---
title: "Ashwagandha Maca — $194K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/ashwagandha-maca"
last_updated: "2026-08-06T15:58:35.378Z"
locale: en
meta:
  description: "Niche score 46/100 · $194K/yr market · 140K searches/yr · $21.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · $194K/yr market · 140K searches/yr · $21.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Ashwagandha Maca — $194K/yr Amazon US Niche (2026) - Flapen"
---

# **ashwagandha maca**

**Skip it**

Soft demand (-20.4% this quarter) — this niche doesn't clear our bar today.

Market size 38Growth 15Conversion 69Competition 23Returns 100Price range 74Avg price 92Brand share 24Review moat 40Quality gap 50

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$21.95**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$10.02–$29.26**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****6.3%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,521.07**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$194K**

$194K/yr · 140K searches

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Competition**

**Bad****72%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-20.4%**

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, ashwagandha maca is a $194K/yr Amazon United States market (140K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 46/100.

Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **ashwagandha maca market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**6K–8K**</dd><dd>avg 500–750/product</dd>

<dt>**Revenue / yr**</dt><dd>**$132K–$176K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**6.3%**</dd>

<dt>**Avg BSR**</dt><dd>**#2,594**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**93%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**53 months**</dd>

<dt>**Avg seller age**</dt><dd>**162 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**9 **▼falling

**Sellers**

**13**

**Top-5 brand share**

**91%**

Top 20: 100%

**Top-5 click share**

**72%**

Top 20: 100%

**Open market**

**6%**

- Clean Nutraceuticals58% - TERRA ELMNT12% - Plus+Ultra10% - CIRCLE OF NATURE7% - X Gold Health4% - Natgrown4% - Open — no brand owns it (3 brands, 6%)

## **Demand & seasonality**

Weekly Amazon search volume, last 100 weeks — -20.4% search growth over the last 90 days.

4K3KSpike '24Holiday '24Spike '25 seasonDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

[**Open Trend **](https://flapen.com/research/us/health-household/ashwagandha-maca/trend)

## **Top ashwagandha maca search terms**

- **ashwagandha maca**13K/yr+16.7%2.8% conv. - **maca root ashwagandha**14K/yr-16.0%4.6% conv. - **maca ashwagandha**14K/yr-8.3%3.6% conv. - **ashwagandha maca root**10K/yr-32.4%4.9% conv. - **ashwagandha and maca root**10K/yr-32.0%4.3% conv. - **macca root ashwagandha fenugreek beet root l-arginine liquid drop**14K/yr-48.2%2.5% conv. - **ashwagandha maca fenugreek**8K/yr-16.2%6.6% conv. - **ashwagandha maca root fenugreek**3K/yr+65.8%7.4% conv. - **maca and ashwagandha supplement**7K/yr-40.9%4.7% conv. - **maca root and ashwagandha**6K/yr-21.3%5.5% conv. [**All search terms **](https://flapen.com/research/us/health-household/ashwagandha-maca/search-terms)

