---
title: "Busaurus Toothpaste — $31K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/busaurus-toothpaste"
last_updated: "2026-08-10T14:59:42.853Z"
locale: en
meta:
description: "Niche score 39/100 · $31K/yr market · 182K searches/yr · $12.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $31K/yr market · 182K searches/yr · $12.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Busaurus Toothpaste — $31K/yr Amazon US Niche (2026) - Flapen"
---
# **busaurus toothpaste**
**Skip it**
Soft demand (-57.9% this quarter) — this niche doesn't clear our bar today.
Market size 8Growth 0Conversion 17Competition 37Returns 99Price range 23Avg price 53Brand share 65Review moat 24Quality gap 97
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Quality gap**
**Incredible****3.8★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Good****66%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Good****$12.41**
avg listing price — sweet spot $15–$100
**Competition**
**Okay****63%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Bad****6,738.1**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Bad****$7.71–$17.20**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****1.4%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$31K**
$31K/yr · 182K searches
**Growth**
**Bad****-57.9%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0")
According to Flapen's Amazon United States niche tracking, busaurus toothpaste is a $31K/yr Amazon United States market (182K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Jul–Aug–Oct. Verdict: Skip it — 39/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **busaurus toothpaste market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **$74K–$99K**
- units × avg price
- **Conversion rate**
- **1.4%**
- **Avg BSR**
- **#846**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **100%**
- **Out of stock**
- **24.1%**
- **Avg brand age**
- **25 months**
- **Avg seller age**
- **164 days**
## **Competition & brand share**
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▼falling
**Sellers**
**20**
**Top-5 brand share**
**66%**
Top 20: 98%
**Top-5 click share**
**63%**
Top 20: 100%
**Open market**
**28%**
- LIVREO27% - Boka14% - Newfs11% - TLNDG8% - Conversionh7% - BodyAccel5%
## **Demand & seasonality**
Weekly Amazon search volume, last 54 weeks — -57.9% search growth over the last 90 days.
13K8KSpike '25Spike '26 seasonJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jul, Aug, Oct · busiest ÷ quietest = 12.7×
[**Open Trend **](https://flapen.com/research/us/health-household/busaurus-toothpaste/trend)
## **Top busaurus toothpaste search terms**
- **busaurus toothpaste**108K/yr-57.2%1.0% conv. - **busaurus nicotinamide dazzle white toothpaste**10K/yr+85.3%0.7% conv. - **busaurus whitening toothpaste**13K/yr-88.7%1.4% conv. - **busarus whitening toothpaste**13K/yr-79.8%0.7% conv. - **busaurus nicotinamide toothpaste**2K/yr-38.4%0.0% conv. - **jaysuing toothpaste**2K/yr-49.7%2.5% conv. - **busaurus toothpaste whitening**2K/yr-70.2%1.5% conv. - **basaurus toothpaste**6K/yr-72.1%0.7% conv. - **busarus toothpaste**4K/yr-50.4%0.0% conv. - **basaurus whitening toothpaste**3K/yr-77.0%0.0% conv. [**All search terms **](https://flapen.com/research/us/health-household/busaurus-toothpaste/search-terms)
## **Top busaurus toothpaste products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$3K20%$6K30%$9K40%$13K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**2 Pack Niacinamide Whitening Toothpaste Nicotinamide Radiant Whitening Toothpaste Nicotinamide White Toothpastes Deep Cleaning Care 7.6oz (M Cinnamint Family 2pack)**LIVREO**$12.76**3.9★204 rev](https://www.amazon.com/dp/B0G1GC16QL) [2**Boka Fluoride Free Toothpaste Nano Hydroxyapatite Toothpaste Appropriate for Sensitive Teeth for Adult Kids Oral Care - Whitening* Refresh Mint 4 Fl Oz 1Pk**Boka**$11.25**4.5★59,113 rev](https://www.amazon.com/dp/B0BSRFKKZJ) [3**Niacinamide Whitening Toothpaste Niacinamide Toothpaste with Natural Gentle Care Deep Stain Removal Clean Fluoride-Free Formula is Suitable for Sensitive Teeth (1)**Newfs**$13.15**3.5★119 rev](https://www.amazon.com/dp/B0FJ8Z5QXC) [4**TLNDG 2.5% Niacinamide Whitening Toothpaste for Teeth and Gum Care Enamel Strengthening & Fluoride Free Formula 3.53 Oz (1)**TLNDG**$15.09**3.7★76 rev](https://www.amazon.com/dp/B0FVYFB2H7) [5**Niacinamide Whitening Toothpaste Niacinamide Strengthen Toothpaste Deep Stain Removal Improves Gum Health Remove Tooth Stains Fresh Breath (1)**Conversionh**$8.60**3.3★55 rev](https://www.amazon.com/dp/B0F9FKKM5F)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Niacinamide Whitening Toothpaste (Pack of 2) - Cleans Stains and Strengthens Teeth Reduces Gum Problems Freshens Breath Mint Flavored Without Fluoride for Sensitive Teeth**DaiLaiFu**$14.68**166 revtoday](https://www.amazon.com/dp/B0FGXMYPMN) [**Niacinamide Whitening Toothpaste for Adults Teeth Whitening Tooth Paste Brilliant Smile Niacinamide Toothpaste Whiten (3.53oz)- 1 PCS**OIFVOPU**$8.10**104 rev2mo ago](https://www.amazon.com/dp/B0GZGW494H) [**Niacinamide Whitening Toothpaste for Adults Sensitive Teeth Whitening Toothpaste Stain Removal for Coffee & Tea Fresh Breath Enamel Support Daily Oral Care 100g**Generic**$7.71**14 rev5mo ago](https://www.amazon.com/dp/B0GHPDJR49) [**2 Pack Niacinamide Whitening Toothpaste Nicotinamide Radiant Whitening Toothpaste Nicotinamide White Toothpastes Deep Cleaning Care 7.6oz (M Cinnamint Family 2pack)**LIVREO**$12.76**204 rev8mo ago](https://www.amazon.com/dp/B0G1GC16QL) [**2 Pack Niacinamide Whitening Toothpaste Nicotinamide Radiant Whitening Toothpaste Nicotinamide White Toothpastes Deep Cleaning Care 7.6oz (M Wintermint Family 3pack)**LIVREO**$16.14**26 rev8mo ago](https://www.amazon.com/dp/B0GFN3LP1H)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Niacinamide Whitening Toothpaste for Adults Sensitive Teeth Whitening Toothpaste Stain Removal for Coffee & Tea Fresh Breath Enamel Support Daily Oral Care 100g**Generic**$7.71**3.8★**▲ 967%**](https://www.amazon.com/dp/B0GHPDJR49) [**Niacinamide Whitening Toothpaste for Adults Teeth Whitening Tooth Paste Brilliant Smile Niacinamide Toothpaste Whiten (3.53oz)- 1 PCS**OIFVOPU**$8.10**3.9★**▲ 916%**](https://www.amazon.com/dp/B0GZGW494H) [**Niacinamide Whitening Toothpaste Niacinamide Toothpaste Intensive Whitens Teeth Protects Enamel Removes Stains & Refreshes Breath Daily Oral Care at Home Mint Flavor (3)**KUKSY**$17.12**3.9★**▲ 427%**](https://www.amazon.com/dp/B0G5FF344S) [**2 Pack Niacinamide Whitening Toothpaste Nicotinamide Radiant Whitening Toothpaste Nicotinamide White Toothpastes Deep Cleaning Care 7.6oz (M Wintermint Family 3pack)**LIVREO**$16.14**4.0★**▲ 326%**](https://www.amazon.com/dp/B0GFN3LP1H) [**Niacinamide Whitening Toothpaste Gentle Stain Removal Natural Peppermint**Traboto**$13.49**3.6★**▲ 272%**](https://www.amazon.com/dp/B0D5LKLZK4)
**~~View all trending →~~**
## **What buyers say about busaurus toothpaste**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Oral Hygiene**24%
*“Great for your teeth”*
**Tooth Brightening**13%
*“my teeth are visibly whiter”*
**Taste-Overall**11%
*“Fresh taste”*
**Quality-Overall**6%
*“It has so many good reviews”*
**Tooth Sensitivity**6%
*“Excellent for sensitive teeth”*
**Flavor**5%
*“Good flavor”*
**Cleansing**5%
*“My teeth feel clean”*
**Value For Money**3%
*“Good deal”*
**Efficiency**2%
*“Very effective”*
**Advertised Vs Actual Product**2%
*“As advertised”*
### **What buyers complain about **
**Oral Hygiene**11%
*“Not sure if safe for teeth”*
**Functionality-Overall**10%
*“No results”*
**Value For Money**7%
*“Not worth it”*
**Taste-Overall**6%
*“Horrible taste”*
**Tooth Sensitivity**5%
*“makes teeth very sensitive”*
**Advertised Vs Actual Product**4%
*“False information”*
**Tooth Brightening**4%
*“My teeth didn't get any whiter either”*
**Ingredients-Overall**3%
*“The ingredients are different”*
**Sensitivity-Overall**3%
*“ABSOLUTELY NOT for severe sensitivity”*
**Flavor**2%
*“Flavor isn't good”*
### **Top return reasons **
**Advertised Vs Actual Product**13%
**Taste-Overall**11%
**Tooth Brightening**8%
**Functionality-Overall**8%
**Tooth Sensitivity**8%
**Ingredients-Overall**7%
**Flavor**6%
**Oral Hygiene**5%
**Value For Money**4%
**Leak-Proof**4%
## **Common questions**
- **Is busaurus toothpaste profitable to sell on Amazon United States?**
- The niche generates $31K/yr across 20 tracked products. 2 of 7 products launched in the last 360 days are still selling. 90-day search growth is -57.9%. Flapen's verdict: Skip it (39/100).
- **How competitive is the busaurus toothpaste niche?**
- 15 brands and 20 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 66% of demand.
- **What do buyers complain about in busaurus toothpaste?**
- Top complaints mined from reviews: Oral Hygiene, Functionality-Overall, Value For Money. The return rate is 0.3%.
- **When does demand for busaurus toothpaste peak?**
- Demand peaks in Jul–Aug–Oct; the busiest month runs 12.7× the quietest.
- **What does it cost to enter the busaurus toothpaste niche?**
- Listings span $7.71–$17.20; the average listing price is $12.41 (sweet spot $15–$100). The average incumbent carries 6,738 reviews — the moat a new listing must climb.
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