---
title: "Search terms — astaxanthin - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/astaxanthin/search-terms"
last_updated: "2026-08-09T02:54:45.374Z"
locale: en
meta:
  description: "Niche score 70/100 · $8.9M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 70/100 · $8.9M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — astaxanthin - Flapen"
---

# **astaxanthin**

**Worth a look**

Shows a $8.9M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 100Growth 18Conversion 83Competition 76Returns 100Price range 83Avg price 94Brand share 77Review moat 41Quality gap 38

**Market size**

**Incredible****$8.9M**

$8.9M/yr · 4.4M searches

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$22.69**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****9.0%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$9.42–$46.83**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Great****58%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****39%**

top-5 click share — an open shelf

**Review moat**

**Okay****2,351.31**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-13.6%**

90-day search growth — must beat 0% to launch

## Search terms