## **Top ashwagandha maca products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$19K20%$39K30%$58K40%$78K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Clean Nutraceuticals Ashwagandha Maca Root Fenugreek Supplement with Tongkat Ali Ginseng - Assists with Stress Mood & Thyroid - Ashwagandha Capsules Fenugreek Caps](https://m.media-amazon.com/images/I/41g0dkpHqHL.jpg)**Clean Nutraceuticals Ashwagandha Maca Root Fenugreek Supplement with Tongkat Ali Ginseng - Assists with Stress Mood & Thyroid - Ashwagandha Capsules Fenugreek Caps**Clean Nutraceuticals**$22.88**4.4★7,096 rev](https://www.amazon.com/dp/B09ML2VFJK) [2![Clean Nutra Organic Maca Root Liquid Drops with Ashwagandha Fenugreek Beet Root and L-Arginine Liquid Multivitamin for Women and Men - Adapto Drive](https://m.media-amazon.com/images/I/51Pv-YkGDIL.jpg)**Clean Nutra Organic Maca Root Liquid Drops with Ashwagandha Fenugreek Beet Root and L-Arginine Liquid Multivitamin for Women and Men - Adapto Drive**Clean Nutraceuticals**$26.78**4.4★2,544 rev](https://www.amazon.com/dp/B0DH5XW5C1) [3![40x Strength Organic Black Maca Root w. Ashwagandha - #1 Highest Potency Black Maca Root Capsules for Men Supplement 40:1 Extract - 100% Pure Maca Peruana Gelatinized Maca Root Powder Pills](https://m.media-amazon.com/images/I/41xOkNCdzSL.jpg)**40x Strength Organic Black Maca Root w. Ashwagandha - #1 Highest Potency Black Maca Root Capsules for Men Supplement 40:1 Extract - 100% Pure Maca Peruana Gelatinized Maca Root Powder Pills**TERRA ELMNT**$23.87**4.4★3,979 rev](https://www.amazon.com/dp/B0BL962XSP) [4![Organic Black Maca Root for Women & Men with Ashwagandha & Fenugreek 40 000mg Equivalent 40:1 Extract Energy Stamina Mood & Testosterone Support Peruvian Non-GMO Vegan 60 Capsules](https://m.media-amazon.com/images/I/51lLDvK4AOL.jpg)**Organic Black Maca Root for Women & Men with Ashwagandha & Fenugreek 40 000mg Equivalent 40:1 Extract Energy Stamina Mood & Testosterone Support Peruvian Non-GMO Vegan 60 Capsules**Plus+Ultra**$17.26**4.7★628 rev](https://www.amazon.com/dp/B0DZPHW6Y4) [5![Ashwagandha Maca Root Gummies with Fenugreek Hibiscus Slippery Elm Saffron Extract & Beta Carotene | Peach Flavor Vegan Gummy Vitamins Adaptogen Cortisol Supplement Energlo By Clean Nutra](https://m.media-amazon.com/images/I/51dRxu29RML.jpg)**Ashwagandha Maca Root Gummies with Fenugreek Hibiscus Slippery Elm Saffron Extract & Beta Carotene | Peach Flavor Vegan Gummy Vitamins Adaptogen Cortisol Supplement Energlo By Clean Nutra**Clean Nutraceuticals**$14.37**4.2★520 rev](https://www.amazon.com/dp/B0DG7J79SS)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Clean Nutra Maca Root Gummies Ashwagandha Fenugreek Slippery Elm Saffron Hibiscus Beta Carotene Vitamin A for Women Macaroot Extract 60 Gummies Vegan Adaptogen Supplement Gummy Non GMO](https://m.media-amazon.com/images/I/51G0sCQlgEL.jpg)**Clean Nutra Maca Root Gummies Ashwagandha Fenugreek Slippery Elm Saffron Hibiscus Beta Carotene Vitamin A for Women Macaroot Extract 60 Gummies Vegan Adaptogen Supplement Gummy Non GMO**Clean Nutraceuticals**$15.19**105 rev1y ago](https://www.amazon.com/dp/B0FFNXYSP2) [![Clean Nutra Organic Maca Root Capsules for Women + Ashwagandha Slippery Elm Tongkat Ali Rhodiola Rosea Fenugreek Beet Root Sea Moss Ginseng Black Yellow Red Maca Powder Supplement 90 Pills](https://m.media-amazon.com/images/I/51rjCNx0gvL.jpg)**Clean Nutra Organic Maca Root Capsules for Women + Ashwagandha Slippery Elm Tongkat Ali Rhodiola Rosea Fenugreek Beet Root Sea Moss Ginseng Black Yellow Red Maca Powder Supplement 90 Pills**Clean Nutraceuticals**$24.67**162 rev1y ago](https://www.amazon.com/dp/B0FBL24L7R) [![Organic Black Maca Root for Women & Men with Ashwagandha & Fenugreek 40 000mg Equivalent 40:1 Extract Energy Stamina Mood & Testosterone Support Peruvian Non-GMO Vegan 60 