentle and Effective Formula Fresh Mint (1)**DUOYINTL**$11.37**4.4★510 rev](https://www.amazon.com/dp/B0FN7VJTL8) [3**CEELIKE 7.5% Hydroxyapatite Toothpaste Supports Strong Enamel Protects Gums & Freshens Breath Fluoride-Free Ideal for Sensitive Teeth 120g (3)**CEELIKE**$20.58**4.5★661 rev](https://www.amazon.com/dp/B0FJ84BWVP) [4**7.5% Hydroxyapatite Toothpaste 7.5% Hydroxyapatite Toothpaste for Advanced Enamel Protection Appropriate for Sensitive Teeth Gentle and Effective Formula Fresh Mint (2)**DUOYINTL**$18.78**4.4★510 rev](https://www.amazon.com/dp/B0FN7TNYZG) [5**CEELIKE 7.5% Hydroxyapatite Toothpaste Supports Strong Enamel Protects Gums & Freshens Breath Fluoride-Free Ideal for Sensitive Teeth 120g (1)**CEELIKE**$11.42**4.5★661 rev](https://www.amazon.com/dp/B0FJ82L36Q)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**CEELIKE 5% Bioactive Glass Toothpaste Daily Enamel Care & Soft Gentle Clean for Sensitive Teeth Waterless Camellia Scent Fluoride-Free 100g (2)**CEELIKE**$19.82**23 rev9mo ago](https://www.amazon.com/dp/B0FS7G6G2W) [**7.5% Hydroxyapatite Toothpaste 7.5% Hydroxyapatite Toothpaste for Advanced Enamel Protection Appropriate for Sensitive Teeth Gentle and Effective Formula Fresh Mint (1)**DUOYINTL**$11.37**510 rev10mo ago](https://www.amazon.com/dp/B0FN7VJTL8) [**7.5% Hydroxyapatite Toothpaste 7.5% Hydroxyapatite Toothpaste for Advanced Enamel Protection Appropriate for Sensitive Teeth Gentle and Effective Formula Fresh Mint (2)**DUOYINTL**$18.78**510 rev10mo ago](https://www.amazon.com/dp/B0FN7TNYZG) [**CEELIKE 7.5% Hydroxyapatite Toothpaste Strengthens Enamel Protects Gums & Freshens Breath Fluoride-Free Ideal for Sensitive Teeth 120g (2)**CEELIKE**$14.46**661 rev11mo ago](https://www.amazon.com/dp/B0FJ83VRT7) [**CEELIKE 7.5% Hydroxyapatite Toothpaste Supports Strong Enamel Protects Gums & Freshens Breath Fluoride-Free Ideal for Sensitive Teeth 120g (3)**CEELIKE**$20.58**661 rev11mo ago](https://www.amazon.com/dp/B0FJ84BWVP)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**7.5% Hydroxyapatite Toothpaste 7.5% Hydroxyapatite Toothpaste for Advanced Enamel Protection Appropriate for Sensitive Teeth Gentle and Effective Formula Fresh Mint (1)**DUOYINTL**$11.37**4.4★**▲ 274%**](https://www.amazon.com/dp/B0FN7VJTL8) [**CEELIKE 5% Bioactive Glass Toothpaste Daily Enamel Care & Soft Gentle Clean for Sensitive Teeth Waterless Camellia Scent Fluoride-Free 100g (2)**CEELIKE**$19.82**4.6★**▲ 145%**](https://www.amazon.com/dp/B0FS7G6G2W) [**7.5% Hydroxyapatite Toothpaste 7.5% Hydroxyapatite Toothpaste for Advanced Enamel Protection Appropriate for Sensitive Teeth Gentle and Effective Formula Fresh Mint (2)**DUOYINTL**$18.78**4.4★**▲ 39%**](https://www.amazon.com/dp/B0FN7TNYZG) [**CEELIKE 7.5% Hydroxyapatite Toothpaste Supports Strong Enamel Protects Gums & Freshens Breath Fluoride-Free Ideal for Sensitive Teeth 120g (3)**CEELIKE**$20.58**4.5★**— 3%**](https://www.amazon.com/dp/B0FJ84BWVP) [**CEELIKE 7.5% Hydroxyapatite Toothpaste Supports Strong Enamel Protects Gums & Freshens Breath Fluoride-Free Ideal for Sensitive Teeth 120g (1)**CEELIKE**$11.42**4.5★**— 2%**](https://www.amazon.com/dp/B0FJ82L36Q)
**~~View all trending →~~**
## **What buyers say about ceelike hydroxyapatite toothpaste**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**28%
*“Much better than the cheap brand at the store”*
**Breathability**12%
*“breath freshness”*
**Value For Money**11%
*“Worth buying”*
**Ease Of Use**8%
*“making it comfortable for daily use”*
**Efficiency**8%
*“Very Effective”*
**Tooth Brightening**8%
*“Whiter teeth”*
**Tooth Sensitivity**5%
*“Seems to be an effective toothpaste”*
**Smell**4%
*“Good for sensitivity it has a good smell”*
**Advertised Vs Actual Product**3%
*“performs as advertised”*
**Ease Of Cleaning**2%
*“when using it it cleans very well”*
### **What buyers complain about **
**Functionality-Overall**22%
*“Dont work”*
**Advertised Vs Actual Product**13%
*“Not as advertised”*
**Color**13%
*“I have not changed one color save your money”*
**Value For Money**13%
*“it is costly toothpaste”*
**Ingredients-Overall**8%
*“Does not contain fluoride”*
**Certifications**5%
*“Not FDA approved”*
**Material Quality**5%
*“its like concrete”*
**Size-Overall**5%
*“It could come in a bigger tube that's the only critique I have about it”*
**Thickness**5%
*“Very thick consistency”*
**Quality-Overall**2%
*“So far this product is average at best”*
### **Top return reasons **
**Advertised Vs Actual Product**46%
**Ingredients-Overall**17%
**Functionality-Overall**10%
**Certifications**7%
**Color Fading/Discoloration**4%
**Quality-Overall**3%
**Ethically/Sustainably Sourced**2%
**Leak-Proof**2%
**Product Condition**2%
**Defective Material/Parts**2%
## **Common questions**
- **Is ceelike hydroxyapatite toothpaste profitable to sell on Amazon United States?**
- The niche generates $114K/yr across 7 tracked products. 5 of 6 products launched in the last 360 days are still selling. 90-day search growth is -27.1%. Flapen's verdict: Skip it (38/100).
- **How competitive is the ceelike hydroxyapatite toothpaste niche?**
- 3 brands and 4 sellers compete. The top 5 products take 93% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in ceelike hydroxyapatite toothpaste?**
- Top complaints mined from reviews: Functionality-Overall, Advertised Vs Actual Product, Color. The return rate is 0.2%.
- **When does demand for ceelike hydroxyapatite toothpaste peak?**
- Demand peaks in Jun–Jul–Aug; the busiest month runs 5.9× the quietest.
- **What does it cost to enter the ceelike hydroxyapatite toothpaste niche?**
- Listings span $11.37–$20.58; the average listing price is $16.18 (sweet spot $15–$100). The average incumbent carries 510 reviews — the moat a new listing must climb.
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