---
title: "Bluey Gift Bags — $367K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/bluey-gift-bags"
last_updated: "2026-08-10T10:16:06.377Z"
locale: en
meta:
description: "Niche score 58/100 · $367K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 58/100 · $367K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Bluey Gift Bags — $367K/yr Amazon US Niche (2026) - Flapen"
---
# **bluey gift bags**
**Worth a look**
Shows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 54Growth 16Conversion 56Competition 75Returns 95Price range 65Avg price 78Brand share 80Review moat 77Quality gap 19
**Returns**
**Incredible****1.0%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****55%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$16.31**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****450.25**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****40%**
top-5 click share — an open shelf
**Price range**
**Good****$4.80–$33.97**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****$367K**
$367K/yr · 478K searches
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-18.8%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, bluey gift bags is a $367K/yr Amazon United States market (478K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Sep. Verdict: Worth a look — 58/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bluey gift bags market data**
- **Units sold / yr**
- **25K–30K**
- avg 500–750/product
- **Revenue / yr**
- **$408K–$489K**
- units × avg price
- **Conversion rate**
- **4.7%**
- **Avg BSR**
- **#1,072**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **56%**
- **Out of stock**
- **4.9%**
- **Avg brand age**
- **28 months**
- **Avg seller age**
- **149 days**
## **Competition & brand share**
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.
**Brands**
**22 **▼falling
**Sellers**
**71**
**Top-5 brand share**
**55%**
Top 20: 98%
**Top-5 click share**
**40%**
Top 20: 84%
**Open market**
**40%**
- Unique25% - Bluey12% - Disney8% - Betty Crocker5% - The First Years5% - DRCYULP5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -18.8% search growth over the last 90 days.
15K10KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/health-household/bluey-gift-bags/trend)
## **Top bluey gift bags search terms**
- **bluey goodie bags**109K/yr-9.8%3.9% conv. - **bluey gift bags**75K/yr-16.4%6.2% conv. - **bluey party bags**60K/yr-28.9%3.5% conv. - **bluey candy bags**48K/yr-13.7%2.8% conv. - **bluey goodie bags stuffers**31K/yr-18.9%2.7% conv. - **bluey party favor bags**34K/yr-16.1%3.8% conv. - **bluey treat bags**14K/yr-26.6%3.4% conv. - **bluey favor bags**13K/yr-25.6%4.3% conv. - **bluey goody bags**14K/yr-24.8%3.8% conv. - **bluey birthday goodie bags**11K/yr-16.0%2.3% conv. [**All search terms **](https://flapen.com/research/us/health-household/bluey-gift-bags/search-terms)
## **Top bluey gift bags products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$18K10%$37K15%$55K20%$73K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Unique Bluey Goodie Bags for Party Favors | 16 Pack | Bluey Birthday Decorations and Party Supplies**Unique**$8.00**4.8★1,279 rev](https://www.amazon.com/dp/B0CZ7JBF1J) [2**Bluey Party Favors for Kids Bundle - 24 Mini Activity Packs**Disney**$23.96**4.7★569 rev](https://www.amazon.com/dp/B0D3QTZZ1J) [3**Unique Bluey Birthday Party Supplies Set - Bundle with 24 Plastic Bluey Party Favor Bags and Checklist Bluey Birthday Decorations - Party Supplies**Unique**$13.89**4.7★198 rev](https://www.amazon.com/dp/B0D9CB4ZBT) [4**Bluey Fruit Flavored Snacks Fat Free and Gluten Free Snacks 17.6 oz (22 Pouches)**Betty Crocker**$4.80**4.8★4,953 rev](https://www.amazon.com/dp/B0BZTM3LWD) [5**The First Years Bluey Take & Toss Toddler Straw Cups - Spill Proof Toddler Sippy Cups with Snap On Lids and Straws - Bluey Gifts and Bluey Party Supplies - 10 Oz - 10 Count**The First Years**$14.76**4.8★2,346 rev](https://www.amazon.com/dp/B0CQ66627R)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Bluey Lollipop Rings Orange and Blue Raspberry Flavored Party Favor Candy**Galerie**$15.17**177 rev9mo ago](https://www.amazon.com/dp/B0FS9RZFF8) [**TimEmbrace Blue Puppy Goodie