---
title: "Butane Refill — $5.3M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/butane-refill"
last_updated: "2026-08-10T13:14:20.496Z"
locale: en
meta:
description: "Niche score 51/100 · $5.3M/yr market · 4.3M searches/yr · $14.71 avg price. Soft demand (-9.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $5.3M/yr market · 4.3M searches/yr · $14.71 avg price. Soft demand (-9.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Butane Refill — $5.3M/yr Amazon US Niche (2026) - Flapen"
---
# **butane refill**
**Worth a look**
Shows low returns (0.0%), but soft demand (-9.6% this quarter) keeps it on the watch list.
Market size 98Growth 20Conversion 80Competition 23Returns 100Price range 50Avg price 73Brand share 25Review moat 22Quality gap 24
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Market size**
**Incredible****$5.3M**
$5.3M/yr · 4.3M searches
**Conversion**
**Great****8.3%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****$14.71**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$4.10–$25.74**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Bad****90%**
top-5 brand share — brand-locked demand
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****72%**
top-5 click share — a locked-up shelf
**Review moat**
**Bad****10,255.31**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-9.6%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, butane refill is a $5.3M/yr Amazon United States market (4.3M searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 51/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **butane refill market data**
- **Units sold / yr**
- **300K–400K**
- avg 20,000–25,000/product
- **Revenue / yr**
- **$4.4M–$5.9M**
- units × avg price
- **Conversion rate**
- **8.3%**
- **Avg BSR**
- **#14**
- **Page quality**
- **0%**
- **Prime**
- **62%**
- **Sponsored**
- **92%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **163 days**
## **Competition & brand share**
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▼falling
**Sellers**
**64**
**Top-5 brand share**
**90%**
Top 20: 100%
**Top-5 click share**
**72%**
Top 20: 100%
**Open market**
**6%**
- Zippo60% - Ronson9% - Xikar8% - Colibri7% - Gas One6% - NEON4% - Open — no brand owns it (2 brands, 6%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -9.6% search growth over the last 90 days.
225K175KSpike '24Holiday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Dec · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/health-household/butane-refill/trend)
## **Top butane refill search terms**
- **butane refill**1.8M/yr+3.5%9.2% conv. - **butane**1.0M/yr-14.8%5.8% conv. - **butane fuel**624K/yr-24.9%5.7% conv. - **butane refill for torch lighter**116K/yr-23.1%8.1% conv. - **zippo butane**107K/yr-0.6%6.7% conv. - **butane lighter refill**93K/yr-13.7%7.4% conv. - **butane gas**79K/yr-16.5%3.2% conv. - **lighter refill**54K/yr+3.4%5.1% conv. - **butane fuel refill**47K/yr-10.8%5.2% conv. - **butane canister**53K/yr-32.6%1.7% conv. [**All search terms **](https://flapen.com/research/us/health-household/butane-refill/search-terms)
## **Top butane refill products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$527K20%$1.1M30%$1.6M40%$2.1M1K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Zippo Butane Fuel Refill Premium High-Purity for Lighters Torches & Inserts Clean Burning Consistent Flame Reliable Performance Made in USA 75ml 2-Pack**Zippo**$8.88**4.5★24,552 rev](https://www.amazon.com/dp/B07J2NFW3M) [2**Zippo Butane Fuel 115ml**Zippo**$7.01**4.5★9,435 rev](https://www.amazon.com/dp/B0CFS8BQQD) [3**Ronson Butane Fuel Refill 75ml Pack of 2 Universal Lighter Fluid Refill for Torch Kitchen and Utility Lighters Clean Burning Butane Gas for Refillable Lighters**Ronson**$9.06**4.6★21,407 rev](https://www.amazon.com/dp/B007OWQCOA) [4**Colibri Premium Butane Fuel - Torch Replacement Canisters 99.999% Pure Refill Fluid 90ml (3.04fl oz) Cans Pack of 2**Colibri**$16.44**4.5★1,373 rev](https://www.amazon.com/dp/B07V5PDVC3) [5**Zippo Butane Fuel 42gm Black (3807)**Zippo**$4.10**4.6★45,017 rev](https://www.amazon.com/dp/B004K9IJ8M)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**NEON