---
title: "Search terms — antibacterial body wipes - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/antibacterial-body-wipes/search-terms"
last_updated: "2026-08-09T20:33:07.900Z"
locale: en
meta:
  description: "Niche score 52/100 · $112K/yr market · 151K searches/yr. A deep review moat (12,243 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $112K/yr market · 151K searches/yr. A deep review moat (12,243 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — antibacterial body wipes - Flapen"
---

# **antibacterial body wipes**

**Worth a look**

Shows low returns (0.3%), but a deep review moat (12,243 avg reviews) keeps it on the watch list.

Market size 27Growth 29Conversion 56Competition 74Returns 99Price range 72Avg price 76Brand share 60Review moat 21Quality gap 27

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$15.55**

avg listing price — sweet spot $15–$100

**Competition**

**Good****40%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****$3.22–$44.68**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****69%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Good****4.8%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+3.1%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$112K**

$112K/yr · 151K searches

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****12,243.31**

avg incumbent reviews — the moat a new listing must climb

## Search terms