Bags 16 Count Small Party Favor Bags and Gift Bags for Kids Birthday Holiday Events and Treats Eco-Friendly Reusable Paper 8.27 x 5.9 x 3.2 Inches**TimEmbrace**$10.88**30 rev9mo ago](https://www.amazon.com/dp/B0FS1RZ62Q) [**OU RUI 12Pcs Blue Dog Birthday Party Gift Bag Favors Cookie Chocolate Candy Snack Bags Dog Theme Party Carry Bag**OU RUI**$13.38**26 rev11mo ago](https://www.amazon.com/dp/B0FMFBQ66P) [**Abbylike 24 Pcs Dog Paw Clear PVC Gift Bag with Handles Party Favor Bag Candy Gift Treat Bags for Sports Theme Party Decorations Game Celebration Supplies Birthday Decorations**Abbylike**$19.78**71 rev1y ago](https://www.amazon.com/dp/B0FGJCW77B) [**ADARRO Birthday Party Favor Bags 30 Pack Cartoon Blue Dog Goodie Bags Plastic Bluk for Kids**ADARRO**$6.88**99 rev1y ago](https://www.amazon.com/dp/B0F2211GRW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Bluey Party Favor Bags Set - Bundle with 12 Bingo Drawstring Bags for Kid and Stickers | Bluey Birthday Party Supplies**Bluey**$33.97**4.7★**▲ 117%**](https://www.amazon.com/dp/B0F1Z2DWVV) [**Abbylike 24 Pcs Dog Paw Clear PVC Gift Bag with Handles Party Favor Bag Candy Gift Treat Bags for Sports Theme Party Decorations Game Celebration Supplies Birthday Decorations**Abbylike**$19.78**4.4★**▲ 113%**](https://www.amazon.com/dp/B0FGJCW77B) [**TimEmbrace Blue Puppy Goodie Bags 16 Count Small Party Favor Bags and Gift Bags for Kids Birthday Holiday Events and Treats Eco-Friendly Reusable Paper 8.27 x 5.9 x 3.2 Inches**TimEmbrace**$10.88**4.6★**▲ 109%**](https://www.amazon.com/dp/B0FS1RZ62Q) [**Vanblue 120Pcs Blue Color Dog Party Favors Birthday Decorations Supplies for Kids Sticky Gecko Red Balloon with Cards Goodie Bag Stuffers Classroom Rewards Pinata Stuffers Family Games**Vanblue**$27.45**4.6★**▲ 97%**](https://www.amazon.com/dp/B0DNPXF7LQ) [**Bluey Large Eco Friendly Non Woven Tote bag with Hangtag**Fast Forward**$6.10**4.6★**▲ 93%**](https://www.amazon.com/dp/B0DLDHB66B)
**~~View all trending →~~**
## **What buyers say about bluey gift bags**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**14%
*“well made”*
**Size-Overall**13%
*“the perfect size for little hands”*
**Value For Money**11%
*“Good deal”*
**Taste-Overall**11%
*“Always consistent in taste”*
**Color**9%
*“Love Bluey”*
**Gifting Purpose**5%
*“Cute gift bags”*
**Strength**4%
*“The cups are sturdy, well made, and held up much better than I expected”*
**Durability**3%
*“They are durable”*
**Ease Of Use**2%
*“Convenient”*
**Leak-Proof**2%
*“they do not leak at all”*
### **What buyers complain about **
**Size-Overall**21%
*“Much bigger than i expected”*
**Taste-Overall**9%
*“The taste received a mixed review”*
**Quality-Overall**9%
*“quality is pretty low”*
**Leak-Proof**8%
*“Leaking”*
**Value For Money**5%
*“Way too expensive”*
**Assembly/Installation**3%
*“assembly required”*
**Adhesion/Stickiness**3%
*“They just came sticky so I had to wipe each one individually”*
**Hard Feel**3%
*“some came hard as rock”*
**Durability**3%
*“Broke so easily”*
**Thickness**3%
*“Kinda thin”*
### **Top return reasons **
**Size-Overall**51%
**Value For Money**14%
**Advertised Vs Actual Product**9%
**Quality-Overall**5%
**Leak-Proof**5%
**Material Quality**3%
**Strength**2%
**Thin**1%
**Color**1%
**Defective Material/Parts**1%
## **Common questions**
- **Is bluey gift bags profitable to sell on Amazon United States?**
- The niche generates $367K/yr across 32 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -18.8%. Flapen's verdict: Worth a look (58/100).
- **How competitive is the bluey gift bags niche?**
- 22 brands and 71 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 55% of demand.
- **What do buyers complain about in bluey gift bags?**
- Top complaints mined from reviews: Size-Overall, Taste-Overall, Quality-Overall. The return rate is 1.0%.
- **When does demand for bluey gift bags peak?**
- Demand peaks in Sep; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the bluey gift bags niche?**
- Listings span $4.80–$33.97; the average listing price is $16.31 (sweet spot $15–$100). The average incumbent carries 450 reviews — the moat a new listing must climb.
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