Butane Fuel Refill 11X Ultra-Refined 300ml Premium Lighter Fluid with Metal Nozzle & 5 Butane Gas Refill Adapters for Refillable Jet Flame Lighters Torches and Culinary Use 2 Cans**NEON**$18.86**1,553 rev12mo ago](https://www.amazon.com/dp/B0FHV6ZP18) [**Jo Chef Butane Refill Butane Torch Fuel Refill Gas Lighter Fluid Refill Canister Kitchen Blow Torch Fluid Universal Tip 2 Cans (3.38oz)**Jo Chef**$17.52**5,012 rev1y ago](https://www.amazon.com/dp/B0DX22V9NS) [**ZeroR Butane Fuel Refill for Torch Lighters - Food-Safe & Triple-Filtered for Clean Burn - 100% Pure Iso-Butane Refill for Torches Kitchen & Refillable Lighters 10.67 fl oz (315ml) 2 Cans**ZeroR**$24.63**1,195 rev1y ago](https://www.amazon.com/dp/B0DLH9D1TD) [**Xikar PUROFINE Butane Fuel Refill 100ml (3.38 fl oz) Canisters - 99.999% Ultra Refined Food Grade Culinary Butane Refill for Torch & Lighter Jet Flame Lighter Fuel & Kitchen Torch Refills (2 Pack)**Xikar**$16.54**1,893 rev1y ago](https://www.amazon.com/dp/B0DL6GZ8H2) [**Zippo Butane Fuel 115ml**Zippo**$7.01**9,435 rev2y ago](https://www.amazon.com/dp/B0CFS8BQQD)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**XIKAR PUROFINE Premium Butane Fuel Refill (400ml) 0 Impurities - Ultra Refined Food Grade Culinary Butane Refill for Torch & Lighter - Jet Flame Lighter Fuel & Kitchen Torch Refills (2 Pack/8oz)**Xikar**$18.40**4.8★**▲ 98%**](https://www.amazon.com/dp/B00G5IPKIS) [**Zippo Butane Fuel 42gm Black (3807)**Zippo**$4.10**4.6★**▲ 59%**](https://www.amazon.com/dp/B004K9IJ8M) [**Xikar PUROFINE Butane Fuel Refill 100ml (3.38 fl oz) Canisters - 99.999% Ultra Refined Food Grade Culinary Butane Refill for Torch & Lighter Jet Flame Lighter Fuel & Kitchen Torch Refills (2 Pack)**Xikar**$16.54**4.5★**▲ 41%**](https://www.amazon.com/dp/B0DL6GZ8H2) [**Colibri Premium Butane Fuel - Torch Replacement Canisters 99.999% Pure Refill Fluid 90ml (3.04fl oz) Cans Pack of 2**Colibri**$16.44**4.5★**▲ 23%**](https://www.amazon.com/dp/B07V5PDVC3) [**Zippo Premium Butane Fuel 1.48 oz - 3 Pack**Zippo**$11.73**4.5★**▲ 17%**](https://www.amazon.com/dp/B007VEVVBK)
**~~View all trending →~~**
## **What buyers say about butane refill**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“EXCELLENT PRODUCT”*
**Value For Money**20%
*“Fair price”*
**Advertised Vs Actual Product**16%
*“As advertised”*
**Ease Of Use**12%
*“Easy to Use”*
**Efficiency**4%
*“this butane seems to work better than others that I have tried at this altitude”*
**Durability**3%
*“easy and still have both so they last long”*
**Ease Of Cleaning**2%
*“Clean Butane”*
**Size-Overall**2%
*“Good size”*
**Weight Light**1%
*“they don't weigh a lot”*
**Ignition**1%
*“produces a steady flame without noticeable issues during use”*
### **What buyers complain about **
**Size-Overall**27%
*“Too small”*
**Leak-Proof**23%
*“IT LEAKS”*
**Value For Money**9%
*“ridiculously overpriced”*
**Advertised Vs Actual Product**8%
*“Misleading”*
**Functionality-Overall**7%
*“doesn't work properly”*
**Spray/Flow**5%
*“They spray everywhere due to a poor seal on the fill nozzle”*
**Quality-Overall**5%
*“Bad quality control”*
**Ease Of Use**2%
*“Difficult to use”*
**Defective Material/Parts**2%
*“The tip was broken”*
**Burner Issues**1%
*“then a flame started coming out of my little stove top burner”*
## **Common questions**
- **Is butane refill profitable to sell on Amazon United States?**
- The niche generates $5.3M/yr across 13 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -9.6%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the butane refill niche?**
- 8 brands and 64 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in butane refill?**
- Top complaints mined from reviews: Size-Overall, Leak-Proof, Value For Money. The return rate is 0.0%.
- **When does demand for butane refill peak?**
- Demand peaks in Jan–Dec; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the butane refill niche?**
- Listings span $4.10–$25.74; the average listing price is $14.71 (sweet spot $15–$100). The average incumbent carries 10,255 reviews — the moat a new listing must climb.
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