---
title: "Products — burn gel - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/burn-gel/products"
last_updated: "2026-08-10T20:34:58.644Z"
locale: en
meta:
  description: "Niche score 54/100 · $300K/yr market · 165K searches/yr · $13.24 avg price. Strong incumbent ratings (4.8★) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $300K/yr market · 165K searches/yr · $13.24 avg price. Strong incumbent ratings (4.8★) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — burn gel - Flapen"
---

# **burn gel**

**Worth a look**

Shows low returns (0.2%), but strong incumbent ratings (4.8★) keeps it on the watch list.

Market size 51Growth 53Conversion 96Competition 37Returns 99Price range 46Avg price 60Brand share 46Review moat 40Quality gap 15

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****13.8%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Good****$13.24**

avg listing price — sweet spot $15–$100

**Growth**

**Good****+25.4%**

90-day search growth — must beat 0% to launch

**Market size**

**Good****$300K**

$300K/yr · 165K searches

**Brand share**

**Okay****77%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$4.04–$24.38**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****2,458.11**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****63%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.8★**

avg incumbent rating — lower means beatable quality

## Products