---
title: "Trend — brookie - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/brookie/trend"
last_updated: "2026-08-10T16:03:50.445Z"
locale: en
meta:
  description: "Niche score 45/100 · $59K/yr market · 77K searches/yr · $8.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · $59K/yr market · 77K searches/yr · $8.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — brookie - Flapen"
---

# **brookie**

**Skip it**

A small market ($59K/yr) — this niche doesn't clear our bar today.

Market size 15Growth 29Conversion 85Competition 29Returns 100Price range 63Avg price 22Brand share 17Review moat 45Quality gap 76

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.6%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****$1.06–$38.84**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****1,955.61**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+3.1%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****68%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Bad****$8.00**

avg listing price — sweet spot $15–$100

**Brand share**

**Bad****93%**

top-5 brand share — brand-locked demand

**Market size**

**Bad****$59K**

$59K/yr · 77K searches

## Trend