---
title: "Black Paper Plates — $214K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/black-paper-plates"
last_updated: "2026-08-10T08:07:34.577Z"
locale: en
meta:
description: "Niche score 59/100 · $214K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 59/100 · $214K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Black Paper Plates — $214K/yr Amazon US Niche (2026) - Flapen"
---
# **black paper plates**
**Worth a look**
Shows searches that convert (8.9% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 41Growth 51Conversion 83Competition 55Returns 67Price range 68Avg price 76Brand share 77Review moat 65Quality gap 33
**Conversion**
**Great****8.9%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Great****58%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$15.26**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$5.89–$34.57**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.3%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****885.31**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Good****+22.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$214K**
$214K/yr · 157K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, black paper plates is a $214K/yr Amazon United States market (157K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in May–Oct. Verdict: Worth a look — 59/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **black paper plates market data**
- **Units sold / yr**
- **13K–15K**
- avg 250–500/product
- **Revenue / yr**
- **$191K–$229K**
- units × avg price
- **Conversion rate**
- **8.9%**
- **Avg BSR**
- **#440**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **89%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**22 **▲rising
**Sellers**
**30**
**Top-5 brand share**
**58%**
Top 20: 98%
**Top-5 click share**
**52%**
Top 20: 87%
**Open market**
**37%**
- QZYL18% - PLASTICPRO12% - Lzerking10% - Aixuler10% - LANLISA8% - Tyzarglef5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +22.0% search growth over the last 90 days.
7K5KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Oct · busiest ÷ quietest = 2.6×
[**Open Trend **](https://flapen.com/research/us/health-household/black-paper-plates/trend)
## **Top black paper plates search terms**
- **black paper plates**130K/yr+21.6%5.9% conv. - **black paper plates disposable for party**13K/yr+12.2%5.0% conv. - **paper plates black**8K/yr+32.2%5.9% conv. - **black paper plates 10 inch**5K/yr+50.5%7.0% conv. - **black paper dinner plates**2K/yr+23.7%7.0% conv. [**All search terms **](https://flapen.com/research/us/health-household/black-paper-plates/search-terms)
## **Top black paper plates products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$9K8%$17K12%$26K16%$34K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**50 Pieces of Paper Plates Round Black Party Plates Pack Disposable 9 Inches Paper Dinner Plates Everyday Use Plates for Daily Meals Picnic Camping Birthday Christmas Thanksgiving Supplies**QZYL**$13.68**4.3★610 rev](https://www.amazon.com/dp/B0CLG9YNZK) [2**PLASTICPRO 100 PCS Black Plastic Plates Light Weight 9 Inch Plastic Dinner Plates Black Plates Disposable for Party and Wedding**PLASTICPRO**$14.46**4.1★1,583 rev](https://www.amazon.com/dp/B0C5JW776Y) [3**40Pcs Disposable Paper Plates Black Including 20pcs 9 and 20pcs 7 Plates Strong and Sturdy Disposable Plates for Party Dinner Holiday Picnic Birthday Party Dinner Table Wedding**Aixuler**$8.28**4.4★860 rev](https://www.amazon.com/dp/B0CP81MR2X) [4**Lzerking Black Party Supplies Set 224 Pieces of Black Paper Plates Cups Napkins and Heavy Duty Plastic Spoons Forks Knives for 32 Guests for Birthday Graduation Wedding Festivals**Lzerking**$21.79**4.5★120 rev](https://www.amazon.com/dp/B0D5D1XT31) [5**LANLISA 50 Black Paper Plates Disposable 25-9 & 25-7 Disposable Birthday Cake Dessert Plates For Graduation Baby Shower Party Supplies**LANLISA**$9.68**4.6★594 rev](https://www.amazon.com/dp/B0DRYNGHMD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Yinbanban Stylish Paper Plates 40 Count Eco Compostable Plates Gold Foil Polka Dots Black Paper Plates 9 inch Disposable Plates for Easter Birthday Wedding Party Great Dessert Plates Dinner Plates**Yinbanban**$10.56**98 rev7mo ago](https://www.amazon.com/dp/B0FYD8BLWY) [**Vyntra 175 Pcs Black Disposable Paper Plates and