---
title: "Search terms — burn kit - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/burn-kit/search-terms"
last_updated: "2026-08-10T14:11:26.041Z"
locale: en
meta:
  description: "Niche score 45/100 · $68K/yr market · 44K searches/yr · $17.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · $68K/yr market · 44K searches/yr · $17.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — burn kit - Flapen"
---

# **burn kit**

**Skip it**

Strong incumbent ratings (4.8★) — this niche doesn't clear our bar today.

Market size 17Growth 41Conversion 81Competition 23Returns 99Price range 47Avg price 82Brand share 45Review moat 57Quality gap 14

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$17.93**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****8.6%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****1,222.67**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Okay****$4.13–$24.45**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+12.5%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****73%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****$68K**

$68K/yr · 44K searches

**Quality gap**

**Bad****4.8★**

avg incumbent rating — lower means beatable quality

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms