---
title: "Carbs — $276K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/carbs"
last_updated: "2026-08-10T18:19:06.001Z"
locale: en
meta:
  description: "Niche score 60/100 · $276K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · $276K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Carbs — $276K/yr Amazon US Niche (2026) - Flapen"
---

# **carbs**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 50Growth 58Conversion 68Competition 52Returns 100Price range 95Avg price 95Brand share 27Review moat 76Quality gap 30

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$38.20**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$16.40–$72.20**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****476.67**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****6.1%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Good****+33.4%**

90-day search growth — must beat 0% to launch

**Competition**

**Good****54%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****$276K**

$276K/yr · 118K searches

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****89%**

top-5 brand share — brands hold most of the demand

According to Flapen's Amazon United States niche tracking, carbs is a $276K/yr Amazon United States market (118K searches/yr). The top 5 brands hold 89% of demand. Verdict: Worth a look — 60/100.

Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **carbs market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**6K–8K**</dd><dd>avg 500–750/product</dd>

<dt>**Revenue / yr**</dt><dd>**$229K–$306K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**6.1%**</dd>

<dt>**Avg BSR**</dt><dd>**#101**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**96%**</dd>

<dt>**Out of stock**</dt><dd>**6.4%**</dd>

<dt>**Avg brand age**</dt><dd>**76 months**</dd>

<dt>**Avg seller age**</dt><dd>**138 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**12 **▲rising

**Sellers**

**311**

**Top-5 brand share**

**89%**

Top 20: 100%

**Top-5 click share**

**54%**

Top 20: 95%

**Open market**

**9%**

- Carbs Fuel56% - NutraBio17% - NOW Foods7% - Precision Hydration6% - Skratch Labs3% - EFX Sports2% - Open — no brand owns it (6 brands, 9%)

## **Demand**

Weekly Amazon search volume, last 14 weeks — +33.4% search growth over the last 90 days.

5K4KApr '26Apr '26May '26May '26May '26Jun '26Jun '26

[**Open Trend **](https://flapen.com/research/us/health-household/carbs/trend)

## **Top carbs search terms**

- **carbs**34K/yr+28.2%2.4% conv. - **carbs fuel gel**27K/yr+47.5%5.5% conv. - **carbs fuel**22K/yr+54.1%4.3% conv. - **carb drink**9K/yr+3.6%2.2% conv. - **carbs gel**5K/yr+104.8%4.1% conv. - **liquid carbs**7K/yr+22.0%2.8% conv. - **super carb**6K/yr-3.4%10.3% conv. - **carb fuel**4K/yr+34.9%5.0% conv. - **nutrabio super carb**3K/yr-19.1%9.5% conv. [**All search terms **](https://flapen.com/research/us/health-household/carbs/search-terms)

