---
title: "Andrographis — $253K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/andrographis"
last_updated: "2026-08-09T14:02:05.215Z"
locale: en
meta:
description: "Niche score 63/100 · $253K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 63/100 · $253K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Andrographis — $253K/yr Amazon US Niche (2026) - Flapen"
---
# **andrographis**
**Worth a look**
Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 47Growth 37Conversion 89Competition 58Returns 100Price range 70Avg price 95Brand share 73Review moat 85Quality gap 33
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$27.12**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****10.5%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Great****303.41**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****61%**
top-5 brand share — brands hold most of the demand
**Price range**
**Good****$6.23–$127.27**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****50%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$253K**
$253K/yr · 89K searches
**Growth**
**Okay****+9.4%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, andrographis is a $253K/yr Amazon United States market (89K searches/yr). The top 5 brands hold 61% of demand. Verdict: Worth a look — 63/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **andrographis market data**
- **Units sold / yr**
- **10K–13K**
- avg 250–500/product
- **Revenue / yr**
- **$271K–$339K**
- units × avg price
- **Conversion rate**
- **10.5%**
- **Avg BSR**
- **#2,652**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **64%**
- **Out of stock**
- **2.7%**
- **Avg brand age**
- **96 months**
- **Avg seller age**
- **164 days**
## **Competition & brand share**
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**19 **—flat
**Sellers**
**551**
**Top-5 brand share**
**61%**
Top 20: 100%
**Top-5 click share**
**50%**
Top 20: 98%
**Open market**
**32%**
- Herb Pharm21% - Secrets of the Tribe11% - Double Wood Supplements11% - Terry Naturally10% - Nutricost9% - Carlyle7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +9.4% search growth over the last 90 days.
3K2KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/health-household/andrographis/trend)
## **Top andrographis search terms**
- **andrographis**55K/yr+34.2%8.5% conv. - **andrographis capsules**15K/yr-31.7%12.0% conv. - **andrographis paniculata**8K/yr-29.4%6.2% conv. - **andrographolide**3K/yr+33.6%2.0% conv. - **andrographis standard process**3K/yr-17.6%11.8% conv. - **andrographis extract**3K/yr-28.1%6.5% conv. - **andrographis complex**2K/yr-34.1%8.4% conv. [**All search terms **](https://flapen.com/research/us/health-household/andrographis/search-terms)
## **Top andrographis products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$10K8%$20K12%$30K16%$41K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Herb Pharm Andrographis Liquid Extract for Immune System Support 1 Fl Oz (Pack of 1) (DANDRO01)**Herb Pharm**$15.07**4.6★266 rev](https://www.amazon.com/dp/B001FUJOHY) [2**Andrographis Capsules Max Andrographides - 1 000mg Serving Size (120 Capsules) with AP-Bio (Patented Andrographis Paniculata Extract) - Clinically Studied for Immune System Health by Double Wood**Double Wood Supplements**$19.83**4.6★773 rev](https://www.amazon.com/dp/B08BMWNZHN) [3**Terry Naturally Andrographis EP80 Extra Strength - Brain Health & Immune Support - Joint Health Supplement to Aid Mobility - Vegan Adaptogen Supplement for Energy & Liver Support - 60 Capsules**Terry Naturally**$24.71**4.6★701 rev](https://www.amazon.com/dp/B07J1W161Y) [4**Secrets of the Tribe Andrographis Alcohol-Free Liquid Extract Fah talai jone Chuan Xin Lian Andrographis paniculata Tincture Supplement (4 FL OZ)**Secrets of the Tribe**$34.81**4.4★86 rev](https://www.amazon.com/dp/B071RQL4WC) [5**Herb Pharm Andrographis Liquid Extract for Immune System Support - 4 Ounce**Herb Pharm**$44.12**4.7★105 rev](https://www.amazon.com/dp/B000RNO49S)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Nutricost Andrographis Extract Capsules (1000mg) (120 Capsules) - Health and Wellness Vegetarian Supplement 60 Servings**Nutricost**$14.74**92 rev2y