---
title: "Search terms — affresh ice machine cleaner - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/affresh-ice-machine-cleaner/search-terms"
last_updated: "2026-08-09T10:00:24.746Z"
locale: en
meta:
  description: "Niche score 52/100 · $201K/yr market · 30K searches/yr. Brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $201K/yr market · 30K searches/yr. Brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — affresh ice machine cleaner - Flapen"
---

# **affresh ice machine cleaner**

**Worth a look**

Shows searches that convert (17.4% search→purchase), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.

Market size 39Growth 57Conversion 98Competition 17Returns 96Price range 95Avg price 95Brand share 7Review moat 25Quality gap 38

**Conversion**

**Incredible****17.4%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$38.94**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$18.21–$79.26**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Good****+31.4%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$201K**

$201K/yr · 30K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****4,201.45**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****79%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

## Search terms