---
title: "Black Tissue Paper — $518K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/black-tissue-paper"
last_updated: "2026-08-10T08:48:01.156Z"
locale: en
meta:
description: "Niche score 47/100 · $518K/yr market · 321K searches/yr · $7.44 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $518K/yr market · 321K searches/yr · $7.44 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Black Tissue Paper — $518K/yr Amazon US Niche (2026) - Flapen"
---
# **black tissue paper**
**Skip it**
Strong incumbent ratings (4.7★) — this niche doesn't clear our bar today.
Market size 61Growth 24Conversion 100Competition 23Returns 83Price range 40Avg price 21Brand share 50Review moat 52Quality gap 16
**Conversion**
**Incredible****21.7%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Great****1.6%**
return rate — above 5% kills the launch gate
**Market size**
**Good****$518K**
$518K/yr · 321K searches
**Review moat**
**Good****1,422.44**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****75%**
top-5 brand share — brands hold most of the demand
**Price range**
**Okay****$4.56–$21.85**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-1.1%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
**Avg price**
**Bad****$7.44**
avg listing price — sweet spot $15–$100
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, black tissue paper is a $518K/yr Amazon United States market (321K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Oct. Verdict: Skip it — 47/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **black tissue paper market data**
- **Units sold / yr**
- **60K–80K**
- avg 4,000–5,000/product
- **Revenue / yr**
- **$446K–$595K**
- units × avg price
- **Conversion rate**
- **21.7%**
- **Avg BSR**
- **#35**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **2.3%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **199 days**
## **Competition & brand share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**13 **—flat
**Sellers**
**14**
**Top-5 brand share**
**75%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**20%**
- Jkopsnr27% - Hlonon26% - SUNCOLOR8% - TUXIYA7% - bondibili7% - Sadaunbe5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -1.1% search growth over the last 90 days.
9K7KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct · busiest ÷ quietest = 2.2×
[**Open Trend **](https://flapen.com/research/us/health-household/black-tissue-paper/trend)
## **Top black tissue paper search terms**
- **black tissue paper**242K/yr-3.7%20.3% conv. - **black tissue paper for gift bags**33K/yr+23.2%18.4% conv. - **tissue paper black**11K/yr+8.2%15.2% conv. - **black tissue paper bulk**9K/yr-6.9%14.2% conv. - **black gift paper**7K/yr-0.4%8.2% conv. - **black tissue**6K/yr-9.9%10.5% conv. - **black gift tissue paper**7K/yr+0.4%12.8% conv. - **black gift paper tissue**3K/yr-6.4%13.4% conv. - **black tissue paper sheets**2K/yr-43.0%14.3% conv. [**All search terms **](https://flapen.com/research/us/health-household/black-tissue-paper/search-terms)
## **Top black tissue paper products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$52K20%$104K30%$155K40%$207K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Jkopsnr 100 Sheets Black Tissue Paper 20x14 Inches Tissue Paper for Gift Bags Wrapping Tissue Paper Bulk for DIY Crafts Birthday Baby Shower Festival Holidays Decorative**Jkopsnr**$7.89**4.7★959 rev](https://www.amazon.com/dp/B0CB1G42PD) [2**Hlonon Black Tissue Paper - 30 Sheets 14 x 20 Inch Gift Wrapping DIY Crafts Wedding Birthday Christmas**Hlonon**$4.99**4.8★712 rev](https://www.amazon.com/dp/B0CS6JD8GG) [3**SUNCOLOR 36 Sheets Glitter Black Tissue Paper for Gift Bags 20 x 20 Inch Sparkling Wrapping Tissue for Halloween Crafts & Party Packaging**SUNCOLOR**$5.02**4.7★689 rev](https://www.amazon.com/dp/B0DZFSF4BB) [4**bondibili 140 Sheets Black Tissue Paper for Gift Bags 20 x 14 inch Acid Free Black Wrapping Tissue Paper Bulk for Gift Package Storage Christmas Wedding Birthday Mothers Day Party Decor Art Craft**bondibili**$6.59**4.7★489 rev](https://www.amazon.com/dp/B0DQXSPD3N) [5**TUXIYA 200 Sheets Black Tissue Paper for Gift Bags 14 X 20Inch Black Wrapping Tissue Paper Bulk for Gift Packaging Filler Art Crafts DIY Birthday Wedding Halloween Christmas**TUXIYA**$9.88**4.8★62 rev](https://www.amazon.com/dp/B0F83XPP9W)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**TUXIYA 600 Sheets Black Tissue Paper for Gift Bags 14 X 20Inch Black Wrapping Paper Bulk for Gift Packaging Filler