---
title: "Avocado Oil for Hair — $191K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/avocado-oil-for-hair"
last_updated: "2026-08-09T09:19:53.327Z"
locale: en
meta:
description: "Niche score 39/100 · $191K/yr market · 197K searches/yr · $13.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $191K/yr market · 197K searches/yr · $13.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Avocado Oil for Hair — $191K/yr Amazon US Niche (2026) - Flapen"
---
# **avocado oil for hair**
**Skip it**
Soft demand (-35.6% this quarter) — this niche doesn't clear our bar today.
Market size 38Growth 7Conversion 75Competition 21Returns 97Price range 58Avg price 64Brand share 22Review moat 24Quality gap 20
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****7.1%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****$13.71**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$5.15–$28.66**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****$191K**
$191K/yr · 197K searches
**Review moat**
**Bad****5,671.85**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Competition**
**Bad****75%**
top-5 click share — a locked-up shelf
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-35.6%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, avocado oil for hair is a $191K/yr Amazon United States market (197K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 39/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **avocado oil for hair market data**
- **Units sold / yr**
- **15K–20K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **$206K–$274K**
- units × avg price
- **Conversion rate**
- **7.1%**
- **Avg BSR**
- **#206**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **54%**
- **Out of stock**
- **1.7%**
- **Avg brand age**
- **66 months**
- **Avg seller age**
- **154 days**
## **Competition & brand share**
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **▼falling
**Sellers**
**25**
**Top-5 brand share**
**91%**
Top 20: 100%
**Top-5 click share**
**75%**
Top 20: 100%
**Open market**
**6%**
- Handcraft Blends43% - Cliganic17% - PURA D'OR15% - Now10% - Maple Holistics6% - Soapeauty3% - Open — no brand owns it (3 brands, 6%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -35.6% search growth over the last 90 days.
8K6KSpike '24Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/health-household/avocado-oil-for-hair/trend)
## **Top avocado oil for hair search terms**
- **avocado oil for hair**80K/yr-37.3%7.0% conv. - **avocado oil for skin**42K/yr-12.9%11.0% conv. - **aceite de aguacate para el cabello**19K/yr-40.4%2.3% conv. - **avocado hair oil**12K/yr-35.0%4.5% conv. - **avocado oil hair**11K/yr-51.1%6.5% conv. - **avocado oil for hair growth**7K/yr-28.5%4.2% conv. - **organic avocado oil for hair**6K/yr-39.8%4.7% conv. - **organic avocado oil for skin**6K/yr-28.5%10.7% conv. - **avocado oil for face**4K/yr-25.4%4.8% conv. - **avocado oil skin**3K/yr-24.1%11.0% conv. [**All search terms **](https://flapen.com/research/us/health-household/avocado-oil-for-hair/search-terms)
## **Top avocado oil for hair products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$19K20%$38K30%$57K40%$76K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Handcraft Blends Avocado Oil - Cold-Pressed 16 Fl Oz - 100% Pure and Natural - Premium Grade Carrier Oil for Skin and Hair - Hair and Body - Massage - Hexane-Free**Handcraft Blends**$10.04**4.7★4,931 rev](https://www.amazon.com/dp/B07P385B44) [2**Cliganic Organic Avocado Oil 100% Pure (8oz) - for Skin & Hair Nourishing Carrier Oil for Face & Body**Cliganic**$13.61**4.7★953 rev](https://www.amazon.com/dp/B0BC9FS7PR) [3**PURA