Napkins Set for 25 9 Dinner Plates & 7 Dessert Plates Tableware for Birthday Graduation Wedding Party**Vyntra**$16.70**354 rev10mo ago](https://www.amazon.com/dp/B0FRRY932R) [**Tyzarglef 105PCS Paper Plates and Napkins Set 7 Inch Scalloped Disposable Tableware with Forks for Birthdays Garden Parties & Outdoor Events Serves 35 (Black)**Tyzarglef**$12.44**193 rev1y ago](https://www.amazon.com/dp/B0FD2VYJ5X) [**HEIPINIUYE 25 Pieces Black Paper Plates 7 Inch Black Scalloped Plates Disposable Dinner Plate for Wedding Baby Shower Birthday Halloween Party Dessert Plate**HEIPINIUYE**$5.89**55 rev1y ago](https://www.amazon.com/dp/B0FCMQ2ZX3) [**Party Solids Exquisite Black Paper Plates Disposable Heavy Duty 7 Inch Black Disposable Plates For Party 50 Pcs Heavy Duty 350 GSM Birthday Party Supplies**Party Solids**$10.45**376 rev1y ago](https://www.amazon.com/dp/B0DSCFV5M5)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**HEIPINIUYE 25 Pieces Black Paper Plates 7 Inch Black Scalloped Plates Disposable Dinner Plate for Wedding Baby Shower Birthday Halloween Party Dessert Plate**HEIPINIUYE**$5.89**4.7★**▲ 270%**](https://www.amazon.com/dp/B0FCMQ2ZX3) [**Munfix 100 Pack Black Plastic Dinner Plates 9 Inch Disposable Plates Bulk Pack Party Plates for BBQ Picnic Parties Travel and Events Microwavable Recyclable**Munfix**$17.38**4.6★**▲ 233%**](https://www.amazon.com/dp/B0D8R1WXPK) [**Vyntra 175 Pcs Black Disposable Paper Plates and Napkins Set for 25 9 Dinner Plates & 7 Dessert Plates Tableware for Birthday Graduation Wedding Party**Vyntra**$16.70**4.6★**▲ 213%**](https://www.amazon.com/dp/B0FRRY932R) [**QZYL 50 Count Black 7 Inch Round Paper Plates Heavy Duty Disposable Dinnerware for Parties Weddings BBQs Birthdays Picnics**QZYL**$9.88**4.3★**▲ 195%**](https://www.amazon.com/dp/B0D1XNW28Q) [**Exquisite Party Solids Black Plastic Plates For Party Supplies 7 Black Disposable Plates Heavy Duty 50 Pcs Plastic Dinnerware Sets Heavy Duty 350 GSM Disposable Dinnerware Set**Exquisite**$10.92**4.7★**▲ 124%**](https://www.amazon.com/dp/B00CQXKW5C)
**~~View all trending →~~**
## **What buyers say about black paper plates**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Strength**16%
*“Sturdy”*
**Quality-Overall**14%
*“Quality plates at quality price”*
**Value For Money**13%
*“Great Value”*
**Color**10%
*“There are so many color choices, and sizes”*
**Design-Overall**9%
*“Love This Design”*
**Size-Overall**9%
*“Great size”*
**Durability**7%
*“Great durability”*
**Thickness**6%
*“Thick”*
**Flexibility**3%
*“that worked out well which I felt was the most important that they didnt crack or bend when being used”*
**Advertised Vs Actual Product**2%
*“Exactly what wanted”*
### **What buyers complain about **
**Quality-Overall**29%
*“Poor quality”*
**Size-Overall**17%
*“Too small”*
**Thickness**15%
*“Thickness, not very”*
**Strength**15%
*“Very flimsy”*
**Smell**5%
*“the napkins smelled like a moldy basement”*
**Thin**3%
*“Super thin”*
**Advertised Vs Actual Product**2%
*“Description says sturdy but they are NOT”*
**Microwave Safe**2%
*“These plates were not microwave safe”*
**Heat Resistance**2%
*“Not for hot food”*
**Durability**2%
*“Not durable”*
### **Top return reasons **
**Size-Overall**54%
**Value For Money**14%
**Strength**6%
**Advertised Vs Actual Product**6%
**Material Quality**5%
**Thin**5%
**Color**4%
**Quality-Overall**3%
**Thickness**1%
**Weight Heavy**1%
## **Common questions**
- **Is black paper plates profitable to sell on Amazon United States?**
- The niche generates $214K/yr across 35 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +22.0%. Flapen's verdict: Worth a look (59/100).
- **How competitive is the black paper plates niche?**
- 22 brands and 30 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 58% of demand.
- **What do buyers complain about in black paper plates?**
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Thickness. The return rate is 2.3%.
- **When does demand for black paper plates peak?**
- Demand peaks in May–Oct; the busiest month runs 2.6× the quietest.
- **What does it cost to enter the black paper plates niche?**
- Listings span $5.89–$34.57; the average listing price is $15.26 (sweet spot $15–$100). The average incumbent carries 885 reviews — the moat a new listing must climb.
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