Art Crafts DIY Birthday Wedding Halloween Christmas**TUXIYA**$21.85**62 rev3mo ago](https://www.amazon.com/dp/B0GL6SCPSM) [**Black Tissue Paper for Gift Bags 25 Sheets-20 x 20 Inch Recyclable Gift Wrap Tissues for Christmas Weddings Birthdays Party & Festival Decorations DIY Craft Supplies**Sadaunbe**$4.85**47 rev9mo ago](https://www.amazon.com/dp/B0FWJSKDSQ) [**TUXIYA 200 Sheets Black Tissue Paper for Gift Bags 14 X 20Inch Black Wrapping Tissue Paper Bulk for Gift Packaging Filler Art Crafts DIY Birthday Wedding Halloween Christmas**TUXIYA**$9.88**62 rev12mo ago](https://www.amazon.com/dp/B0F83XPP9W) [**PLULON 60 Sheets Black Tissue Paper for Gift Bags Gift Wrapping Paper Tissue Bulk for Crafts Packaging Birthday Baby Shower Wedding Holiday Flower Bachelorette Bridal Party Decorations**PLULON**$5.40**3,330 rev1y ago](https://www.amazon.com/dp/B0FCFLJ8W7) [**SUNCOLOR 36 Sheets Glitter Black Tissue Paper for Gift Bags 20 x 20 Inch Sparkling Wrapping Tissue for Halloween Crafts & Party Packaging**SUNCOLOR**$5.02**689 rev1y ago](https://www.amazon.com/dp/B0DZFSF4BB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**TUXIYA 600 Sheets Black Tissue Paper for Gift Bags 14 X 20Inch Black Wrapping Paper Bulk for Gift Packaging Filler Art Crafts DIY Birthday Wedding Halloween Christmas**TUXIYA**$21.85**4.8★**▲ 283%**](https://www.amazon.com/dp/B0GL6SCPSM) [**TUXIYA 200 Sheets Black Tissue Paper for Gift Bags 14 X 20Inch Black Wrapping Tissue Paper Bulk for Gift Packaging Filler Art Crafts DIY Birthday Wedding Halloween Christmas**TUXIYA**$9.88**4.8★**▲ 193%**](https://www.amazon.com/dp/B0F83XPP9W) [**Jkopsnr 100 Sheets Black Tissue Paper 20x14 Inches Tissue Paper for Gift Bags Wrapping Tissue Paper Bulk for DIY Crafts Birthday Baby Shower Festival Holidays Decorative**Jkopsnr**$7.89**4.7★**▲ 120%**](https://www.amazon.com/dp/B0CB1G42PD) [**SUNCOLOR 36 Sheets Glitter Black Tissue Paper for Gift Bags 20 x 20 Inch Sparkling Wrapping Tissue for Halloween Crafts & Party Packaging**SUNCOLOR**$5.02**4.7★**▲ 117%**](https://www.amazon.com/dp/B0DZFSF4BB) [**AORZIT Black Tissue Paper for Gift Bags 80 Sheets 14x20 Inch Wrapping Paper DIY Arts Crafts Shredded Filler for Birthday Graduation**AORZIT**$5.41**4.8★**▲ 103%**](https://www.amazon.com/dp/B0BRNTTP21)
**~~View all trending →~~**
## **What buyers say about black tissue paper**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**15%
*“Good quality”*
**Color**12%
*“I liked the color”*
**Gifting Purpose**12%
*“great for gifting”*
**Size-Overall**11%
*“Size is accurate”*
**Value For Money**10%
*“Very Affordable”*
**Advertised Vs Actual Product**8%
*“As advertised”*
**Thickness**5%
*“also thick enough to be durable”*
**Durability**5%
*“still durable enough to fluff”*
**Ease Of Use**4%
*“is really convenient”*
**Shape/Style**2%
*“it still looks very sleek”*
### **What buyers complain about **
**Size-Overall**24%
*“Smaller than described”*
**Thickness**11%
*“Thin”*
**Smell**8%
*“the smell is almost a deal breaker for me”*
**Color**8%
*“Unfortunately it isn't as dark as the photos on Amazon”*
**Quality-Overall**5%
*“lower quality than expected as well”*
**Strength**4%
*“Flimsy”*
**Value For Money**3%
*“I thought these would be tougher for the price of 8 dlls”*
**Durability**2%
*“Weak durability tissue paper”*
**Thin**1%
*“It is incredibly thin”*
### **Top return reasons **
**Size-Overall**36%
**Value For Money**18%
**Color**15%
**Advertised Vs Actual Product**8%
**Material Quality**6%
**Quality-Overall**3%
**Thin**2%
**Brightness/Shine/Glow**2%
**Smell**2%
**Wrinkles**1%
## **Common questions**
- **Is black tissue paper profitable to sell on Amazon United States?**
- The niche generates $518K/yr across 16 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -1.1%. Flapen's verdict: Skip it (47/100).
- **How competitive is the black tissue paper niche?**
- 13 brands and 14 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 75% of demand.
- **What do buyers complain about in black tissue paper?**
- Top complaints mined from reviews: Size-Overall, Thickness, Smell. The return rate is 1.6%.
- **When does demand for black tissue paper peak?**
- Demand peaks in Oct; the busiest month runs 2.2× the quietest.
- **What does it cost to enter the black tissue paper niche?**
- Listings span $4.56–$21.85; the average listing price is $7.44 (sweet spot $15–$100). The average incumbent carries 1,422 reviews — the moat a new listing must climb.
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