Capsules](https://m.media-amazon.com/images/I/51lLDvK4AOL.jpg)**Organic Black Maca Root for Women & Men with Ashwagandha & Fenugreek 40 000mg Equivalent 40:1 Extract Energy Stamina Mood & Testosterone Support Peruvian Non-GMO Vegan 60 Capsules**Plus+Ultra**$17.26**628 rev1y ago](https://www.amazon.com/dp/B0DZPHW6Y4) [![Micro Ingredients Maca Root for Women and Men 240 Veggie Capsules | Red Yellow & Black Maca | with Ashwagandha Panax Ginseng Tongkat Ali & Black Pepper Extract | Non-GMO Vegan](https://m.media-amazon.com/images/I/41Gc5zTcAWL.jpg)**Micro Ingredients Maca Root for Women and Men 240 Veggie Capsules | Red Yellow & Black Maca | with Ashwagandha Panax Ginseng Tongkat Ali & Black Pepper Extract | Non-GMO Vegan**Micro Ingredients**$15.73**321 rev1y ago](https://www.amazon.com/dp/B0DW1M7VQK) [![Clean Nutra Organic Maca Root Liquid Drops with Ashwagandha Fenugreek Beet Root and L-Arginine Liquid Multivitamin for Women and Men - Adapto Drive](https://m.media-amazon.com/images/I/51Pv-YkGDIL.jpg)**Clean Nutra Organic Maca Root Liquid Drops with Ashwagandha Fenugreek Beet Root and L-Arginine Liquid Multivitamin for Women and Men - Adapto Drive**Clean Nutraceuticals**$26.78**2,544 rev1y ago](https://www.amazon.com/dp/B0DH5XW5C1)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Clean Nutraceuticals Ashwagandha Maca Root Fenugreek Supplement with Tongkat Ali Ginseng - Assists with Stress Mood & Thyroid - Ashwagandha Capsules Fenugreek Caps (120 Count (Pack of 1))](https://m.media-amazon.com/images/I/51HGWcotMvL.jpg)**Clean Nutraceuticals Ashwagandha Maca Root Fenugreek Supplement with Tongkat Ali Ginseng - Assists with Stress Mood & Thyroid - Ashwagandha Capsules Fenugreek Caps (120 Count (Pack of 1))**Clean Nutraceuticals**$28.45**4.4★**▲ 419%**](https://www.amazon.com/dp/B0G7VYJMZ2) [![Clean Nutra Maca Root Gummies Ashwagandha Fenugreek Slippery Elm Saffron Hibiscus Beta Carotene Vitamin A for Women Macaroot Extract 60 Gummies Vegan Adaptogen Supplement Gummy Non GMO](https://m.media-amazon.com/images/I/51G0sCQlgEL.jpg)**Clean Nutra Maca Root Gummies Ashwagandha Fenugreek Slippery Elm Saffron Hibiscus Beta Carotene Vitamin A for Women Macaroot Extract 60 Gummies Vegan Adaptogen Supplement Gummy Non GMO**Clean Nutraceuticals**$15.19**4.5★**▲ 126%**](https://www.amazon.com/dp/B0FFNXYSP2) [![Clean Nutra Organic Maca Root Capsules for Women + Ashwagandha Slippery Elm Tongkat Ali Rhodiola Rosea Fenugreek Beet Root Sea Moss Ginseng Black Yellow Red Maca Powder Supplement 90 Pills](https://m.media-amazon.com/images/I/51rjCNx0gvL.jpg)**Clean Nutra Organic Maca Root Capsules for Women + Ashwagandha Slippery Elm Tongkat Ali Rhodiola Rosea Fenugreek Beet Root Sea Moss Ginseng Black Yellow Red Maca Powder Supplement 90 Pills**Clean Nutraceuticals**$24.67**4.6★**▲ 86%**](https://www.amazon.com/dp/B0FBL24L7R) [![Ashwagandha Maca Root Gummies with Fenugreek Hibiscus Slippery Elm Saffron Extract & Beta Carotene | Peach Flavor Vegan Gummy Vitamins Adaptogen Cortisol Supplement Energlo By Clean Nutra](https://m.media-amazon.com/images/I/51dRxu29RML.jpg)**Ashwagandha Maca Root Gummies with Fenugreek Hibiscus Slippery Elm Saffron Extract & Beta Carotene | Peach Flavor Vegan Gummy Vitamins Adaptogen Cortisol Supplement Energlo By Clean Nutra**Clean Nutraceuticals**$14.37**4.2★**▲ 62%**](https://www.amazon.com/dp/B0DG7J79SS) [![Organic Black Maca Root for Women & Men with Ashwagandha & Fenugreek 40 000mg Equivalent 40:1 Extract Energy Stamina Mood & Testosterone Support Peruvian Non-GMO Vegan 60 Capsules](https://m.media-amazon.com/images/I/51lLDvK4AOL.jpg)**Organic Black Maca Root for Women & Men with Ashwagandha & Fenugreek 40 000mg Equivalent 40:1 Extract Energy Stamina Mood & Testosterone Support Peruvian Non-GMO Vegan 60 Capsules**Plus+Ultra**$17.26**4.7★**▲ 41%**](https://www.amazon.com/dp/B0DZPHW6Y4)

