---
title: "Amway Laundry Detergent — $22K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/amway-laundry-detergent"
last_updated: "2026-08-09T19:57:46.225Z"
locale: en
meta:
description: "Niche score 36/100 · $22K/yr market · 20K searches/yr · $37.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · $22K/yr market · 20K searches/yr · $37.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Amway Laundry Detergent — $22K/yr Amazon US Niche (2026) - Flapen"
---
# **amway laundry detergent**
**Skip it**
A small market ($22K/yr) — this niche doesn't clear our bar today.
Market size 5Growth 40Conversion 37Competition 11Returns 98Price range 83Avg price 95Brand share 19Review moat 20Quality gap 27
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$37.08**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.03–$108.16**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+12.1%**
90-day search growth — must beat 0% to launch
**Conversion**
**Okay****2.9%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****12,901.8**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Competition**
**Bad****87%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$22K**
$22K/yr · 20K searches
According to Flapen's Amazon United States niche tracking, amway laundry detergent is a $22K/yr Amazon United States market (20K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 36/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **amway laundry detergent market data**
- **Units sold / yr**
- **750–1K**
- avg 100–250/product
- **Revenue / yr**
- **$28K–$37K**
- units × avg price
- **Conversion rate**
- **2.9%**
- **Avg BSR**
- **#517**
- **Page quality**
- **0%**
- **Prime**
- **70%**
- **Sponsored**
- **70%**
- **Out of stock**
- **26.0%**
- **Avg brand age**
- **70 months**
- **Avg seller age**
- **157 days**
## **Competition & brand share**
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▲rising
**Sellers**
**669**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**87%**
Top 20: 100%
**Open market**
**5%**
- Amway54% - Legacy of Clean18% - Amway Home8% - Amazon Basics7% - Seventh Generation5% - Molly's Suds3% - Open — no brand owns it (2 brands, 5%)
## **Demand**
Weekly Amazon search volume, last 44 weeks — +12.1% search growth over the last 90 days.
500300Spike '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/us/health-household/amway-laundry-detergent/trend)
## **Top amway laundry detergent products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$2K20%$4K30%$7K40%$9K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amway home detergent**Amway**$108.16**4.8★395 rev](https://www.amazon.com/dp/B08BPDWDW6) [2**Legacy of Clean Sa8 Liquid Concentrated Laundry Detergent - Floral Scent (133+ Loads) 135 fl.oz New Powerful Formula**Legacy of Clean**$89.35**4.7★187 rev](https://www.amazon.com/dp/B0013MMDKE) [3**Amway Home SA8 Delicate Concentrated Liquid Laundry Detergent 500ml**Amway**$45.78**4.3★170 rev](https://www.amazon.com/dp/B09KMLT76L) [4**AMWAY L.O.C. Multi Purpose(500 ml)**Amway Home**$29.44**4.6★105 rev](https://www.amazon.com/dp/0742574350) [5**Amazon Basics Concentrated Liquid Laundry Detergent Hypoallergenic Free of Perfumes & Clear of Dyes High Efficiency 110 Loads 82.5 Fl Oz (Previously Solimo)**Amazon Basics**$8.03**4.5★7,588 rev](https://www.amazon.com/dp/B09CLN9793)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**The Clean People Laundry Detergent Sheets - Laundry Soap - Ultra Concentrated Recyclable Packaging Stain Fighting - Fresh Scent 32 Pack**THE CLEAN PEOPLE**$12.18**31,586 rev3y ago](https://www.amazon.com/dp/B095J2SZWV) [**Amazon Basics Concentrated Liquid Laundry Detergent Hypoallergenic Free of Perfumes & Clear of Dyes High Efficiency 110 Loads 82.5 Fl Oz (Previously Solimo)**Amazon Basics**$8.03**7,588 rev3y ago](https://www.amazon.com/dp/B09CLN9793) [**Amway home detergent**Amway**$108.16**395 rev6y ago](https://www.amazon.com/dp/B08BPDWDW6) [**Seventh Generation Concentrated Free & Clear Laundry Detergent 40 oz No Dyes or Fragrance Sensitive Skin Liquid Laundry Soap Targets Stains and Everyday Messes With Biobased Formula**Seventh Generation**$14.09**21,115 