---
title: "Carbohydrate Powder — $613K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/carbohydrate-powder"
last_updated: "2026-08-10T23:52:46.439Z"
locale: en
meta:
  description: "Niche score 57/100 · $613K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $613K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Carbohydrate Powder — $613K/yr Amazon US Niche (2026) - Flapen"
---

# **carbohydrate powder**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 65Growth 24Conversion 61Competition 51Returns 100Price range 95Avg price 95Brand share 29Review moat 78Quality gap 32

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$38.94**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$18.03–$49.29**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****440.81**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****$613K**

$613K/yr · 295K searches

**Conversion**

**Good****5.3%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****54%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-1.1%**

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, carbohydrate powder is a $613K/yr Amazon United States market (295K searches/yr). The top 5 brands hold 87% of demand. Verdict: Worth a look — 57/100.

Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **carbohydrate powder market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**15K–20K**</dd><dd>avg 500–750/product</dd>

<dt>**Revenue / yr**</dt><dd>**$584K–$779K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**5.3%**</dd>

<dt>**Avg BSR**</dt><dd>**#141**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**85%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**85 months**</dd>

<dt>**Avg seller age**</dt><dd>**151 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**11 **▼falling

**Sellers**

**29**

**Top-5 brand share**

**87%**

Top 20: 100%

**Top-5 click share**

**54%**

Top 20: 93%

**Open market**

**9%**

- EFX Sports45% - NOW Foods18% - NutraBio15% - Evogen5% - Nutricost4% - Muscle Milk3% - Open — no brand owns it (5 brands, 9%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -1.1% search growth over the last 90 days.

7K5KPrime Day '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

[**Open Trend **](https://flapen.com/research/us/health-household/carbohydrate-powder/trend)

## **Top carbohydrate powder search terms**

- **carb powder**71K/yr+5.0%3.8% conv. - **karbolyn**61K/yr-4.3%6.5% conv. - **carbohydrate powder**54K/yr+2.6%3.3% conv. - **karbolyn carbohydrate powder**20K/yr-19.2%8.9% conv. - **intra workout carbs**11K/yr+23.6%1.6% conv. - **carbo gain**12K/yr-3.1%14.0% conv. - **carb powder supplement**12K/yr-16.5%3.8% conv. - **carb supplement**9K/yr-1.6%2.6% conv. - **carbolyn**5K/yr-15.3%5.9% conv. - **carbohydrate supplement**5K/yr-3.2%2.3% conv. [**All search terms **](https://flapen.com/research/us/health-household/carbohydrate-powder/search-terms)

