---
title: "7/8 Ribbon — $60K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/7-8-ribbon"
last_updated: "2026-08-09T03:43:50.411Z"
locale: en
meta:
description: "Niche score 46/100 · $60K/yr market · 204K searches/yr · $9.23 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $60K/yr market · 204K searches/yr · $9.23 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "7/8 Ribbon — $60K/yr Amazon US Niche (2026) - Flapen"
---
# **7/8 ribbon**
**Skip it**
A small market ($60K/yr) — this niche doesn't clear our bar today.
Market size 15Growth 99Conversion 40Competition 42Returns 71Price range 61Avg price 27Brand share 23Review moat 49Quality gap 23
**Growth**
**Incredible****+244.5%**
90-day search growth — must beat 0% to launch
**Returns**
**Good****2.2%**
return rate — above 5% kills the launch gate
**Price range**
**Good****$4.21–$32.02**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****1,554.9**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****60%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Okay****3.2%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Okay****$9.23**
avg listing price — sweet spot $15–$100
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$60K**
$60K/yr · 204K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)")
According to Flapen's Amazon United States niche tracking, 7/8 ribbon is a $60K/yr Amazon United States market (204K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Apr–May–Jun. Verdict: Skip it — 46/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **7/8 ribbon market data**
- **Units sold / yr**
- **10K–13K**
- avg 500–750/product
- **Revenue / yr**
- **$92K–$115K**
- units × avg price
- **Conversion rate**
- **3.2%**
- **Avg BSR**
- **#226**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **95%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **213 days**
## **Competition & brand share**
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▼falling
**Sellers**
**12**
**Top-5 brand share**
**91%**
Top 20: 100%
**Top-5 click share**
**60%**
Top 20: 98%
**Open market**
**7%**
- TONIFUL44% - NISDOCF27% - LEEQE10% - Ribbli7% - JESEP3% - Morex Ribbon2% - Open — no brand owns it (4 brands, 7%)
## **Demand & seasonality**
Weekly Amazon search volume, last 102 weeks — +244.5% search growth over the last 90 days.
23K18KSpike '24Holiday '24Spike '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Apr, May, Jun · busiest ÷ quietest = 22.3×
[**Open Trend **](https://flapen.com/research/us/health-household/7-8-ribbon/trend)
## **Top 7/8 ribbon search terms**
- **7/8 satin ribbon**68K/yr+266.1%2.2% conv. - **7/8 ribbon**36K/yr+127.1%1.6% conv. - **7/8 double faced satin ribbon**21K/yr+274.7%1.6% conv. - **satin ribbon 7/8 inch**13K/yr+471.4%2.0% conv. - **ribbon 7/8 inch**9K/yr+341.3%1.7% conv. - **ribbon 7/8**7K/yr+344.3%2.1% conv. - **7/8 inch ribbon**8K/yr+182.1%1.7% conv. - **7/8 inch satin ribbon**6K/yr+167.2%2.3% conv. - **7/8 satin ribbon double faced**4K/yr+243.6%1.3% conv. - **7/8 white satin ribbon**5K/yr+283.6%10.9% conv. [**All search terms **](https://flapen.com/research/us/health-household/7-8-ribbon/search-terms)
## **Top 7/8 ribbon products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$6K20%$12K30%$18K40%$24K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**TONIFUL 7/8 Inch 100yds White Satin Ribbon Thin Solid Fabric Ribbon**TONIFUL**$8.30**4.4★747 rev](https://www.amazon.com/dp/B0CRYZSD3L) [2**NISDOCF 7/8 Inch 30 Yards White Satin Craft Ribbon-Single Face Polyester Ribbon for Handmade Roses Gift Wrapping Timeless Flower Bouquets Wedding and Party Decoration**NISDOCF**$6.47**4.7★975 rev](https://www.amazon.com/dp/B0DJ7RRLC8) [3**TONIFUL 7/8 Inch x 100yds Black Satin Ribbon Thin Solid Frabic Ribbons for Gift Wrapping DIY Crafts Bows Invitations Floral Bouquets Christmas Wedding Party Valentines Decor Halloween**TONIFUL**$8.28**4.4★747 rev](https://www.amazon.com/dp/B0CRZ1RN52) [4**Ribbli Double Faced White Satin Ribbon 1 x Continuous 25 Yards Use for Bows Bouquet Gift Wrapping Floral Arrangement**Ribbli**$8.85**4.8★5,715 rev](https://www.amazon.com/dp/B091GPVGYX) [5**NISDOCF 7/8 Inch 60 Yards Blue Satin Craft Ribbon-Single Face Polyester Ribbon for Handmade Roses Gift Wrapping Timeless Flower Bouquets Wedding and Party Decoration**NISDOCF**$8.41**4.7★975 rev](https://www.amazon.com/dp/B0DJ7QYC9X)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Apeseek 60 Yards Rose Gold Satin Ribbon 7/8 Inch Solid Polyester Fabric Ribbon for Gift Wrapping Crafts Flower Bouquet Wedding Party Baby Shower Festival