---
title: "Burn 60 — $45K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/burn-60"
last_updated: "2026-08-06T16:39:45.128Z"
locale: en
meta:
  description: "Niche score 45/100 · $45K/yr market · 8K searches/yr · $29.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · $45K/yr market · 8K searches/yr · $29.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Burn 60 — $45K/yr Amazon US Niche (2026) - Flapen"
---

# **burn 60**

**Skip it**

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 11Growth 16Conversion 100Competition 0Returns 100Price range 95Avg price 95Brand share 0Review moat 45Quality gap 88

**Conversion**

**Incredible****19.5%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$29.65**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$22.86–$39.16**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,043.25**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-17.2%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$45K**

$45K/yr · 8K searches

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, burn 60 is a $45K/yr Amazon United States market (8K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 45/100.

Data updated Jul 26, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **burn 60 market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**500–750**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$15K–$22K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**19.5%**</dd>

<dt>**Avg BSR**</dt><dd>**#181**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**75%**</dd>

<dt>**Out of stock**</dt><dd>**21.1%**</dd>

<dt>**Avg brand age**</dt><dd>**54 months**</dd>

<dt>**Avg seller age**</dt><dd>**133 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**2 **▼falling

**Sellers**

**9**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**100%**

Top 20: 100%

**Open market**

**0%**

- GNC96% - Nutrex Research4%

## **Demand & seasonality**

Weekly Amazon search volume, last 97 weeks — -17.2% search growth over the last 90 days.

700500Spike '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 2.0×

[**Open Trend **](https://flapen.com/research/us/health-household/burn-60/trend)

## **Top burn 60 search terms**

- **gnc burn 60**3K/yr-13.3%6.7% conv. - **gnc burn 60 fat burner**2K/yr-21.2%6.7% conv. - **burn 60**3K/yr-17.1%7.0% conv. [**All search terms **](https://flapen.com/research/us/health-household/burn-60/search-terms)

## **Top burn 60 products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%25%$11K50%$23K75%$34K100%$45K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![GNC Total Lean Burn 60 Clinically Proven Thermogenic Formula 30 Servings](https://m.media-amazon.com/images/I/41YjoMtn0HL.jpg)**GNC Total Lean Burn 60 Clinically Proven Thermogenic Formula 30 Servings**GNC**$23.11**3.9★57 rev](https://www.amazon.com/dp/B0DLH8X3C1) [2![GNC Total Lean Appetrex Control Clinically Shown to Reduce Calorie Intake 60 Tablets](https://m.media-amazon.com/images/I/314D2kKSeRL.jpg)**GNC Total Lean Appetrex Control Clinically Shown to Reduce Calorie Intake 60 Tablets**GNC**$39.16**3.8★529 rev](https://www.amazon.com/dp/B00IEW7S74) [3![GNC Total Lean Premium CLA 3-6-9 | Improves Body Composition & Muscle Tone Fuels Energy Without Stimulants Supports Cardiovascular & Joint Health | 90 Softgel Capsules](https://m.media-amazon.com/images/I/41sz8nNxrfL.jpg)**GNC Total Lean Premium CLA 3-6-9 | Improves Body Composition & Muscle Tone Fuels Energy Without Stimulants Supports Cardiovascular & Joint Health | 90 Softgel Capsules**GNC**$33.48**4.5★2,102 rev](https://www.amazon.com/dp/B07M5H8XTY) [4![Nutrex Research Lipo-6 Black Ultra Concentrate | Thermogenic Energizing Fat Burner Supplement Increase Weight Loss Energy & Intense Focus |Capsule 60Count](https://m.media-amazon.com/images/I/41mDCuw2YEL.jpg)**Nutrex Research Lipo-6 Black Ultra Concentrate | Thermogenic Energizing Fat Burner Supplement Increase Weight Loss Energy & Intense Focus |Capsule 60Count**Nutrex Research**$22.86**4.2★5,485 rev](https://www.amazon.com/dp/B01E3COD8K)

### **Newest**

by launch date

[![GNC Total Lean Burn 60 Clinically Proven Thermogenic Formula 30 Servings](https://m.media-amazon.com/images/I/41YjoMtn0HL.jpg)**GNC Total Lean Burn 60 Clinically Proven Thermogenic Formula 30 Servings**GNC**$23.11**57 rev1y ago](https://www.amazon.com/dp/B0DLH8X3C1) [![GNC Total Lean Premium CLA 3-6-9 | Improves Body Composition & Muscle Tone Fuels Energy Without Stimulants Supports Cardiovascular & Joint Health | 90 Softgel Capsules](https://m.media-amazon.com/images/I/41sz8nNxrfL.jpg)**GNC Total Lean Premium CLA 3-6-9 | Improves Body Composition & Muscle Tone Fuels Energy Without Stimulants Supports Cardiovascular & Joint Health | 90 Softgel Capsules**GNC**$33.48**2,102 rev7y ago](https://www.amazon.com/dp/B07M5H8XTY) [![GNC Total Lean Appetrex Control Clinically Shown to Reduce Calorie Intake 60 Tablets](https://m.media-amazon.com/images/I/314D2kKSeRL.jpg)**GNC Total Lean Appetrex Control Clinically Shown to Reduce Calorie Intake 60 Tablets**GNC**$39.16**529 rev7y ago](https://www.amazon.com/dp/B00IEW7S74) [![Nutrex Research Lipo-6 Black Ultra Concentrate | Thermogenic Energizing Fat Burner Supplement Increase Weight Loss Energy & Intense Focus |Capsule 60Count](https://m.media-amazon.com/images/I/41mDCuw2YEL.jpg)**Nutrex Research Lipo-6 Black Ultra Concentrate | Thermogenic Energizing Fat Burner Supplement Increase Weight Loss Energy & Intense Focus |Capsule 60Count**Nutrex Research**$22.86**5,485 rev10y ago](https://www.amazon.com/dp/B01E3COD8K)

