---
title: "Blazara Lighter — $27K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/blazara-lighter"
last_updated: "2026-08-10T14:04:59.616Z"
locale: en
meta:
description: "Niche score 37/100 · $27K/yr market · 173K searches/yr · $25.04 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 37/100 · $27K/yr market · 173K searches/yr · $25.04 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Blazara Lighter — $27K/yr Amazon US Niche (2026) - Flapen"
---
# **blazara lighter**
**Skip it**
Soft demand (-68.1% this quarter) — this niche doesn't clear our bar today.
Market size 7Growth 0Conversion 8Competition 14Returns 86Price range 95Avg price 95Brand share 30Review moat 39Quality gap 97
**Quality gap**
**Incredible****3.8★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Incredible****$25.04**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$15.78–$46.81**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.5%**
return rate — above 5% kills the launch gate
**Review moat**
**Okay****2,580.8**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****83%**
top-5 click share — a locked-up shelf
**Conversion**
**Bad****0.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$27K**
$27K/yr · 173K searches
**Growth**
**Bad****-68.1%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0")
According to Flapen's Amazon United States niche tracking, blazara lighter is a $27K/yr Amazon United States market (173K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 37/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **blazara lighter market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$75K–$100K**
- units × avg price
- **Conversion rate**
- **0.6%**
- **Avg BSR**
- **#2,052**
- **Page quality**
- **0%**
- **Prime**
- **60%**
- **Sponsored**
- **80%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **196 days**
## **Competition & brand share**
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **▲rising
**Sellers**
**13**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**83%**
Top 20: 100%
**Open market**
**10%**
- Laicengo53% - Generic12% - AlpCraft11% - ELCELC6% - Blazer4% - incockol4% - Open — no brand owns it (3 brands, 10%)
## **Demand**
Weekly Amazon search volume, last 36 weeks — -68.1% search growth over the last 90 days.
20K15KSpike '25Spike '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/us/health-household/blazara-lighter/trend)
## **Top blazara lighter search terms**
- **blazara plasma lighter**47K/yr-67.0%2.3% conv. - **blazara**27K/yr-66.1%1.2% conv. - **blazer lighter**6K/yr-12.4%0.3% conv. - **blazara lighter**69K/yr-79.5%2.0% conv. - **blazara plasma torch**3K/yr-74.0%0.0% conv. - **blazara torch**9K/yr-76.4%2.1% conv. - **blazara electric lighter**10K/yr-90.7%0.0% conv. - **blazara torch lighter**3K/yr-72.1%0.0% conv. [**All search terms **](https://flapen.com/research/us/health-household/blazara-lighter/search-terms)
## **Top blazara lighter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$4K30%$8K45%$12K60%$16K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Torch Lighter Bright Fire Lighter Lightsaber Lighters with Safety Lock and Adjustable Flame Windproof Butane Refillable Cool Lighters for Camping Candles Campfires BBQ Baking (Fuel Not Included)**Laicengo**$21.93**3.8★35 rev](https://www.amazon.com/dp/B0FZHX9F2X) [2**Camping Lighter Torch Lighter Straight Flame Bright Fire Refillable Windproof Adjustable Color with Safety Lock for Campfires Kitchen Hiking Candles Fireplace BBQ Outdoor Essentials (Black)**AlpCraft**$22.06**4.3★824 rev](https://www.amazon.com/dp/B0DRYFYNCT) [3**Torch Lighter - Powerful Adjustable & Refillable Straight Flame Butane Lighter with Safety Lock & 360 Inverted Ignition Outdoor Windproof for Candles BBQ Camping (B)**Generic**$16.26**3.0★30 rev](https://www.amazon.com/dp/B0GK9JYRKB) [4**Torch Lighter Bright Fire Lighter with Safety Lock and Adjustable Red/Blue Flame Refillable Butane Gas Windproof Jet Flame Cool Lighters for Candles Campfires BBQ Baking Camping Gift**ELCELC**$23.26**4.3★1,136 rev](https://www.amazon.com/dp/B0CYWPQLD2) [5**Blazer PB207CR The Torch Butane Refillable Lighter Yellow**Blazer**$46.10**3.8★272 rev](https://www.amazon.com/dp/B002Q4UVS4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Torch Lighter - Powerful Adjustable & Refillable Straight Flame Butane Lighter with Safety Lock & 360 Inverted Ignition Outdoor Windproof for Candles BBQ Camping (B)**Generic**$16.26**30 rev5mo ago](https://www.amazon.com/dp/B0GK9JYRKB) [**Torch Lighter - Powerful Adjustable & Refillable Straight Flame Butane Lighter with Safety Lock & 360 Inverted Ignition Outdoor Windproof for Candles BBQ Camping (4Pcs)**Generic**$46.81**30 rev5mo ago](https://www.amazon.com/dp/B0GKBDF5KF) [**CHOICEDC Torch Lighter Bright Fire Cool Blazara Lighters