DOR ORGANIC Avocado Oil (16 Oz) 100% Pure & Natural USDA Certified Cold Pressed**PURA D'OR**$14.37**4.6★10,222 rev](https://www.amazon.com/dp/B0C5ZS9VLD) [4**Handcraft Blends Avocado Oil - Cold-Pressed 4 Fl Oz - 100% Pure and Natural - Premium Grade Carrier Oil for Skin and Hair - Hair and Body - Massage - Hexane-Free**Handcraft Blends**$6.08**4.6★3,668 rev](https://www.amazon.com/dp/B0B5S7RSV8) [5**Avocado Oil For Hair and Skin - 100% Pure Avocado Oil for Skin and Nail Care plus Dry Hair Treatment and Facial Oil Moisturizer - Natural Hair Oil and Carrier Oil for Essential Oils Mixing (4 Fl Oz)**Maple Holistics**$9.86**4.6★11,536 rev](https://www.amazon.com/dp/B0143Q4DSQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Organic Avocado Oil 16oz Glass Bottle Cold Pressed Oil for Dry Scalp Hair**Yoken**$21.25**62 rev6mo ago](https://www.amazon.com/dp/B0FPCDLM78) [**SANOOR Avocado Oil Premium Carrier Oil for Hair Skin & Body Care Cold-Pressed Avocado Oil Lightweight Oil for Massage Hair Lengths Scalp & Dry-Feeling Skin Hexane-Free 60 ml**SANOOR**$6.70**691 rev1y ago](https://www.amazon.com/dp/B0DD8QVKFD) [**PURA DOR ORGANIC Avocado Oil (16 Oz) 100% Pure & Natural USDA Certified Cold Pressed**PURA D'OR**$14.37**10,222 rev3y ago](https://www.amazon.com/dp/B0C5ZS9VLD) [**Handcraft Blends Avocado Oil - Cold-Pressed 4 Fl Oz - 100% Pure and Natural - Premium Grade Carrier Oil for Skin and Hair - Hair and Body - Massage - Hexane-Free**Handcraft Blends**$6.08**3,668 rev3y ago](https://www.amazon.com/dp/B0B5S7RSV8) [**Cliganic Organic Avocado Oil 100% Pure (8oz) - for Skin & Hair Nourishing Carrier Oil for Face & Body**Cliganic**$13.61**953 rev3y ago](https://www.amazon.com/dp/B0BC9FS7PR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Organic Avocado Oil 16oz Glass Bottle Cold Pressed Oil for Dry Scalp Hair**Yoken**$21.25**4.9★**▲ 92%**](https://www.amazon.com/dp/B0FPCDLM78) [**SANOOR Avocado Oil Premium Carrier Oil for Hair Skin & Body Care Cold-Pressed Avocado Oil Lightweight Oil for Massage Hair Lengths Scalp & Dry-Feeling Skin Hexane-Free 60 ml**SANOOR**$6.70**4.4★**▲ 34%**](https://www.amazon.com/dp/B0DD8QVKFD) [**PURA DOR ORGANIC Avocado Oil (16 Oz) 100% Pure & Natural USDA Certified Cold Pressed**PURA D'OR**$14.37**4.6★**▲ 30%**](https://www.amazon.com/dp/B0C5ZS9VLD) [**Avocado Oil For Hair and Skin - 100% Pure Avocado Oil for Skin and Nail Care plus Dry Hair Treatment and Facial Oil Moisturizer - Natural Hair Oil and Carrier Oil for Essential Oils Mixing (4 Fl Oz)**Maple Holistics**$9.86**4.6★**▲ 24%**](https://www.amazon.com/dp/B0143Q4DSQ) [**Soapeauty Avocado Oil for Skin & Hair - Cold Pressed - 100% Pure & Natural - Carrier Oil for Essential Oils - Massage Oil - 32 fl oz**Soapeauty**$25.10**4.8★**▲ 20%**](https://www.amazon.com/dp/B097NTK7JD)
**~~View all trending →~~**
## **Common questions**
- **Is avocado oil for hair profitable to sell on Amazon United States?**
- The niche generates $191K/yr across 13 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -35.6%. Flapen's verdict: Skip it (39/100).
- **How competitive is the avocado oil for hair niche?**
- 9 brands and 25 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 91% of demand.
- **When does demand for avocado oil for hair peak?**
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- **What does it cost to enter the avocado oil for hair niche?**
- Listings span $5.15–$28.66; the average listing price is $13.71 (sweet spot $15–$100). The average incumbent carries 5,672 reviews — the moat a new listing must climb.
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