rev7y ago](https://www.amazon.com/dp/B07FVX9Z9H) [**Mollys Suds Original Laundry Detergent Powder | Clean Laundry Detergent Powder for Sensitive Skin | Simple Effective Ingredients Stain Fighting | 120 Loads (Unscented)**Molly's Suds**$22.76**23,020 rev9y ago](https://www.amazon.com/dp/B06WCZRHQR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Amway Home SA8 Delicate Concentrated Liquid Laundry Detergent 500ml**Amway**$45.78**4.3★**▲ 102%**](https://www.amazon.com/dp/B09KMLT76L) [**Seventh Generation Concentrated Free & Clear Laundry Detergent 40 oz Pack of 2 No Dyes or Fragrance Sensitive Skin Liquid Laundry Soap Targets Stains and Everyday Messes With Biobased Formula**Seventh Generation**$25.40**4.6★**▲ 65%**](https://www.amazon.com/dp/B0091DS0UY) [**MRS. MEYERS CLEAN DAY Liquid Laundry Detergent Biodegradable Formula Infused with Essential Oils Lavender 64 oz (64 Loads)**Mrs. MEYER'S**$15.64**4.7★**▲ 64%**](https://www.amazon.com/dp/B00CRATW32) [**The Clean People Laundry Detergent Sheets - Laundry Soap - Ultra Concentrated Recyclable Packaging Stain Fighting - Fresh Scent 32 Pack**THE CLEAN PEOPLE**$12.18**4.5★**▲ 33%**](https://www.amazon.com/dp/B095J2SZWV) [**AMWAY L.O.C. Multi Purpose(500 ml)**Amway Home**$29.44**4.6★**▲ 32%**](https://www.amazon.com/dp/0742574350)
**~~View all trending →~~**
## **What buyers say about amway laundry detergent**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Cleaning**22%
*“Cleans great”*
**Smell**12%
*“Fresh scent”*
**Quality-Overall**10%
*“Excellent Product”*
**Ease Of Use**7%
*“Very handy”*
**Cleansing**5%
*“Cleans well”*
**Value For Money**5%
*“Very affordable”*
**Washability**4%
*“I am very happy with Clean People laundry sheets”*
**Eco Friendliness**3%
*“Good for environment”*
**Efficiency**3%
*“They do a decent job”*
**Residue**2%
*“doesnt leave any residue behind. unlike pods”*
### **What buyers complain about **
**Smell**21%
*“The smell is very faint”*
**Ease Of Cleaning**10%
*“Did not clean”*
**Value For Money**7%
*“A little expensive”*
**Allergies**5%
*“Skin rash”*
**Size-Overall**3%
*“Too small”*
**Solubility**3%
*“Don't Dissolve Consistently”*
**Washability**3%
*“looked like I didnt even wash it”*
**Leak-Proof**3%
*“it leaked”*
**Residue**3%
*“Residue on Clothing”*
**Stain Resistance**2%
*“Did not get stains out of clothes”*
### **Top return reasons **
**Smell**29%
**Leak-Proof**21%
**Size-Overall**16%
**Advertised Vs Actual Product**9%
**Value For Money**8%
**Functionality-Overall**2%
**Focus Enhancement**2%
**Ingredients-Overall**2%
**Ease Of Cleaning**1%
**Stain Resistance**1%
## **Common questions**
- **Is amway laundry detergent profitable to sell on Amazon United States?**
- The niche generates $22K/yr across 10 tracked products. 90-day search growth is +12.1%. Flapen's verdict: Skip it (36/100).
- **How competitive is the amway laundry detergent niche?**
- 8 brands and 669 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in amway laundry detergent?**
- Top complaints mined from reviews: Smell, Ease Of Cleaning, Value For Money. The return rate is 0.3%.
- **What does it cost to enter the amway laundry detergent niche?**
- Listings span $8.03–$108.16; the average listing price is $37.08 (sweet spot $15–$100). The average incumbent carries 12,902 reviews — the moat a new listing must climb.
## **Related niches in Health & Household**
- 76 [**cedar oil**](https://flapen.com/research/us/health-household/cedar-oil)$1.2M/yr+214.4%**Launch it**- 77 [**nutrapure glp1 cutting mix**](https://flapen.com/research/us/health-household/nutrapure-glp1-cutting-mix)$149K/yr+940.2%**Worth a look**- 77 [**dexcom g7**](https://flapen.com/research/us/health-household/dexcom-g7)$2.0M/yr+39.9%**Launch it**- 77 [**purelia**](https://flapen.com/research/us/health-household/purelia)$635K/yr+359.7%**Worth a look**- 77 [**graduation napkins**](https://flapen.com/research/us/health-household/graduation-napkins)$302K/yr+385.7%**Worth a look**- 77 [**credit card wand**](https://flapen.com/research/us/health-household/credit-card-wand)$418K/yr+101.3%**Worth a look**[**All Health & Household niches **](https://flapen.com/research/us/health-household)