---
title: "Products — black fly repellent - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/black-fly-repellent/products"
last_updated: "2026-08-10T11:18:02.395Z"
locale: en
meta:
  description: "Niche score 55/100 · $153K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $153K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — black fly repellent - Flapen"
---

# **black fly repellent**

**Worth a look**

Shows demand growing +180.9% this quarter, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 33Growth 97Conversion 89Competition 25Returns 92Price range 77Avg price 77Brand share 0Review moat 24Quality gap 47

**Growth**

**Incredible****+180.9%**

90-day search growth — must beat 0% to launch

**Returns**

**Great****1.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****10.4%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$15.83**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$7.43–$41.37**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$153K**

$153K/yr · 93K searches

**Competition**

**Okay****70%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****5,180.4**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)")

## Products