## **Top carbs products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$14K10%$28K15%$41K20%$55K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Carbs Fuel Original 50g Energy Gel - 50g Carbs Per Gel - No Preservatives No Gelling Agents - Vegan & Gluten-Free - High-Carb Endurance Fuel - 18 Pack](https://m.media-amazon.com/images/I/41Y-Yk+byVL.jpg)**Carbs Fuel Original 50g Energy Gel - 50g Carbs Per Gel - No Preservatives No Gelling Agents - Vegan & Gluten-Free - High-Carb Endurance Fuel - 18 Pack**Carbs Fuel**$37.86**4.7★175 rev](https://www.amazon.com/dp/B0D94VYHR4) [2![Carbs Fuel Salted Original 50g Energy Gel 12-Pack | 50g Carbs 450mg Sodium | Vegan & Gluten-Free | Thin Easy-to-Consume Running Gels | No Hydration Mix Needed | Fuel for Longer Efforts](https://m.media-amazon.com/images/I/418q2zgYo5L.jpg)**Carbs Fuel Salted Original 50g Energy Gel 12-Pack | 50g Carbs 450mg Sodium | Vegan & Gluten-Free | Thin Easy-to-Consume Running Gels | No Hydration Mix Needed | Fuel for Longer Efforts**Carbs Fuel**$31.87**5.0★51 rev](https://www.amazon.com/dp/B0F9PNY1JJ) [3![Carbs Fuel Original Energy Gels 24 Gel | 25g Carbs 100 Calories per Gel | No Preservatives or Gelling Agents | Light Neutral Flavor & Thin Consistency | Vegan & Gluten-Free Endurance Fuel](https://m.media-amazon.com/images/I/41qWmXepKtL.jpg)**Carbs Fuel Original Energy Gels 24 Gel | 25g Carbs 100 Calories per Gel | No Preservatives or Gelling Agents | Light Neutral Flavor & Thin Consistency | Vegan & Gluten-Free Endurance Fuel**Carbs Fuel**$37.85**4.7★175 rev](https://www.amazon.com/dp/B0FF9VN636) [4![NutraBio Super Carb Carbohydrate Powder with Cluster Dextrin & Electrolytes Advanced Carb Supplement Powder for Workout Fuel Performance and Muscle Recovery Cyclic Dextrin Unflavored 30 Sv](https://m.media-amazon.com/images/I/41o2sHOsjNL.jpg)**NutraBio Super Carb Carbohydrate Powder with Cluster Dextrin & Electrolytes Advanced Carb Supplement Powder for Workout Fuel Performance and Muscle Recovery Cyclic Dextrin Unflavored 30 Sv**NutraBio**$42.46**4.4★292 rev](https://www.amazon.com/dp/B0763118TC) [5![NOW Foods Sports Nutrition Carbo Gain Powder (Maltodextrin) Rapid Absorption Energy Production 8-Pound](https://m.media-amazon.com/images/I/41fzfncsjCL.jpg)**NOW Foods Sports Nutrition Carbo Gain Powder (Maltodextrin) Rapid Absorption Energy Production 8-Pound**NOW Foods**$33.42**4.6★2,191 rev](https://www.amazon.com/dp/B0013OUNRM)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Science in Sport BETA Fuel Gel - Dual-Source Energy Gel - Isotonic Gel - Fast-Absorbing Carbohydrate Energy - Sports Nutrition - Easy on Stomach - Portable - Neutral Flavor - 6-Pack](https://m.media-amazon.com/images/I/41QZNoT1eLL.jpg)**Science in Sport BETA Fuel Gel - Dual-Source Energy Gel - Isotonic Gel - Fast-Absorbing Carbohydrate Energy - Sports Nutrition - Easy on Stomach - Portable - Neutral Flavor - 6-Pack**Science in Sport**$17.00**72 rev5mo ago](https://www.amazon.com/dp/B0DW1HZV3Z) [![Carbs Fuel Salted Original 50g Energy Gel Pack of 2 | 50g Carbs 450mg Sodium | Vegan & Gluten-Free | Thin Easy-to-Consume Running Gels | No Hydration Mix Needed | Fuel for Longer Efforts](https://m.media-amazon.com/images/I/51+uXAI42IL.jpg)**Carbs Fuel Salted Original 50g Energy Gel Pack of 2 | 50g Carbs 450mg Sodium | Vegan & Gluten-Free | Thin Easy-to-Consume Running Gels | No Hydration Mix Needed | Fuel for Longer Efforts**Carbs Fuel**$61.97**51 rev12mo ago](https://www.amazon.com/dp/B0FH7F1GXP) [![Carbs Fuel Caffeinated Original 50g Energy Gel Pack of 2 | High-Carb Caffeine Gels | Vegan & Gluten-Free Running Gel | No Preservatives | Energy Gels with Caffeine for Endurance Cycling & Running](https://m.media-amazon.com/images/I/51YTS-rNXYL.jpg)**Carbs Fuel Caffeinated Original 50g Energy Gel Pack of 2 | High-Carb Caffeine Gels | Vegan & Gluten-Free Running Gel | No Preservatives | Energy Gels with Caffeine for Endurance Cycling & Running**Carbs Fuel**$61.87**28 rev12mo ago](https://www.amazon.com/dp/B0FH78V19K) [![Carbs Fuel Original 1 000g Sport Drink Powder - Pack of 2 | 75g Carbs 300 Calories 500mg Sodium Per Serving | No Preservatives High Carb Hydration Powder Mix | Light & Refreshing Flavor](https://m.media-amazon.com/images/I/51zE3-fPMBL.jpg)**Carbs Fuel Original 1 000g Sport Drink Powder - Pack of 2 | 75g Carbs 300 Calories 500mg Sodium Per Serving | No Preservatives High Carb Hydration Powder Mix | Light & Refreshing Flavor**Carbs Fuel**$72.20**21 rev1y ago](https://www.amazon.com/dp/B0FGKDT3P5) [![Carbs Fuel Original Energy Gels 24 Gel | 25g Carbs 100 Calories per Gel | No Preservatives or Gelling Agents | Light Neutral Flavor & Thin Consistency | Vegan & Gluten-Free Endurance Fuel](https://m.media-amazon.com/images/I/41qWmXepKtL.jpg)**Carbs Fuel Original Energy Gels 24 Gel | 25g Carbs 100 Calories per Gel | No Preservatives or Gelling Agents | Light Neutral Flavor & Thin Consistency | Vegan & Gluten-Free Endurance Fuel**Carbs Fuel**$37.85**175 rev1y ago](https://www.amazon.com/dp/B0FF9VN636)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Carbs Fuel Original 1 000g Sport Drink Powder - Pack of 2 | 75g Carbs 300 Calories 500mg Sodium Per Serving | No Preservatives High Carb Hydration Powder Mix | Light & Refreshing Flavor](https://m.media-amazon.com/images/I/51zE3-fPMBL.jpg)**Carbs Fuel Original 1 000g Sport Drink Powder - Pack of 2 | 75g Carbs 300 Calories 500mg Sodium Per Serving | No Preservatives High Carb Hydration Powder Mix | Light & Refreshing Flavor**Carbs Fuel**$72.20**4.3★**▲ 218%**](https://www.amazon.com/dp/B0FGKDT3P5) [![Science in Sport BETA Fuel Gel - Dual-Source Energy Gel - Isotonic Gel - Fast-Absorbing Carbohydrate Energy - Sports Nutrition - Easy on Stomach - Portable - Neutral Flavor - 6-Pack](https://m.media-amazon.com/images/I/41QZNoT1eLL.jpg)**Science in Sport BETA Fuel Gel - Dual-Source Energy Gel - Isotonic Gel - Fast-Absorbing Carbohydrate Energy - Sports Nutrition - Easy on Stomach - Portable - Neutral Flavor - 6-Pack**Science in Sport**$17.00**4.8★**▲ 184%**](https://www.amazon.com/dp/B0DW1HZV3Z) [![Carbs Fuel Salted Original 50g Energy Gel Pack of 2 | 50g Carbs 450mg Sodium | Vegan & Gluten-Free | Thin Easy-to-Consume Running Gels | No Hydration Mix Needed | Fuel for Longer Efforts](https://m.media-amazon.com/images/I/51+uXAI42IL.jpg)**Carbs Fuel Salted Original 50g Energy Gel Pack of 2 | 50g Carbs 450mg Sodium | Vegan & Gluten-Free | Thin Easy-to-Consume Running Gels | No Hydration Mix Needed | Fuel for Longer Efforts**Carbs Fuel**$61.97**5.0★**▲ 156%**](https://www.amazon.com/dp/B0FH7F1GXP) [![Precision Fuel PF30 Energy Gels - Mild Neutral Flavour Running Gels for Endurance Athletes 30g Carbohydrate Easy-to-Digest Perfect for Running & Long-Duration Sports (Pack of 15)](https://m.media-amazon.com/images/I/51MiwNG1WTL.jpg)**Precision Fuel PF30 Energy Gels - Mild Neutral Flavour Running Gels for Endurance Athletes 30g Carbohydrate Easy-to-Digest Perfect for Running & Long-Duration Sports (Pack of 15)**Precision Hydration**$45.82**4.7★**▲ 131%**](https://www.amazon.com/dp/B09HKYRT9C) [![Carbs Fuel Original Energy Gels 24 Gel | 25g Carbs 100 Calories per Gel | No Preservatives or Gelling Agents | Light Neutral Flavor & Thin Consistency | Vegan & Gluten-Free Endurance Fuel](https://m.media-amazon.com/images/I/41qWmXepKtL.jpg)**Carbs Fuel Original Energy Gels 24 Gel | 25g Carbs 100 Calories per Gel | No Preservatives or Gelling Agents | Light Neutral Flavor & Thin Consistency | Vegan & Gluten-Free Endurance Fuel**Carbs Fuel**$37.85**4.7★**▲ 83%**](https://www.amazon.com/dp/B0FF9VN636)

