---
title: "Trend — bow wrapping paper - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/bow-wrapping-paper/trend"
last_updated: "2026-08-06T00:34:14.921Z"
locale: en
meta:
  description: "Niche score 43/100 · $202K/yr market · 253K searches/yr · $10.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · $202K/yr market · 253K searches/yr · $10.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — bow wrapping paper - Flapen"
---

# **bow wrapping paper**

**Skip it**

Soft demand (-38.7% this quarter) — this niche doesn't clear our bar today.

Market size 40Growth 6Conversion 77Competition 40Returns 61Price range 46Avg price 39Brand share 52Review moat 80Quality gap 35

**Review moat**

**Great****393.08**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Great****7.4%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Good****2.6%**

return rate — above 5% kills the launch gate

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$5.94–$22.59**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$202K**

$202K/yr · 253K searches

**Competition**

**Okay****61%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Okay****$10.73**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-38.7%**

90-day search growth — must beat 0% to launch

## Trend