ago](https://www.amazon.com/dp/B0CNTRW76Y) [**LIMELIGHT HERBALS Tick Formula Liquid Drops Natural Tick Support Immune Boost & Detox Japanese Knotweed Andrographis Cats Claw Red Sage Kudzu Teasel 60 Servings Vegan Non-GMO USA**LIMELIGHT HERBALS**$31.78**131 rev4y ago](https://www.amazon.com/dp/B09PKMK5K8) [**Carlyle Andrographis Paniculata Capsules | 90 Pills**Carlyle**$6.23**224 rev4y ago](https://www.amazon.com/dp/B09KYJFM6Y) [**Nutricost Andrographis Extract (450mg) 180 Vegetarian Capsules Gluten-Free**Nutricost**$15.62**80 rev5y ago](https://www.amazon.com/dp/B09B2QJBDS) [**Palmara Health Premium Andrographis Paniculata Extract 1 200mg with 100mg Andrographolides Vegan Capsules for Immune & Digestive Support Non-GMO Gluten Free Herbal Dietary Supplement**Palmara Health**$23.24**86 rev5y ago](https://www.amazon.com/dp/B0964HR7XF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**LIMELIGHT HERBALS Tick Formula Liquid Drops Natural Tick Support Immune Boost & Detox Japanese Knotweed Andrographis Cats Claw Red Sage Kudzu Teasel 60 Servings Vegan Non-GMO USA**LIMELIGHT HERBALS**$31.78**4.6★**▲ 267%**](https://www.amazon.com/dp/B09PKMK5K8) [**Secrets of the Tribe Andrographis Alcohol-Free Liquid Extract Fah talai jone Chuan Xin Lian Andrographis paniculata Tincture Supplement (2 FL OZ)**Secrets of the Tribe**$24.76**4.4★**▲ 255%**](https://www.amazon.com/dp/B071KYP3G5) [**Secrets of the Tribe Andrographis Alcohol-Free Liquid Extract Fah talai jone Chuan Xin Lian Andrographis paniculata Tincture Supplement (4 FL OZ)**Secrets of the Tribe**$34.81**4.4★**▲ 85%**](https://www.amazon.com/dp/B071RQL4WC) [**Gaia Herbs Quick Defense - Fast-Acting Immune Support Supplement* - Echinacea Black Elderberry Ginger & Andrographis - 20 Vegan Liquid Phyto-Caps (10 Servings)**Gaia Herbs**$25.09**4.8★**▲ 79%**](https://www.amazon.com/dp/B0036THLRW) [**Palmara Health Premium Andrographis Paniculata Extract 1 200mg with 100mg Andrographolides Vegan Capsules for Immune & Digestive Support Non-GMO Gluten Free Herbal Dietary Supplement**Palmara Health**$23.24**4.4★**▲ 76%**](https://www.amazon.com/dp/B0964HR7XF)
**~~View all trending →~~**
## **What buyers say about andrographis**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**23%
*“High quality supplements I trust”*
**Immunity Booster**12%
*“It keeps your immune system up”*
**Efficiency**11%
*“Works great”*
**Fever Relief**7%
*“Been buying this for decades, for Lyme Disease and seasonal ailments”*
**Ingredients-Overall**7%
*“overall, this is a good product”*
**Cold Relief**6%
*“Helped When the Flu Arrived”*
**Vitamin**5%
*“Better than antivirals”*
**Disinfection**4%
*“It is helping to rid my body of parasites”*
**Strength**3%
*“it feels effective”*
**Value For Money**3%
*“I bought this multiple times because the value of the money is great”*
### **What buyers complain about **
**Dosage**22%
*“See in description that the amount can change due to harvest etc”*
**Side Effects**17%
*“It also has additives that will cause kidney damage”*
**Bitter**17%
*“very bitter”*
**Regulates Digestion**6%
*“it can also cause GI issues for some people”*
**Allergies**6%
*“Come to find out I am one of the people completely allergic to andrographis”*
**Heart Health**6%
*“had a few heart palpitations”*
**Taste-Overall**2%
*“It probably doesn't taste great as a herb”*
### **Top return reasons **
**Size-Overall**100%
## **Common questions**
- **Is andrographis profitable to sell on Amazon United States?**
- The niche generates $253K/yr across 22 tracked products. 90-day search growth is +9.4%. Flapen's verdict: Worth a look (63/100).
- **How competitive is the andrographis niche?**
- 19 brands and 551 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 61% of demand.
- **What do buyers complain about in andrographis?**
- Top complaints mined from reviews: Dosage, Side Effects, Bitter. The return rate is 0.0%.
- **When does demand for andrographis peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the andrographis niche?**
- Listings span $6.23–$127.27; the average listing price is $27.12 (sweet spot $15–$100). The average incumbent carries 303 reviews — the moat a new listing must climb.
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