---
title: "Search terms — california poppy - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/california-poppy/search-terms"
last_updated: "2026-08-10T16:47:46.761Z"
locale: en
meta:
  description: "Niche score 62/100 · $72K/yr market · 51K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · $72K/yr market · 51K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — california poppy - Flapen"
---

# **california poppy**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 18Growth 58Conversion 71Competition 56Returns 99Price range 79Avg price 91Brand share 65Review moat 34Quality gap 85

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$21.47**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****$7.02–$47.62**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****6.5%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Good****66%**

top-5 brand share — brands hold most of the demand

**Growth**

**Good****+33.4%**

90-day search growth — must beat 0% to launch

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****3,121.33**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$72K**

$72K/yr · 51K searches

## Search terms