**~~View all trending →~~**

## **What buyers say about ashwagandha maca**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**13%

*“the product feels well made overall”*

**Taste-Overall**11%

*“The capsules don't taste bad”*

**Energy Level**9%

*“Tons of energy”*

**Vitamin**6%

*“Great vitamin”*

**Efficiency**5%

*“Very effective”*

**Value For Money**4%

*“Worth buying”*

**Weight Loss**4%

*“support weight gain”*

**Ingredients-Overall**3%

*“I like the combination of ingredients”*

**Nutritional Content**3%

*“get all of these good nutrients”*

**Stress/Anxiety**3%

*“better stress management”*

### **What buyers complain about **

**Functionality-Overall**18%

*“DOESNT WORK”*

**Taste-Overall**7%

*“This is my second bottle this bottle doesnt taste the same as the first one”*

**Dosage**6%

*“amounts are way off”*

**Acid Regulator/Stomach Ache Relief**5%

*“leading to stomach issues”*

**Side Effects**4%

*“Made me sick for days”*

**Value For Money**4%

*“Waste of money”*

**Quality-Overall**3%

*“Garbage”*

**Smell**3%

*“the smell isnt the greatest”*

**Moist/Dry**2%

*“the gummies were dry looking”*

**Stale/Rotten/Spoiled**2%

*“It was not fresh”*

### **Top return reasons **

**Advertised Vs Actual Product**50%

**Functionality-Overall**50%

## **Common questions**

<dl>

<dt>**Is ashwagandha maca profitable to sell on Amazon United States?**</dt><dd>The niche generates $194K/yr across 15 tracked products. 90-day search growth is -20.4%. Flapen's verdict: Skip it (46/100).</dd>

<dt>**How competitive is the ashwagandha maca niche?**</dt><dd>9 brands and 13 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 91% of demand.</dd>

<dt>**What do buyers complain about in ashwagandha maca?**</dt><dd>Top complaints mined from reviews: Functionality-Overall, Taste-Overall, Dosage. The return rate is 0.0%.</dd>

<dt>**When does demand for ashwagandha maca peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.4× the quietest.</dd>

<dt>**What does it cost to enter the ashwagandha maca niche?**</dt><dd>Listings span $10.02–$29.26; the average listing price is $21.95 (sweet spot $15–$100). The average incumbent carries 2,521 reviews — the moat a new listing must climb.</dd>

</dl>

## **Related niches in Health & Household**

- 76 [**cedar oil**](https://flapen.com/research/us/health-household/cedar-oil)$1.2M/yr+214.4%**Launch it**- 77 [**nutrapure glp1 cutting mix**](https://flapen.com/research/us/health-household/nutrapure-glp1-cutting-mix)$149K/yr+940.2%**Worth a look**- 77 [**dexcom g7**](https://flapen.com/research/us/health-household/dexcom-g7)$2.0M/yr+39.9%**Launch it**- 77 [**purelia**](https://flapen.com/research/us/health-household/purelia)$635K/yr+359.7%**Worth a look**- 77 [**graduation napkins**](https://flapen.com/research/us/health-household/graduation-napkins)$302K/yr+385.7%**Worth a look**- 77 [**credit card wand**](https://flapen.com/research/us/health-household/credit-card-wand)$418K/yr+101.3%**Worth a look**[**All Health & Household niches **](https://flapen.com/research/us/health-household)