**~~View all trending →~~**

## **What buyers say about carbs**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Taste-Overall**14%

*“The taste was pretty decent”*

**Flavor**11%

*“Very neutral flavor”*

**Quality-Overall**11%

*“Solid Product”*

**Energy Level**9%

*“Good energy”*

**Nutritional Content**6%

*“Favorite race Day nutrition”*

**Value For Money**4%

*“It's decent value for money”*

**Ease Of Use**4%

*“Easy to use”*

**Ease Of Chewing/Swallowing**3%

*“Fine on the initial swallow”*

**Texture/Consistency-Overall**3%

*“The texture surprised me in a good way”*

**Solubility**3%

*“Dissolves quickly and well”*

### **What buyers complain about **

**Taste-Overall**12%

*“the taste disappear completely”*

**Sweetness**8%

*“Flavor is not overly sweet”*

**Flavor**5%

*“Dislikes: has weirdly too much flavor for not having a flavor somehow”*

**Value For Money**3%

*“Waste of money”*

**Size-Overall**3%

*“It was a much larger container than what I expected”*

**Texture/Consistency-Overall**3%

*“Bad texture”*

**Thickness**2%

*“It is a bit thicker of a gel than I expected”*

**Advertised Vs Actual Product**2%

*“Misleading”*

**Mixing/Blending**2%

*“Does not mix well”*

**Ease Of Use**2%

*“hard to mix”*

### **Top return reasons **

**Leak-Proof**28%

**Taste-Overall**18%

**Size-Overall**10%

**Acid Regulator/Stomach Ache Relief**8%

**Dosage**7%

**Sweetness**7%

**Energy Level**5%

**Regulates Digestion**3%

**Adhesion/Stickiness**3%

**Dilute/Watery**3%

## **Common questions**

<dl>

<dt>**Is carbs profitable to sell on Amazon United States?**</dt><dd>The niche generates $276K/yr across 27 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +33.4%. Flapen's verdict: Worth a look (60/100).</dd>

<dt>**How competitive is the carbs niche?**</dt><dd>12 brands and 311 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 89% of demand.</dd>

<dt>**What do buyers complain about in carbs?**</dt><dd>Top complaints mined from reviews: Taste-Overall, Sweetness, Flavor. The return rate is 0.0%.</dd>

<dt>**What does it cost to enter the carbs niche?**</dt><dd>Listings span $16.40–$72.20; the average listing price is $38.20 (sweet spot $15–$100). The average incumbent carries 477 reviews — the moat a new listing must climb.</dd>

</dl>

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