### **Trending**

90-day click momentum

[![Nutrex Research Lipo-6 Black Ultra Concentrate | Thermogenic Energizing Fat Burner Supplement Increase Weight Loss Energy & Intense Focus |Capsule 60Count](https://m.media-amazon.com/images/I/41mDCuw2YEL.jpg)**Nutrex Research Lipo-6 Black Ultra Concentrate | Thermogenic Energizing Fat Burner Supplement Increase Weight Loss Energy & Intense Focus |Capsule 60Count**Nutrex Research**$22.86**4.2★**▲ 140%**](https://www.amazon.com/dp/B01E3COD8K) [![GNC Total Lean Appetrex Control Clinically Shown to Reduce Calorie Intake 60 Tablets](https://m.media-amazon.com/images/I/314D2kKSeRL.jpg)**GNC Total Lean Appetrex Control Clinically Shown to Reduce Calorie Intake 60 Tablets**GNC**$39.16**3.8★**▲ 59%**](https://www.amazon.com/dp/B00IEW7S74) [![GNC Total Lean Burn 60 Clinically Proven Thermogenic Formula 30 Servings](https://m.media-amazon.com/images/I/41YjoMtn0HL.jpg)**GNC Total Lean Burn 60 Clinically Proven Thermogenic Formula 30 Servings**GNC**$23.11**3.9★**— 3%**](https://www.amazon.com/dp/B0DLH8X3C1) [![GNC Total Lean Premium CLA 3-6-9 | Improves Body Composition & Muscle Tone Fuels Energy Without Stimulants Supports Cardiovascular & Joint Health | 90 Softgel Capsules](https://m.media-amazon.com/images/I/41sz8nNxrfL.jpg)**GNC Total Lean Premium CLA 3-6-9 | Improves Body Composition & Muscle Tone Fuels Energy Without Stimulants Supports Cardiovascular & Joint Health | 90 Softgel Capsules**GNC**$33.48**4.5★**▼ 24%**](https://www.amazon.com/dp/B07M5H8XTY)

## **What buyers say about burn 60**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Weight Loss**18%

*“Helps me a lot to reduce weight healthily”*

**Energy Level**14%

*“It gives me a noticeable energy boost”*

**Strength**13%

*“Powerful Stuff”*

**Quality-Overall**11%

*“I decided to order because overall the reviews seemed good”*

**Efficiency**8%

*“Honestly its effective”*

**Focus Enhancement**3%

*“helps me stay focused”*

**Functionality-Overall**3%

*“This product works well”*

**Dosage**2%

*“One pill is enough for me”*

**Vitamin**2%

*“One pill is enough for me”*

**Value For Money**1%

*“It was a great price”*

### **What buyers complain about **

**Side Effects**22%

*“It also caused me to have a migraine like headache”*

**Functionality-Overall**15%

*“Doesnt work”*

**Weight Loss**8%

*“Did not notice any weight loss with these”*

**Comfort-Overall**6%

*“I'm not comfortable taking this”*

**Energy Level**5%

*“if you're someone who doesn't like that feeling of being super energized and with jitters, avoid this”*

**Acid Regulator/Stomach Ache Relief**3%

*“I was nauseous for hours and jittery”*

**Heart Health**3%

*“Made me sick and jittery and my heart rate is so fast”*

**Value For Money**3%

*“Expensive”*

**Sinus Relief**3%

*“Felt very nauseous and jittery”*

**Color**3%

*“Something wrong capsules turned from black 2 green”*

### **Top return reasons **

**Side Effects**100%

## **Common questions**

<dl>

<dt>**Is burn 60 profitable to sell on Amazon United States?**</dt><dd>The niche generates $45K/yr across 4 tracked products. 90-day search growth is -17.2%. Flapen's verdict: Skip it (45/100).</dd>

<dt>**How competitive is the burn 60 niche?**</dt><dd>2 brands and 9 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in burn 60?**</dt><dd>Top complaints mined from reviews: Side Effects, Functionality-Overall, Weight Loss. The return rate is 0.0%.</dd>

<dt>**When does demand for burn 60 peak?**</dt><dd>Demand peaks in Sep–Oct; the busiest month runs 2.0× the quietest.</dd>

<dt>**What does it cost to enter the burn 60 niche?**</dt><dd>Listings span $22.86–$39.16; the average listing price is $29.65 (sweet spot $15–$100). The average incumbent carries 2,043 reviews — the moat a new listing must climb.</dd>

</dl>

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