## **Top carbohydrate powder products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$31K10%$61K15%$92K20%$123K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![NOW Foods Sports Nutrition Carbo Gain Powder (Maltodextrin) Rapid Absorption Energy Production 8-Pound](https://m.media-amazon.com/images/I/41fzfncsjCL.jpg)**NOW Foods Sports Nutrition Carbo Gain Powder (Maltodextrin) Rapid Absorption Energy Production 8-Pound**NOW Foods**$33.42**4.6★2,191 rev](https://www.amazon.com/dp/B0013OUNRM) [2![EFX Sports Karbolyn Fuel | Fast-Absorbing Carbohydrate Powder | Carb Load Sustained Energy Quick Recovery | Stimulant Free | 39 Servings (Neutral)](https://m.media-amazon.com/images/I/41WPGN5yZbL.jpg)**EFX Sports Karbolyn Fuel | Fast-Absorbing Carbohydrate Powder | Carb Load Sustained Energy Quick Recovery | Stimulant Free | 39 Servings (Neutral)**EFX Sports**$49.24**4.6★1,063 rev](https://www.amazon.com/dp/B009K6WAAS) [3![NutraBio CarboMax Maltodextrin Powder - Carbohydrate Powder for Sustained Energy - Calorie Rich for Muscle and Weight Gain - Unflavored - 5 Pounds 75 Servings](https://m.media-amazon.com/images/I/411SNIwTvDL.jpg)**NutraBio CarboMax Maltodextrin Powder - Carbohydrate Powder for Sustained Energy - Calorie Rich for Muscle and Weight Gain - Unflavored - 5 Pounds 75 Servings**NutraBio**$33.87**4.5★539 rev](https://www.amazon.com/dp/B00BSHMJZI) [4![EFX Sports Karbolyn Fuel | Fast-Absorbing Carbohydrate Powder | Carb Load Sustained Energy Quick Recovery | Stimulant Free | 20 Servings (Neutral)](https://m.media-amazon.com/images/I/416e-EXSnrL.jpg)**EFX Sports Karbolyn Fuel | Fast-Absorbing Carbohydrate Powder | Carb Load Sustained Energy Quick Recovery | Stimulant Free | 20 Servings (Neutral)**EFX Sports**$29.71**4.6★1,063 rev](https://www.amazon.com/dp/B006XXOU0O) [5![EFX Sports Karbolyn Hydrate | Carbohydrate Powder + Electrolytes | Sugar Free Sports Drink Mix | Fuel & Hydration | Stimulant Free | 66 Servings (Blue Frost)](https://m.media-amazon.com/images/I/41vVmxuN0pL.jpg)**EFX Sports Karbolyn Hydrate | Carbohydrate Powder + Electrolytes | Sugar Free Sports Drink Mix | Fuel & Hydration | Stimulant Free | 66 Servings (Blue Frost)**EFX Sports**$44.65**4.9★127 rev](https://www.amazon.com/dp/B07XKD7N59)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Precision Fuel PF60 Carb & Electrolyte Drink Mix Powder for Hydration & Energy - Endurance Sports Nutrition Vegan Hypotonic - 60g Carb 1000mg Sodium per Litre - Mild Citrus Flavor 1-Pack](https://m.media-amazon.com/images/I/41jxx9toENL.jpg)**Precision Fuel PF60 Carb & Electrolyte Drink Mix Powder for Hydration & Energy - Endurance Sports Nutrition Vegan Hypotonic - 60g Carb 1000mg Sodium per Litre - Mild Citrus Flavor 1-Pack**Precision Hydration**$31.50**241 rev2y ago](https://www.amazon.com/dp/B0BSXQ56N6) [![EFX Sports Karbolyn Hydrate | Carbohydrate Powder + Electrolytes | Sugar Free Sports Drink Mix | Fuel & Hydration | Stimulant Free | 66 Servings (Watermelon Wave)](https://m.media-amazon.com/images/I/41GWSaBUudL.jpg)**EFX Sports Karbolyn Hydrate | Carbohydrate Powder + Electrolytes | Sugar Free Sports Drink Mix | Fuel & Hydration | Stimulant Free | 66 Servings (Watermelon Wave)**EFX Sports**$44.38**48 rev3y ago](https://www.amazon.com/dp/B0BTK2X8B6) [![Nutricost Intra-Workout Powder 30 Servings (Pink Lemonade) - Non-GMO Gluten Free Intraworkout Supplement](https://m.media-amazon.com/images/I/415h0wZ6UEL.jpg)**Nutricost Intra-Workout Powder 30 Servings (Pink Lemonade) - Non-GMO Gluten Free Intraworkout Supplement**Nutricost**$24.37**201 rev5y ago](https://www.amazon.com/dp/B08WFYZGQM) [![BARE PERFORMANCE NUTRITION BPN G.1.M Go One More Sport Endurance Training Fuel Superior Carbohydrate & Electrolytes Powder Formula Reduce Fatigue Fruit Punch 25 Servings](https://m.media-amazon.com/images/I/41VxzinzmkL.jpg)**BARE PERFORMANCE NUTRITION BPN G.1.M Go One More Sport Endurance Training Fuel Superior Carbohydrate & Electrolytes Powder Formula Reduce Fatigue Fruit Punch 25 Servings**BARE PERFORMANCE NUTRITION**$37.43**458 rev6y ago](https://www.amazon.com/dp/B0892R2K3P) [![Jacked Factory Carb Surge - Premium Carbohydrate Powder with Carb10 Pea Starch & Cluster Dextrin for Fast-Acting Intra Workout Carbs & Increased Energy - 30 Servings Unflavored](https://m.media-amazon.com/images/I/41NRiCKjZiL.jpg)**Jacked Factory Carb Surge - Premium Carbohydrate Powder with Carb10 Pea Starch & Cluster Dextrin for Fast-Acting Intra Workout Carbs & Increased Energy - 30 Servings Unflavored**Jacked Factory**$26.25**118 rev6y ago](https://www.amazon.com/dp/B0816YHGFZ)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Precision Fuel PF60 Carb & Electrolyte Drink Mix Powder for Hydration & Energy - Endurance Sports Nutrition Vegan Hypotonic - 60g Carb 1000mg Sodium per Litre - Mild Citrus Flavor 1-Pack](https://m.media-amazon.com/images/I/41jxx9toENL.jpg)**Precision Fuel PF60 Carb & Electrolyte Drink Mix Powder for Hydration & Energy - Endurance Sports Nutrition Vegan Hypotonic - 60g Carb 1000mg Sodium per Litre - Mild Citrus Flavor 1-Pack**Precision Hydration**$31.50**4.5★**▲ 156%**](https://www.amazon.com/dp/B0BSXQ56N6) [![Jacked Factory Carb Surge - Premium Carbohydrate Powder with Carb10 Pea Starch & Cluster Dextrin for Fast-Acting Intra Workout Carbs & Increased Energy - 30 Servings Unflavored](https://m.media-amazon.com/images/I/41NRiCKjZiL.jpg)**Jacked Factory Carb Surge - Premium Carbohydrate Powder with Carb10 Pea Starch & Cluster Dextrin for Fast-Acting Intra Workout Carbs & Increased Energy - 30 Servings Unflavored**Jacked Factory**$26.25**4.1★**▲ 71%**](https://www.amazon.com/dp/B0816YHGFZ) [![EFX Sports Karbolyn Fuel | Fast-Absorbing Carbohydrate Powder | Carb Load Sustained Energy Quick Recovery | Stimulant Free | 20 Servings (Neutral)](https://m.media-amazon.com/images/I/416e-EXSnrL.jpg)**EFX Sports Karbolyn Fuel | Fast-Absorbing Carbohydrate Powder | Carb Load Sustained Energy Quick Recovery | Stimulant Free | 20 Servings (Neutral)**EFX Sports**$29.71**4.6★**▲ 61%**](https://www.amazon.com/dp/B006XXOU0O) [![EFX Sports Karbolyn Hydrate | Carbohydrate Powder + Electrolytes | Sugar Free Sports Drink Mix | Fuel & Hydration | Stimulant Free | 66 Servings (Blue Frost)](https://m.media-amazon.com/images/I/41vVmxuN0pL.jpg)**EFX Sports Karbolyn Hydrate | Carbohydrate Powder + Electrolytes | Sugar Free Sports Drink Mix | Fuel & Hydration | Stimulant Free | 66 Servings (Blue Frost)**EFX Sports**$44.65**4.9★**▲ 12%**](https://www.amazon.com/dp/B07XKD7N59) [![NutraBio Super Carb Carbohydrate Powder with Cluster Dextrin & Electrolytes Advanced Carb Supplement Powder for Workout Fuel Performance and Muscle Recovery Cyclic Dextrin Raspberry Lemonade 30 Sv](https://m.media-amazon.com/images/I/411cP0nZOkL.jpg)**NutraBio Super Carb Carbohydrate Powder with Cluster Dextrin & Electrolytes Advanced Carb Supplement Powder for Workout Fuel Performance and Muscle Recovery Cyclic Dextrin Raspberry Lemonade 30 Sv**NutraBio**$42.72**4.6★**▲ 11%**](https://www.amazon.com/dp/B076316WGM)

**~~View all trending →~~**

## **What buyers say about carbohydrate powder**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**26%

*“the performance is top notch”*

**Taste-Overall**15%

*“Great taste”*

**Flavor**11%

*“I prefer this flavor over the orange”*

**Nutritional Content**8%

*“Great supplement to running and endurance sport”*

**Energy Level**6%

*“Lots more energy”*

**Solubility**5%

*“It mixes well”*

**Blend/Ratio**4%

*“easy to mix”*

**Weight Loss**2%

*“Definitely helped gain weight I had lost tasteless”*

**Value For Money**2%

*“It does have good value for money”*

**Efficiency**2%

*“is very effective during workouts”*

### **What buyers complain about **

**Taste-Overall**12%

*“This tastes like sewer water”*

**Mixing/Blending**9%

*“Terrible mix-ability, does not dissolve easy”*

**Value For Money**8%

*“Waste of money”*

**Flavor**5%

*“the flavor is not very good”*

**Solubility**5%

*“It doesnt really dissolve in shaker bottles”*

**Size-Overall**4%

*“It was a much larger container than what I expected”*

**Visibility**4%

*“not seeing any difference”*

**Nutritional Content**4%

*“Not Good as an Intra Workout Drink”*

**Blood Sugar Level**3%

*“I thought my blood sugars would spike if I took it”*

**Side Effects**3%

*“Note: I do feel its effects for about an hour then it tapers off”*

### **Top return reasons **

**Dosage**50%

**Flavor**50%

## **Common questions**

<dl>

<dt>**Is carbohydrate powder profitable to sell on Amazon United States?**</dt><dd>The niche generates $613K/yr across 27 tracked products. 90-day search growth is -1.1%. Flapen's verdict: Worth a look (57/100).</dd>

<dt>**How competitive is the carbohydrate powder niche?**</dt><dd>11 brands and 29 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 87% of demand.</dd>

<dt>**What do buyers complain about in carbohydrate powder?**</dt><dd>Top complaints mined from reviews: Taste-Overall, Mixing/Blending, Value For Money. The return rate is 0.0%.</dd>

<dt>**When does demand for carbohydrate powder peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.2× the quietest.</dd>

<dt>**What does it cost to enter the carbohydrate powder niche?**</dt><dd>Listings span $18.03–$49.29; the average listing price is $38.94 (sweet spot $15–$100). The average incumbent carries 441 reviews — the moat a new listing must climb.</dd>

</dl>

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