with Safety Lock Funny Spinning Wheel Refillable Butane Torch Windproof Adjustable Jet Flame Lightsaber Lighters for Candles BBQ Cooking**Choicedc**$24.61**12 rev6mo ago](https://www.amazon.com/dp/B0FXXKSVQ8) [**Torch Lighter with Safety Lock & 360 Inverted Ignition Refillable Butane Gas Lighter High-Heat Outdoor Flame for Camping BBQ Baking Campfire Outdoor Cooking**CIKSONT**$16.75**50 rev7mo ago](https://www.amazon.com/dp/B0G48W8C8V) [**Camping Lighter Torch Lighter Straight Flame Bright Fire Refillable Windproof Adjustable Color with Safety Lock for Campfires Kitchen Hiking Candles Fireplace BBQ Outdoor Essentials (Black)**AlpCraft**$22.06**824 rev1y ago](https://www.amazon.com/dp/B0DRYFYNCT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Torch Lighter with Safety Lock & 360 Inverted Ignition Refillable Butane Gas Lighter High-Heat Outdoor Flame for Camping BBQ Baking Campfire Outdoor Cooking**CIKSONT**$16.75**2.7★**▲ 894%**](https://www.amazon.com/dp/B0G48W8C8V) [**Torch Lighter - Powerful Adjustable & Refillable Straight Flame Butane Lighter with Safety Lock & 360 Inverted Ignition Outdoor Windproof for Candles BBQ Camping (B)**Generic**$16.26**3.0★**▲ 755%**](https://www.amazon.com/dp/B0GK9JYRKB) [**Torch Lighter - Powerful Adjustable & Refillable Straight Flame Butane Lighter with Safety Lock & 360 Inverted Ignition Outdoor Windproof for Candles BBQ Camping (4Pcs)**Generic**$46.81**3.0★**▲ 585%**](https://www.amazon.com/dp/B0GKBDF5KF) [**Blazer PB207CR The Torch Butane Refillable Lighter Yellow**Blazer**$46.10**3.8★**▲ 251%**](https://www.amazon.com/dp/B002Q4UVS4) [**Torch Lighter Bright Fire Lighter Lightsaber Lighters with Safety Lock and Adjustable Flame Windproof Butane Refillable Cool Lighters for Camping Candles Campfires BBQ Baking (Fuel Not Included)**Laicengo**$21.93**3.8★**▲ 72%**](https://www.amazon.com/dp/B0FZHX9F2X)
**~~View all trending →~~**
## **What buyers say about blazara lighter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**10%
*“The quality is excellent”*
**Ease Of Use**8%
*“Easy to use”*
**Advertised Vs Actual Product**8%
*“As advertised”*
**Weight Light**6%
*“Cool torch lighter”*
**Efficiency**6%
*“Works really well”*
**Fire Resistance**6%
*“Great for pit fires”*
**Value For Money**5%
*“Price is unbeatable”*
**Strength**5%
*“is well built”*
**Design-Overall**4%
*“it has a sleek”*
**Fun/Entertainment Experience**4%
*“Fun for all”*
### **What buyers complain about **
**Quality-Overall**14%
*“Poor quality”*
**Functionality-Overall**14%
*“Does not work under any condition”*
**Advertised Vs Actual Product**10%
*“Deceptive Advertising”*
**Charging**8%
*“Wont Charge”*
**Durability**7%
*“Pieces started falling out of it after a month”*
**Color**6%
*“doesn't actually change colors”*
**Size-Overall**5%
*“The flame is small”*
**Leak-Proof**5%
*“It leaks”*
**Ease Of Use**4%
*“If elderly or have weakness its to difficult to use”*
**Refills-Overall**4%
*“Does not refill quickly”*
### **Top return reasons **
**Functionality-Overall**30%
**Advertised Vs Actual Product**18%
**Size-Overall**13%
**Refills-Overall**4%
**Charging**4%
**Leak-Proof**4%
**Value For Money**4%
**Defective Material/Parts**4%
**Weight Light**3%
**Flammable**3%
## **Common questions**
- **Is blazara lighter profitable to sell on Amazon United States?**
- The niche generates $27K/yr across 10 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -68.1%. Flapen's verdict: Skip it (37/100).
- **How competitive is the blazara lighter niche?**
- 9 brands and 13 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in blazara lighter?**
- Top complaints mined from reviews: Quality-Overall, Functionality-Overall, Advertised Vs Actual Product. The return rate is 1.5%.
- **What does it cost to enter the blazara lighter niche?**
- Listings span $15.78–$46.81; the average listing price is $25.04 (sweet spot $15–$100). The average incumbent carries 2,581 reviews — the moat a new listing must climb.
## **Related niches in Health & Household**
- 76 [**cedar oil**](https://flapen.com/research/us/health-household/cedar-oil)$1.2M/yr+214.4%**Launch it**- 77 [**nutrapure glp1 cutting mix**](https://flapen.com/research/us/health-household/nutrapure-glp1-cutting-mix)$149K/yr+940.2%**Worth a look**- 77 [**dexcom g7**](https://flapen.com/research/us/health-household/dexcom-g7)$2.0M/yr+39.9%**Launch it**- 77 [**purelia**](https://flapen.com/research/us/health-household/purelia)$635K/yr+359.7%**Worth a look**- 77 [**graduation napkins**](https://flapen.com/research/us/health-household/graduation-napkins)$302K/yr+385.7%**Worth a look**- 77 [**credit card wand**](https://flapen.com/research/us/health-household/credit-card-wand)$418K/yr+101.3%**Worth a look**[**All Health & Household niches **](https://flapen.com/research/us/health-household)