Christmas**Apeseek**$7.05**147 rev11mo ago](https://www.amazon.com/dp/B0F948Q8VM) [**NESCCI 800 Yards Ribbon 1 Inch Satin Ribbon Single Face Satin Ribbons Perfect for Gift Wrapping Wedding Decoration Handmade Bows Wrapping Bouquet and More**NESCCI**$32.02**1,728 rev1y ago](https://www.amazon.com/dp/B0F9W9VJPL) [**Offray 454006 7/8 Wide Single Face Satin Ribbon for Gift Wrapping Decoration and Crafts Two Pack of 6-Yard Spools Royal Blue**Offray**$4.21**12 rev1y ago](https://www.amazon.com/dp/B0FBNFKT8K) [**NISDOCF 7/8 Inch 30 Yards White Satin Craft Ribbon-Single Face Polyester Ribbon for Handmade Roses Gift Wrapping Timeless Flower Bouquets Wedding and Party Decoration**NISDOCF**$6.47**975 rev1y ago](https://www.amazon.com/dp/B0DJ7RRLC8) [**NISDOCF 7/8 Inch 60 Yards Blue Satin Craft Ribbon-Single Face Polyester Ribbon for Handmade Roses Gift Wrapping Timeless Flower Bouquets Wedding and Party Decoration**NISDOCF**$8.41**975 rev1y ago](https://www.amazon.com/dp/B0DJ7QYC9X)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Apeseek 60 Yards Rose Gold Satin Ribbon 7/8 Inch Solid Polyester Fabric Ribbon for Gift Wrapping Crafts Flower Bouquet Wedding Party Baby Shower Festival Christmas**Apeseek**$7.05**4.6★**▲ 38%**](https://www.amazon.com/dp/B0F948Q8VM) [**NISDOCF 7/8 Inch 30 Yards Sky Blue Satin Craft Ribbon-Single Face Polyester Ribbon for Handmade Roses Gift Wrapping Timeless Flower Bouquets Wedding and Party Decoration**NISDOCF**$6.02**4.7★**▲ 29%**](https://www.amazon.com/dp/B0DJ7SD8SS) [**Ribbli Double Faced White Satin Ribbon 1 x Continuous 25 Yards Use for Bows Bouquet Gift Wrapping Floral Arrangement**Ribbli**$8.85**4.8★**▲ 24%**](https://www.amazon.com/dp/B091GPVGYX) [**NISDOCF 7/8 Inch 30 Yards Red Satin Craft Ribbon-Single Face Polyester Ribbon for Handmade Roses Gift Wrapping Timeless Flower Bouquets Wedding and Party Decoration**NISDOCF**$6.27**4.7★**▲ 23%**](https://www.amazon.com/dp/B0DJ7R7MCD) [**LEEQE Double Face Royal Blue Satin Ribbon 7/8 inch X 25 Yards Polyester Royal Blue Ribbon for Gift Wrapping Very Suitable for Weddings Party Invitation Decorations and More**LEEQE**$6.50**4.8★**▲ 21%**](https://www.amazon.com/dp/B08R5BQ39K)
**~~View all trending →~~**
## **What buyers say about 7/8 ribbon**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**40%
*“Great quality used for my sons graduation lei”*
**Color**12%
*“The color is great and vibrant”*
**Value For Money**8%
*“Great deal”*
**Thickness**5%
*“Perfect thickness”*
**Ease Of Use**5%
*“Easy to use”*
**Durability**4%
*“its so durable”*
**Advertised Vs Actual Product**3%
*“Exactly as expected”*
**Gifting Purpose**2%
*“Perfect for crafts and gifts”*
**Brightness/Shine/Glow**1%
*“shine seemed right”*
**Material Quality**1%
*“Otherwise, color and material were exactly what I needed for my project”*
### **What buyers complain about **
**Quality-Overall**24%
*“These looks cheap”*
**Thickness**9%
*“This was thin”*
**Material Quality**9%
*“don't be fooled this is like pressed polyester plastic”*
**Hard Feel**9%
*“Not soft and smooth like described”*
**Size-Overall**8%
*“Not true to size”*
**Color**6%
*“Not as blue as shown”*
**Value For Money**4%
*“In my opinion this set is not worth $35”*
**Defective Material/Parts**4%
*“Not one solid piece”*
**Strength**4%
*“This ribbon is very flimsy, and not nice”*
**Stain Resistance**4%
*“It has some brown stains it looks like it could have happened when it was being spooled”*
### **Top return reasons **
**Size-Overall**22%
**Color**17%
**Material Quality**13%
**Value For Money**11%
**Quality-Overall**10%
**Thin**10%
**Advertised Vs Actual Product**9%
**Display Colors**2%
**Thickness**2%
**Functionality-Overall**1%
## **Common questions**
- **Is 7/8 ribbon profitable to sell on Amazon United States?**
- The niche generates $60K/yr across 21 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +244.5%. Flapen's verdict: Skip it (46/100).
- **How competitive is the 7/8 ribbon niche?**
- 10 brands and 12 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 91% of demand.
- **What do buyers complain about in 7/8 ribbon?**
- Top complaints mined from reviews: Quality-Overall, Thickness, Material Quality. The return rate is 2.2%.
- **When does demand for 7/8 ribbon peak?**
- Demand peaks in Apr–May–Jun; the busiest month runs 22.3× the quietest.
- **What does it cost to enter the 7/8 ribbon niche?**
- Listings span $4.21–$32.02; the average listing price is $9.23 (sweet spot $15–$100). The average incumbent carries 1,555 reviews — the moat a new listing must climb.
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